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Gates Explains Microsoft's Need for Yahoo
Posted by
CmdrTaco
on Thu Feb 21, 2008 10:17 AM
from the let-me-explan-my-need-for-a-fresh-cup-of-coffee dept.
from the let-me-explan-my-need-for-a-fresh-cup-of-coffee dept.
eldavojohn writes "Perhaps it's obvious to you and perhaps you'll be pleasantly surprised by his answer but Gates revealed to CNet why Microsoft needs Yahoo. From his response, "We have a strategy for competing in the search space that Google dominates today, that we'll pursue that we had before we made the Yahoo offer, and that we can pursue without that. It involves breakthrough engineering. We think that the combination with Yahoo would accelerate things in a very exciting way, because they do have great engineers, they have done a lot of great work. So, if you combine their work and our work, the speed at which you can innovate and get things done is just dramatically more rapid. So, it's really about the people there that want to join in and create a better search, better portal for a very broad set of customers. That's the vision that's behind saying, hey, wouldn't this be a great combination.""
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Why not save $40 billion then? (Score:5, Insightful)
Microsoft has forgotten that it doesn't take much money to get things done. A guy in a garage Bill, a guy in a garage.
Brute force and ignorance (Score:5, Insightful)
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Re:Brute force and ignorance (Score:5, Funny)
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Re:Brute force and ignorance (Score:5, Funny)
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Re:Brute force and ignorance (Score:4, Insightful)
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Re:Brute force and ignorance (Score:4, Funny)
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Re:Brute force and ignorance (Score:5, Insightful)
MSFT has less than $20 billion in cash available. With a dropping stock price MSFT will have to borrow money to buy yahoo.
On top of that MSFT has a history of screwing up acquisitions, and ruining whatever potentional they might of had. Remember yahoo is freeBSD based, MSFT will first attempt to replace all the servers with windows ones. Buy the time a new search engine is ready no one will remember yahoo brand.
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Re:Brute force and ignorance (Score:4, Insightful)
What he's not saying is MS wanted to buy market Yahoo has. Critical mass is the most important thing in the search space. You don't spend $46B for strategic hires.
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Re: (Score:3, Insightful)
Quality results are all that matter in the search space.
Re:Brute force and ignorance (Score:5, Insightful)
Selling niche ads is what made Google money.
To sell niche ads you have to have lots and lots of niches.
To have lots and lots of niches you have to have lots and lots of customers and you have to know what niche those customers are in.
To have lots and lots of customers you need quality results.
Luckily in search, your customers tell you what niche they are in with their search queries.
Also, if you someone manage to get lots and lots of customers you can use their search behavior to improve your results.
The search engine with the largest number of customers improves their search engine the fastest.
They also happen to make the most money.
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Re:Brute force and ignorance (Score:5, Interesting)
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Re:Brute force and ignorance (Score:5, Informative)
Second, was a design decision: That search results would contain every word you typed. No more of this +term nonsense. This made things very simple for users who don't care to learn a search-term language.
The result: happy users.
After that, they hit hard on designing good algorithms, and hired the mathematical talent to do it. Nobody else treated search with so much science. This made users even more happy. Google had the most relevant results.
So - Google won because, from the common end user's perspective, they had a superior product. Period. That plays right into the GP's argument. Superior product = more customers = more ad revenue = the first
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Microsoft doesn't have enough debt (Score:4, Insightful)
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Re:Why not save $40 billion then? (Score:5, Insightful)
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Ballmer is Google obsessed (Score:4, Informative)
If you're competition focussed, and not customer focussed, then don't expect your business to grow. MS has a lot of momentum, so it won't die overnight.
They've puled the Vista SP1 and that's not getting much of Ballmer's energy. Nope he's off buying Danger and trying for Yahoo to try make a fight with Google.
Google must be pissing themselves. Both Yahoo and MS are sinking in service space and there is no reason to think that they will be more productive together than as they currently are, while Google is growing.
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Re: (Score:3, Informative)
What modern day MS Windows department itself can produce we've seen few times already (
Re:Why not save $40 billion then? (Score:4, Insightful)
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Re:Why not save $40 billion then? (Score:4, Informative)
That said, I agree 100% with the notion that this is MS' Waterloo. They have effectively stated that they can not, even with owning the OS and web browser, use people's web habits and make money from that.
Perhaps a bunch of Silicon Valley types should buy some MS shares and start a proxy war over where MS is headed (demand that MS pay out their war chest for example)?
Just a RND thought.
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Re:Why not save $40 billion then? (Score:5, Insightful)
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MS track record moving research to products (Score:3, Interesting)
If you look at MS's desktop products, in particular, you see a pattern of buying a good product and then as part of integrating it, making it more and more baroque and buggy and security-vulnerable.
Reminds me of the comment I read somewhere during the MS anti-trust debates: "If Microsoft is so keen on innovation, fine. The decis
Re:Why not save $40 billion then? (Score:4, Insightful)
It seems a lot more likely to me that Microsoft made this offer in order to disrupt the industry for awhile as Yahoo spins in panic mode and Google spends a lot of time contingency planning. I have little belief that Microsoft will actually go through with this acquisition.
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Translation: (Score:5, Funny)
But you're so wrong! (Score:3, Funny)
Re:But you're so wrong! (Score:4, Funny)
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Translation (Score:5, Interesting)
Am I right or am I right?
Gates Explain's Microsoft's Need for Yahoo (Score:5, Funny)
Re:Gates Explain's Microsoft's Need for Yahoo (Score:4, Informative)
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And here I thought... (Score:5, Funny)
Where have I heard this before (Score:5, Insightful)
This is the school of thought that thinks if you get nine women pregnant you will have a baby in one month.
what about marketshare? (Score:5, Insightful)
Re:what about marketshare? (Score:5, Funny)
And combined accelerate double the speed rapid faster.
-
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Re: (Score:3, Funny)
I like to add: Dear aunt, let's set so double the killer delete select all.
To Bill Gates (Score:5, Funny)
First, Take a look at http://www.eep.com/merchant/newsite/samples/ee/ee0801.htm [eep.com], for "Why Most Mergers Fail".
Next, take a look at press releases involving mergers in financial and industrial companies.
Note, how there is highest emphasis on cost savings, and very little mention of ideals and NEW business strategy after the merger.
Lastly, the kind of "merger" you are suggesting is typically done as a buyout of a small company by a much larger company.
See! This is what happens if you drop out of Business School.
For just a 0.1% Fee based on the deal value, I can help provide further advice.
Good Luck!
Boil it down (Score:5, Interesting)
You can boil his entire quote down to the above 7 words. Microsoft likes nothing more than to get their name/software/web properties in front of everyone's face. Adding Yahoo and all Yahoo's users to their portfolio is what they want. Imagine if all of a sudden everyone with a @yahoo.com email address automatically had a Passport account... all of a sudden Yahoo messenger is 100% compatible with MSN messenger.
Re: (Score:3, Interesting)
Comes from great minds (Score:4, Funny)
Re: (Score:3, Funny)
"Hey! I got some of my 'sucks' on your 'blows'!"
"I got some of my 'blows' on your 'sucks'!"
"You know, combining 'sucks' and 'blows' is a great taste!"
Problem is... (Score:5, Insightful)
Most of the problems (of people sucking) are inside the companies: philosophy work environment, colleagues, etc.
No Zimbra??? (Score:5, Interesting)
Translation (Score:5, Insightful)
"Ballmer has his panties in a bunch. He said we're going to fucking kill Google, and he gets a little attached sometimes, you know? So now we've got to figure a way to f'ing kill Google."
that we'll pursue that we had before we made the Yahoo offer,
"In case you think we're upset about Yahoo's rejection, we're not. Ballmer's still stuck on the '<expletive> kill Google' thing (do I have to keep saying it?) - he can't even see Yahoo past the bulging vein in his forehead."
<from offstage> "Yes you have got to goddammed keep saying it!" <sound of chair crashing into wall>
and that we can pursue without that.
"OK, we admit he's a little obsessed. But don't think this will divert an painful amount of capital into an a space in which we have utterly failed for years. Because, ummm, we don't want you to think that."
It involves breakthrough engineering.
"All we need is some of that breakthrough engineering stuff. We hear that stuff is all the rage with the kids these days, and we figure if we can get some of it, we'll be all set to *** kill Google."
We think that the combination with Yahoo would accelerate things in a very exciting way,
"We looked around for startups to partner with, so we could copy their technology then dump them, but apparently everyone has heard the compendium of stories that start with Stac. We figure it'll be easier to buy Yahoo. (we figure it would be easier to host a snowman making competition in hell, incidentally) Just have to figure a way past that little, 'Yahoo flipping hates us' thing."
Why Microsoft REALLY wants Yahoo (Score:5, Interesting)
Think of all the anti-competitive stuff they could do. Subtle problems with non-windows platforms or non IE browsers. A requirement of Microsoft Wallet. (Remember that?)
There are a ton of reasons why Yahoo owned by microsoft would be a bad thing for the world. I hope Yahoo remains independent.
It's for the warm bodies, not for technology (Score:3, Informative)
It's not about search (Score:3, Informative)
Fussing about the combined entity's search percentage is just noise--the real new killer market shares would be in webmail and IM.
It's the ad technology, not the search technology (Score:4, Interesting)
I'm not sure that search technology matters all that much. For the first half of 2007, Yahoo search was probably better than Google search. Yahoo had all those special cases (weather, celebrities, stocks, etc.) working before Google did. Yet Yahoo's market share barely moved.
What matters for profitability is the effectiveness of the advertising-delivery system. In that, Google is way ahead of Yahoo, MSN, and the little guys (Ask, Mahalo, Wikia, etc.) Yahoo top management knew this in 2006 but couldn't catch up.
If Microsoft has some great idea, it's probably on the ad side, not the search side. They control a browser, so they can put in something intrusive if they want.
Re:Breakthrough Engineering? (Score:4, Interesting)
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Re:Um, didn't Gates quit? (Score:5, Funny)
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Re:Um, didn't Gates quit? (Score:4, Informative)
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Bill is buying relevance (Score:3, Insightful)
But I think, Microsoft wants to buy users (Flickr, Delicious, Yahoo Mail, etc.). Google is making Microsoft less relevant, and there is some sort of network effect that makes smaller players nearly impossible to catch up. Anyone can duplicate an Ebay, but you can't duplicate the user base. The success of the service
Re:"because they do have great engineers" (Score:5, Funny)
DEVELOPERS!
it is, for the uninformed AC
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