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Yahoo Ends Talks With Microsoft, Embraces Google Instead

Posted by timothy on Thu Jun 12, 2008 03:56 PM
from the oh-google-you're-so-good-to-me dept.
snydeq writes with a story from InfoWorld which says that "Yahoo has ended its talks with Microsoft and is instead nearing an agreement with Google. Yahoo's purported reason for breaking off the talks? That Microsoft was only interested in purchasing Yahoo's search business, not all of the company. 'Such a transaction would not be consistent with the company's view of the converging search and display marketplaces, would leave the company without an independent search business that it views as critical to its strategic future and would not be in the best interests of Yahoo stockholders,' the company said in a statement. The deal with Google allegedly involves Yahoo's search advertising business. The move likely will draw more ire from Icahn and may in fact remain part of the elaborate poker game between the two companies. Microsoft said this alternative transaction remains on the table and did not confirm that talks between it and Yahoo have concluded." Update: 06/12 23:58 GMT by T : CWmike writes "Just hours after saying it ended talks with Microsoft, Yahoo announced that it will start running advertising from Google alongside Yahoo search results. Yahoo expects the deal, which has a 10-year term, to generate $250 million to $450 million in operating cash flow during the first 12 months."
+ -
story

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[+] Why Yahoo Turned Microsoft Down 161 comments
quarterbuck writes "The NYTimes has up a great blog post that explains a bit of the backstory behind the Yahoo-Microsoft No-deal. While Jerry Yang did not want to sell the company, it is not likely that he could have said No to Microsoft, and explained it to shareholders, without the help of Google. The article gives reasons behind Google's tossing a lifeline to its biggest competitor, and the 'coop-etition' that has been going on between the two companies, which both emerged out of Stanford University."
[+] News: Carl Icahn Takes on Yahoo's Board 279 comments
narramissic and several others have written to point out that Carl Icahn has initiated a proxy battle with Yahoo's board of directors over their rejection of Microsoft's bid for the company in February. Icahn has purchased millions of Yahoo shares over the past week and assembled a group of nine other investors (including Mark Cuban) to persuade the board to resume talks with Microsoft. Yahoo remains unimpressed. Icahn's letter to Yahoo accuses: "It is unconscionable that you have not allowed your shareholders to choose to accept an offer that represented a 72% premium over Yahoo's closing price of $19.18 on the day before the initial Microsoft offer. I and many of your shareholders strongly believe that a combination between Yahoo and Microsoft would form a dynamic company and more importantly would be a force strong enough to compete with Google on the Internet."
[+] Was the Yahoo-Google Deal a Ploy To Weaken Yahoo? 82 comments
JagsLive writes with a link to a BetaNews story about a US Senator who is questioning whether the deal between Yahoo and Google was brokered with less than honorable intentions on Google's part. The advertising deal came under scrutiny from the Department of Justice recently for potential antitrust violations. The deal has now been delayed in order to allow investigators more time for evaluation. Meanwhile, rumors are circulating that Yahoo will cut as much as 20% of its workforce after an internal memo from CEO Jerry Yang called for "discipline" and said the company was "getting fit" for the long term. For their part, Google has launched a site endorsing the deal and attempting to smooth the way for its approval by providing facts and positive reactions from experts.
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  • LULZ (Score:5, Funny)

    by Recovering Hater (833107) on Thursday June 12 2008, @03:58PM (#23770275)
    Because that is just want Microsoft wants to hear. Yahoo is teaming with Google. Burn baby burn.
    • Re:LULZ (Score:4, Funny)

      by Recovering Hater (833107) on Thursday June 12 2008, @04:00PM (#23770311)
      Oh and also, cue the chair jokes in 3,2,1...
    • Re:LULZ (Score:5, Insightful)

      by WilyCoder (736280) on Thursday June 12 2008, @04:01PM (#23770315)
      Would a Yahoogle monopoly be any better than an MS one?

      I'm not a MS supporter (or troll), that was an honest question...
      • Re:LULZ (Score:5, Funny)

        by Anonymous Coward on Thursday June 12 2008, @04:08PM (#23770427)
        Of course not. But a GOOHOO! monopoly... then we'd need to worry.
      • by Joce640k (829181) on Thursday June 12 2008, @04:47PM (#23770927) Homepage
        At least there'll only be one toolbar to remove from people's browsers...

      • Re:LULZ (Score:5, Insightful)

        by Chyeld (713439) <chyeldNO@SPAMnewsguy.com> on Thursday June 12 2008, @04:54PM (#23771013)
        If it allowed Flikr integration with the rest of Google, hell yeah.

        That's about the only Yahoo! service that I still consider superior to Google's offerings.

        Superficial reasoning aside, yes and no.

        On one hand, a Goo-ho! would involve diluting the corporate culture of Google, risking it becoming less of a company that I look up to as an example of how to be successful and ethical. That would be bad. On the other hand, these two companies could actually mesh well when you consider WHAT they provide. The resulting conglomeration would have about the best of most of the 'big' web services that are offered out there.

        A Yah-soft would just be the next interation of Microsoft Live! before it tanked yet again due to poor manaegment and a lack of any discernable goals other than "we need to be out there, doing... something!"
        • Re:LULZ (Score:5, Insightful)

          by tknd (979052) on Thursday June 12 2008, @06:04PM (#23771743)

          I think you missed the main issue that deals with web marketing--a topic that most geeks on slashdot are not familiar with. The problem with Yahoo siding with Google is that it helps establish Google as the king of search and online advertising. All three services (Google, Yahoo, MSN) make a huge chunk if their revenue through online advertising and marketing services. Since Google will now have it's hands toying around with Yahoo, Google could just slowly eat away at Yahoo's margins or eventually buy them out. That would leave the last significant competitor as MSN which isn't even much of a competitor. The end result is basically a Google monopoly on web marketing until the next big disruptive marketing tech comes along.

          Google's online marketing market share is already so significant that most web marketing firms won't even touch Yahoo or MSN networks because the effort is simply not worth the return. But now you say if I go through Google I'll also get a piece of Yahoo? Big win for Google.

          In this situation, I think Yahoo honestly had a choice between two devils with different faces. They may have royally pissed off their shareholders with shrugging off MS, but they may keep their company alive for a little longer.

          As far as my own opinion, I'm split. On one side as a consumer, I think there needs to be more web marketing competitors to compete with Google in order to maintain a healthy market. On the other hand I am a Google shareholder. I suppose in this case I win (and lose) either way.

        • Re: (Score:3, Interesting)

          Last time I checked, MS was convicted of abusing their "monopoly" while Linux and MacOS existed.
          • Re:LULZ (Score:5, Insightful)

            by _KiTA_ (241027) on Thursday June 12 2008, @09:38PM (#23773627) Homepage

            Last time I checked, MS was convicted of abusing their "monopoly" while Linux and MacOS existed.
            Last I heard, they had something like a 95% market share at that time, and used it to propel their shitty Internet browser from a 5% market share to a 90%-someodd market share.

            Which is why they were, you know, found guilty?
              • Re:LULZ (Score:5, Insightful)

                by porl (932021) on Friday June 13 2008, @12:26AM (#23774673)
                no, they were punished because they used their monopoly on one thing to push another unfairly, because they wanted to kill off netscape. they aren't punished because they sell a lot of copies of windows, and they never were.

                porl
    • Re:LULZ (Score:4, Insightful)

      by Prof.Phreak (584152) on Thursday June 12 2008, @04:05PM (#23770381) Homepage
      but now Microsoft only has 1 target. yahoo has just about admitted that google has won the search business.
      • Re:LULZ (Score:5, Interesting)

        by UnknowingFool (672806) on Thursday June 12 2008, @04:32PM (#23770765)
        But does having one target now help MS in any way? They knew Google was their main competition. If they could beat Google, they could beat Yahoo. The problem was that they couldn't beat Google. Maybe as a consolation they could beat Yahoo but going for 2nd place is admitting defeat too.
        • Re:LULZ (Score:5, Insightful)

          by DarkOx (621550) on Thursday June 12 2008, @05:45PM (#23771589)
          I don't think it was about going for second. I really think Microsoft really wanted Yahoo as a way to compete with Google. Yahoo does in fact have lots of interesting tech, like pipes, as well as an entire suite of superior web portal offerings with a decent advertizing and anyalitics business to go with it. MSN is at the bottom of the heap from a tech prespective, but at the top as far as resources its parent company could put into it; that is if they had some direction to go in. Yahoo technology and its brand could have given that to Microsoft, and they might have been real competition for Google in its core spaces had they aquired Yahoo. Yahoo on the other hand does not have the capital or market position to keep on pace with Google and will continue to faulter without something to save them. Sure it could be something amazingly inovative and market shifting; or it could be a large pool of Microsoft Money(pun entended) that would enable them to take what they have and make it substantially better.

          Microsoft tried as they always do to manipulate the market place and get themselves a sweatheart deal rather then playing a more "fair game" as fair as large cap market stock deals get anyway. They ended up souring the deal. I think it was bad business on their part. They should have made a fair offer and done the deal. Sure Yahoo got hurt more then Microsoft did but thats not what it was about. Microsoft really lost an oppertunity they wanted, no matter how the outsiders and small investors see it, the Microhoo fiasco was a failure of Microsoft's.

          I don't know what Google gets outa Yahoo other then sheer mass. I don't think Yahoo represents the top drawer tech when compared with Google. Yes there is some good Yahoo technology that Google can assimilate easily, but its probably not worth what Google has to pay. The brand and portal offerings are of little value to Google becase theirs are already better. To Google's credit though they have gotten quite big and demonstrated from a leadership standpoint they can manage the mass. If you are going to tangle with an 800lb gorrilla like Microsoft, being a 600lb gorilla rather then the 500lb you already are might give you that little bit of extra inertia needed to prevent Microsoft from steam rolling you by tring to take the web proprietary again with dotNet, still more activeX, and silverlight.
  • Not surprising... (Score:5, Insightful)

    by ConceptJunkie (24823) on Thursday June 12 2008, @04:03PM (#23770351) Homepage Journal
    Given that MSN search is horrible, I can see where MS would want to vulch that one piece of Yahoo, and that probably wouldn't run afoul of anti-trust laws. In any event, as a huge fan of Flickr, I'm glad there is no longer a serious threat that my beloved photo service will succumb to Redmondian rapine.

    And of course, it's highly plausible that this whole effort from Microsoft was intended solely to serve their own interests by creating the perception they were going to acquire, and they never intended to go through with it, for whatever arcane market reasons.

    Programming is simple. Business is complicated.
    • Re:Not surprising... (Score:5, Interesting)

      by sznupi (719324) on Thursday June 12 2008, @04:06PM (#23770403) Homepage
      I'll go one step further - I can't wait when my Flickr account will be integrated with my Google account ;) (oh, and del.icio.us is also sort-of nice... ;P )
        • Re: (Score:3, Interesting)

          Well, if really discussing (unlikely?) Google-Yahoo merger...IMHO Flickr would survive, it has a different target audience than Picasaweb (which is perfect for sharing photos with your family (you know, those people easily confused by Flickr features), but not much more), and actually has a community around it.
    • Re: (Score:3, Insightful)

      And of course, it's highly plausible that this whole effort from Microsoft was intended solely to serve their own interests by creating the perception they were going to acquire, and they never intended to go through with it, for whatever arcane market reasons.

      On a deal this huge there's so much back-room strategy and PR feinting / posturing it's impossible for us normal geeks to get the real story. It's akin to planning the D-Day invasion while saying, 'yeah, we're thinking about sending a boat or two over there eventually.'

      • Re: (Score:3, Interesting)

        look beyond the tactics and for a second consider the strategy, what does yahoo really want? What does Icahn want? Ballmer? Google? Who do you think will win after putting the whole thing in perspective?
        • "Who do you think will win after putting the whole thing in perspective?"

          I'm guessing that no one will win. Apparently no one has done even a little bit of creative thinking.
    • by CowboyNealOption (1262194) on Thursday June 12 2008, @05:06PM (#23771151) Journal
      I have always found it amusing that MSN returns 142,000 hits for Ubuntu while Goooogle returns 93,400,000 hits (and yahoo returns 174,000,000). Either MSN is filtering results or they just aren't indexing the web very well.
  • Or does this mean that both Google and Microsoft are gathering their own Borg collectives. I am so confused. Someone get me a glass of water, something with a snazzy brand name please....
  • by denobug (753200) on Thursday June 12 2008, @04:08PM (#23770419)
    So first Yahoo doesn't want MS to buy them out. Next they don't like the fact that Microsoft only want part of the assets(instead of the entire company). Really, what does Yahoo wants? Sounds like asking your wife which restaurant for dinner. And she always says any one of them is fine, but just don't like the one you pick.
    • by pak9rabid (1011935) on Thursday June 12 2008, @04:14PM (#23770501)

      So first Yahoo doesn't want MS to buy them out. Next they don't like the fact that Microsoft only want part of the assets(instead of the entire company). Really, what does Yahoo wants?
      Sounds like to me the CEO of Yahoo doesn't want to sell out to Microsoft, but also doesn't want to be crucified by the board for not selling out to someone. Google seems like an attractive option for him, if that's the case.
      • Re: (Score:3, Interesting)

        Microsoft and google are huge rivals with huge bank accounts, so playing them off each other to compete over you seems like a good strategy. I'm not sure what "wanting" to be bought out by one company vs. another really means to a CEO. If courting google makes Microsoft jealous enough to overbid for Yahoo, I think Yahoo would accept.
        • Does not DESERVE to take Yahoo!! They'd just ass-immolate it and run it into the ground, like so much else they've rubbished. Any other mouthpieces trying to slay Yahoo!'s board for not selling out to mshaft needs to STFU, however big their name. Just STFU and back off. Leave Yahoo! ALONE. Besides, mshaft has too damned big a war chest and they need to be reigned in. PERIOD. Moreover it seems that as Virtualization might have to still cope with OS-agnosticism, then maybe it's better that Google has Yahoo! than to watch mshaft take hold of Yahoo!, plain and simple.

          A bit bitter (and bipolar) are we?

  • by i kan reed (749298) on Thursday June 12 2008, @04:09PM (#23770443)
    antitrust. Competition made the search market healthy. If they team up and work together we lose that. It'll be just like Microsoft circa 1995 again, with googhoo(yagle?) having their fingers in everything search and ad related. No choices. I don't like this at all.
  • by Daimanta (1140543) on Thursday June 12 2008, @04:21PM (#23770605) Journal
    "Embraces Google Instead"

    Next thing you know, Yahoo will be extending Google. And then, good Lord!
  • by elrous0 (869638) * on Thursday June 12 2008, @04:25PM (#23770661)
    With Google and Yahoo finally working together, just IMAGINE how many Chinese dissidents they'll be able to turn it!
  • Here's an idea (Score:4, Interesting)

    by CrackedButter (646746) on Thursday June 12 2008, @04:28PM (#23770715) Homepage Journal
    Why doesn't Microsoft just use their huge amounts of money and work for it, where is their internal drive and passion? Just get a clue already and stop trying to buy everyone just to get a shortcut.
    • Re:Here's an idea (Score:5, Insightful)

      by ArhcAngel (247594) on Thursday June 12 2008, @05:00PM (#23771075)
      Why doesn't Microsoft just use their huge amounts of money and work for it, where is their internal drive and passion?

      QDOS -> MSDOS
      MAC OS -> Windows
      Spyglass -> IE
      BSD TCPIP stack -> Spider stack -> Windows NT stack
      JAVA -> J+ -> J#
      Flash -> Silverlight

      You must be REALLY new here!
  • Please, Google, don't incorporate anything from Yahoo. Please. I'm beggin' you.
  • by Thai-Pan (414112) on Thursday June 12 2008, @04:46PM (#23770925) Journal
    ...would we be seeing the same reaction on Slashdot?

    Seriously, imagine if Apple were trying to acquire, for instance Transmeta, (purely hypothetical) and offering a 45%+ premium. And Transmeta in response turned it down and set up internal policies to make generous severence payments to employees who chose to leave after the acquisition.

    What do you call that? I call it gross breach of fiduciary duty to your stockholders. I am fortunately not a Yahoo stockholder, but if I was, I'd be pretty pissed about this.
    • by myowntrueself (607117) on Thursday June 12 2008, @06:30PM (#23772043)
      I think that stockholders are only interested in one thing; making great steaming gobs of cash as fast as possible.

      They take no pride in the company in which they have stock.
      They don't care about employees or customers.
      They have huge great dollar signs in their eyes and cannot see past them.

      They would gladly fuck it to death for all the money they can and then dispose of the corpse.

      That, my friend, is 'fiduciary duty'. Fuck 'em to death, wring the cash out then wash your hands and move to the next target to suck the life out of.

  • by TheNetAvenger (624455) on Thursday June 12 2008, @06:30PM (#23772047)
    Google is by nature of progression being too big and no matter how 'good' the leaders want the company to be, the competitive nature is shoving them to the very dark side. (Especially when Google is essentially a marketing company that makes money off of ads and market manipulation.)

    It is like taking the the industry's two biggest's evils and putting them in one company model.

    Take Apple's (less than truthful and borderline brainwashing) marketing team, and combine this with a company out growing its footprint with so many internal groups and people working with 'competitive' emerging technologies (like Microsoft of the early 90s) and you will get one of the biggest and evil company models in history.

    Google digging through GMail years ago should of been the first 'heads-up', but their recent 'embrace, extend, use for the gain, not the consumers' mentaility has taken over tons of OSS projects that originally had no 'questionable' back doors, like Firefox does now with its search monitoring and Google ties that it easily hands the data to at any request.

    As for Yahoo, they took a phone book model, moved to a real search engine (finally) and then was able to survive with gaming and IM (online gaming communities being the key for them). Yahoo has market share, not technology that anyone wants. Yahoo doesn't have internal development that is more advanced than Google or Microsoft when it comes to community, development, or search technologies. It would be more of a win for Google, as Google would get a solid IM technology, where MS doesn't need IM or any of the other services.

    So I think it is good that Google will eat up Yahoo, so it will go away, but the warning on the label, it is giving more power to ONE company, and sadly this company (Google) is no longer by nature alone a 'do no evil' company, any more than Microsoft of the 90s was.

    People act like Microsoft tried to use Windows around 1995 to kill off other companies, but people forget during this whole timeframe and Internet movement, Microsoft was heavily investing in MSN and online technologies, but the Win95 and Win98 OS CDs installed icons and installatino software for everything from AOL to Compuserve, as well as Java and other crap that Microsoft did not produce, most of which being competitive software outside the Windows division.

    Google needs a big reign in, or a self check, if not as they doing now, will be bigger and far more evil than Microsoft... And be manipulating the online media with their ad control, like they have already done with their anti-MS shoves to tech journalists.

    And in the fragile online world, all it sometimes takes is a mild threat or offering a free venue and some hardware...

    Chris P. and his free Macs, just all of sudden deciding he hates Vista because HP wouldn't update their driver for his ancient scanner/printer, and this leading him to love Macs based on usage and 'technical' reasons. And the printer/scanner didn't work any better under OS X, but he failed to admit this part of 'his' story.

    However having some contact with him, he admitted he really didn't understand the technology and his defense was that he was not a journalist or a tech person and was just in the entertainment business.

    Yet he did 'technical' videos and blogs about OS X and Vista during this time that was information he 'obtained' from both Apple and anti-MS companies of interest, and was using their material because it was easier for him. And yet he made news off all this, and mislead a lot of people in the process for a couple of free computers and guaranteed venues for his 'show'.

    Anyone that doens't keep one eye open on Google will find history repeating itself. Even the firefox ties should be enough to scare the crap out of users. Add in Yahoo IM, and their moving 'mobile' presence with a bit of 'borderline' Apple type marketing, and everyone will be racing to screw themselves when Google says, boo, let alone the amount of IT information they already control in the onlin
      • Re:Carl Icahn (Score:4, Interesting)

        by ConceptJunkie (24823) on Thursday June 12 2008, @04:09PM (#23770433) Homepage Journal
        If there was one Microsoft gazillionaire I'd actually want to meet, it would be Paul Allen.
      • by Otter (3800) on Thursday June 12 2008, @04:51PM (#23770975) Journal
        Also, in what way has Paul Allen failed? Seems to me he's doing rather well for himself.

        His various dot-com and VC projects have mostly cost him money (IIRC), his sports teams have mostly sucked, his 413 foot yacht has fallen to number 8 on the World's Largest Yacht list [wikipedia.org] and Jimi Hendrix was, in hindsight, wildly overrated. Without the billions in his pocket to begin with, you wouldn't say he's doing that well.

        On the plus side, he's nowhere near as appalling as the seven guys with bigger yachts than his.

        • Re: (Score:3, Informative)

          ...and Jimi Hendrix was, in hindsight, wildly overrated.

          cough I think you mean the Experience museum in Seattle, not Jimi himself ;-)

            • by Gazzonyx (982402) on Thursday June 12 2008, @11:41PM (#23774417)
              I just happen to be wearing my Hexdrix shirt today. He had potential to mature into an even better musician had he not died at such a young age, IMHO. He knew the things that couldn't be 'taught'.

              I have several years of traditional music education under my belt and I'm a simply lousy (and then some) musician. No natural rhythm, and I could never improv. at all. I'm also slightly tone deaf to certain ranges of the register. However, programming is my natural talent. I 'learned' more about it from messing around and gut instinct than I really do in class. Then there's system/network administration; I can learn it and do it with a bit of effort, but I'm neither simply lousy or gifted at it.

              I think this is how most people are. You either are gifted and only get much better with time, manage to be sufficient, or are lousy regardless of effort. It seems that musicians who are naturally gifted are relatively rare and (if they don't get in to jazz, where talent goes on to play and never get recognition) stand out amongst the rest quickly.
      • Re:Carl Icahn (Score:5, Informative)

        by afabbro (33948) on Thursday June 12 2008, @05:00PM (#23771077)

        Also, in what way has Paul Allen failed? Seems to me he's doing rather well for himself.

        Overall, sure, but he has certainly had his share of losers [businessweek.com]. For example, "BusinessWeek magazine calculated he had lost $US12 billion in the previous five years." [cyberiapc.com].

    • Re:Slashnot? (Score:4, Informative)

      by setagllib (753300) on Thursday June 12 2008, @04:59PM (#23771067)
      Wow, in about 15 seconds that went from being a site I've never heard of, to the one site I have chosen as the worst I've seen in years. Sometimes you think you've learned to keep clear of horrible sites, but the lure of something Slashdotty is too strong to resist. Apparently its own maintainer agrees, as it hasn't been updated in two years.

      By the way, for an actual good Slashdot side-site, http://www.seenonslash.com/ [seenonslash.com]