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Google Turns 10

Posted by CmdrTaco on Fri Sep 05, 2008 03:53 PM
from the we'll-always-be-older-and-poorer dept.
Ian Lamont writes "It was on September 7, 1998 that Larry Page and Sergey Brin founded Google Inc., aiming to provide a better search engine. You can see what it looked like here. Google had a relatively good search engine technology that succeeded in burying many late 1990s competitors, and it eventually developed a successful advertising model and pledged to operate on a 'don't be evil' philosophy. The company now has nearly 20,000 employees and a $150 billion market value, and has been acquiring or developing a host of groundbreaking technologies. When did you start using its search engine? Is the world a better place because of Google?"
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  • pictures (Score:5, Informative)

    by toby (759) * on Friday September 05 2008, @03:54PM (#24893787) Homepage Journal
    For those curious, like I was, here are the original Google server pictures [c63.be] missing from the Wayback Machine's archive.
  • Deja News (Score:4, Interesting)

    by Anonymous Crowhead (577505) on Friday September 05 2008, @03:55PM (#24893799)

    I started using Google when it bought Deja News which was the only good place to find a broad selection of technical information on the web. I guess I just defaulted to Google as a search engine after that.

      • Re:Deja News (Score:5, Insightful)

        by unlametheweak (1102159) on Friday September 05 2008, @04:07PM (#24894037)

        There was no one search engine that I used until somebody at work told me about Google (early 2001). Lycos, Dogpile, AltaVista, Yahoo, etc and so on all come to mind. There was no "loyalty" until Google. Google set the standard. Let's hope it doesn't grow too big for it's breeches.

        • Re:Deja News (Score:5, Interesting)

          by UltraAyla (828879) on Friday September 05 2008, @04:38PM (#24894613) Homepage
          Same story for me. I was probably much younger and newer to the Internet at that time than many people here (I think my family got Internet access sometime in '97). I had heard a lot about Yahoo and AltaVista, so I tended to use them but I'd also looked around at MSN, Askjeeves, NothernLight and Lycos and all of those guys when I couldn't find what I was looking for. Then I started seeing Google coming up for things. I still remember thinking their site looked funny, but MAN did it find what I wanted so quickly. Sometime after that it became my home page (probably 2000 or 2001) and I more or less stopped using anything else.
  • Google AND the Big Lebowski make the scene in that fateful year. Coincidence? Hmm.....

    I don't know about Google, but the world is definitely a better place because of the Dude.
  • by Anonymous Coward on Friday September 05 2008, @03:58PM (#24893855)

    Of all the search engines, Google was the best name to use as a verb.

    "All this time I thought 'Googling yourself' was the other thing."
    -- Marge Simpson

    • by atari2600 (545988) on Friday September 05 2008, @04:23PM (#24894321)

      Google doesn't want you to say Google [cnet.com].

      • Actually TFA [cnet.com] says Google doesn't want people to use, say "googling" as a term for generic searches. As it says, there are serious, by business standards, concerns with using the term. It dilutes the trademark. Xerox had the same problem when people started using "xerox" to mean copying or duplicating. You only xerox on a Xerox machine. I skate with inline skates, the skates are Roller Blades, so when I use them I say roller blading. If the skate were not Roller Blades I wouldn't use the term "roller blading".

        Falcon

        • by spyder913 (448266) on Friday September 05 2008, @05:11PM (#24895101)

          Unfortunately for Google (and Adobe, and Xerox) what they want people to do doesn't matter. Fortunately for the Google and Adobe, when people talk about "googling" or "photoshopping" they are still usually using their products. Unlike the large number of people making xeroxes on their Canon copier.

        • If the skate were not Roller Blades I wouldn't use the term "roller blading".

          Yes, but it's a good way to stick out like a giant wrinkly penis in social settings to not use the common phrases for things. I call gelatin deserts 'jello', inline skates 'roller blades', and using the search bar in a browser 'googling', if for not other reason than to not have to stop and explain things with more words than needed.

          Then again, as a personal entity with no stake in these corporate entities, I could care less about their trademark protections.

          Anyway, just about everyone uses Google nowadays,

    • by pushing-robot (1037830) on Friday September 05 2008, @04:50PM (#24894823)

      Of all the search engines, Google was the best name to use as a verb.

      I disagree. Imagine the conversations if Microsoft's service had caught on:

      "Dude, have you seen Japanese tentacle rape?"
      "Yeah, I Lived it!"

  • by stevedcc (1000313) * on Friday September 05 2008, @03:59PM (#24893879)
    I don't know, well before 2002. I'm sure they know the exact date!
  • Late 1999. (Score:5, Insightful)

    by bluephone (200451) * <grey@@@burntelectrons...org> on Friday September 05 2008, @04:02PM (#24893927) Homepage Journal
    In late 1999 I heard buzz from my fellow geeks that Google provided amazing results, so I tried it out. Within a couple days, I completely abandoned Alta Vista for Google, and even scaled back bothering with Yahoo because the results were just crazy accurate. I found myself boosting it to friends both of the geek persuasion and not, and everyone liked it. IMO, it was truly a case of a superior product trouncing the competition, the entire point of capitalism. They built a better mouse trap (pun not entirely intended).
    • Re:Late 1999. (Score:4, Insightful)

      by Creepy (93888) on Friday September 05 2008, @04:32PM (#24894481) Journal

      I'd guess I started somewhere in 1999 as well, but possibly 1998 - a guy I'd worked with in college showed it to me and the fact that it had indexed both my college website and my first html, which had somehow gotten nested into a server and never deleted (and was circa 1992 - that is pre-mosaic - I wrote it I believe for WorldWideWeb (it was on NeXT, so logical) and then wrote a different page for another pre-1993 browser (no idea which, but it was text - I don't know if lynx was around yet or not - all I know is my page was all text), but then decided it had no future and Gopher was the future - man, was I ever wrong.

      Google's future I could immediately see - easy to remember and a very simple page with fast search and a huge index. Also having come from AltaVista and to a lesser extent, Netscape and Yahoo portals, the lack of massive amounts of advertising was refreshing (and the lack of those newfangled popup ads was cool, too).

      • Hey google, what about creating a new search type along the lines of 'look for this search only on messageboards and forums'?

        Google is good for blogs [google.com] but like you say I don't think it's that good for message boards or forums. Alta Vista gives me better results there. What I find weird is that when I've done some searches on Google the top results were from About.com [about.com], specifically searching on topics about photography and archaeology [about.com] or anthropology [about.com]. Google for monte verde [google.com] and Google's first result is T [about.com]

  • Hell Yes (Score:3, Informative)

    by hoofinasia (1234460) on Friday September 05 2008, @04:02PM (#24893937)
    Xprize [wikipedia.org], Summer of code [wikipedia.org], etc. Google is definitely a great company. Sure Gmail is Creepy [gmail-is-too-creepy.com] and they've taken heat for their TOS [slashdot.org], but they are still a stand-up, innovative company in my mind. And god-by-every-name bless those guys for their green mindedness [google.com] and showing its possible for a billionaire corp to do some good.

    However, that doesn't mean they won't be next generation's Microsoft. Remember, MS had the little guy advantage for a while, and was innovative and even generous with the charities. But plenty hate them now [slashdot.org].
  • It's easy to forget (Score:5, Interesting)

    by SlashDotDotDot (1356809) on Friday September 05 2008, @04:03PM (#24893957) Journal
    how bad search really was before Google. For that matter it's easy to forget that it used to take work to find information at all. Our culture has just barely begun to come to terms with how revolutionary this change really is.
    • by DrEldarion (114072) on Friday September 05 2008, @04:20PM (#24894265) Homepage

      Nah, it's easy to remember how bad search was before Google. Someone has set up a very handy page [cuil.com] to remind everyone.

    • Altavista was that bad? I mean I grew up with Veronica and WAIS. I do appreciate that Google came out on top, but Altavista rocked for a while :)

    • Re: (Score:3, Interesting)

      how bad search really was before Google. For that matter it's easy to forget that it used to take work to find information at all. Our culture has just barely begun to come to terms with how revolutionary this change really is.

      I'm TIRED of hearing about Google as some sort of saviour.

      Search engines weren't bad before Google. In fact Altavista was great in its day. It didn't survive competition with Google (and probably wouldn't have scaled well).

      What has Google brought us? Google news? Nope the bought Deja.

      • by jafo (11982) on Friday September 05 2008, @08:14PM (#24896653) Homepage

        I started using google sometime in 1996, quite possibly shortly after they started in January. I heard about this new search engine, possibly even here on slashdot, and gave it a try.

        Before then, I was mostly using Alta Vista. It was ok, but you really had to dig through the results to find what you needed. I remember that time as "all search engines suck, Alta Vista just sucks less".

        Then I tried google.stanford.edu and never went back. Literally. Their index was much smaller than Alta Vista at that time, but their results were so much better. Alta Vista had all sorts of garbage on their front page, but that never really bothered me -- it was all about the search results, the cleaner front page was just a side benefit.

        So, in response to the previous poster, I would argue that Google *WAS* some sort of a savior. Definitely back in 1996 they were.

        Maybe those that came in later like 1998 to 2000 were coming from a much improved Alta Vista than I was, but in 1996 Alta Vista was really quite terrible in comparison with Google.

        Sean

  • by gmuslera (3436) on Friday September 05 2008, @04:04PM (#24893965) Homepage Journal
    Google Beta Turns 15
  • by 1sockchuck (826398) on Friday September 05 2008, @04:04PM (#24893975) Homepage
    All the really good evil is coded and compiled deep inside the top-secret Google data centers [datacenterknowledge.com], surrounded by moats filled with sharks with friggin' laser beams on their heads.

    Conspiracy theories aside, the data centers are a major innovation, and an area where Google has set standards for its competitors to chase. Google's massively scalable infrastructure is a big part of what has set it apart.
  • by Animats (122034) on Friday September 05 2008, @04:10PM (#24894081) Homepage

    Google started off running on Stanford equipment, and was spun off, as happens frequently at Stanford. Sun and Cisco also started with Stanford people and equipment.

    Stanford has become a real estate company and a venture capital firm [stanfordmanage.org] that runs a university on the side for the tax break. It's working out very well; they now have $21.6 billion in investment assets, including a big chunk of Google. This started around 1991, when the financial management operation was spun off as a separate company. The financial operation invests in venture pools, which in turn fund venture capitalists, which fund startup companies, some of which become big. They can draw on expertise from the academic side to help evaluate investments. It's working quite well; annualized returns for the past decade were 15.1%. Tax free!

    • by religious freak (1005821) on Friday September 05 2008, @05:26PM (#24895305)
      BFD, Yale has about the same amount and Harvard has about $35B. The people that attend those colleges are rich, and colleges are ranked by how much money their alumni donate. Every major university has an endowment, though the best obviously stand out, as they do in academics.

      Congress got irked at all the money just "sitting" there tax free and forced the university's hand by offering reduced, or sometimes even free education to certain lower income families. In this case "lower income" could mean $120,000/yr.

      I think the universities could put the money to better use, but singling Stanford out is not telling the whole story. Also, I think VC investing in your students' business ideas is a great use of money and a great way to keep the virtuous cycle going. The key is selling at some point.

      http://www.scrippsnews.com/node/30080 [scrippsnews.com]
  • by camperdave (969942) on Friday September 05 2008, @04:13PM (#24894143) Journal
    I don't know if it's a better world, but I can sure find a lot more stuff a lot easier than ever before.
  • by swordgeek (112599) on Friday September 05 2008, @04:23PM (#24894327) Journal

    November of 1998 I was doing some y2k testing for the phone company, and one of the long-timers ("the guru" of Unix there) told me about a new search engine he had been using for a few weeks, that rocked his world. Over Christmas I started playing with Google(beta), and eventually quit using anything else.

    It's still the best search engine out there, but that's because everyone else has given up. It's nowhere as useful now as it was when it first came out, unfortunately.

  • Minimal Page Size (Score:4, Informative)

    by jbezorg (1263978) on Friday September 05 2008, @04:37PM (#24894583)
    I started using Google as my home page because of it's minimal page size. If I opened a browser I was either going to use a bookmark or was going to do a search. Not having to wait for the overhead that the other search engines had was a bonus to search results that were on par with other search engines.
  • by Fantastic Lad (198284) on Friday September 05 2008, @04:39PM (#24894619)

    I can't believe how you've grown! Why it seems like only yesterday. . .

    Literally. This internet thing is growing up so fast!

    Dang. There are actually net-savvy kids out there now who never lived in a world without Google. Think about that!

    When did years start to fly by like this? I'm amazed.

    -FL

  • do you Yahoo? (Score:5, Interesting)

    by opencity (582224) on Friday September 05 2008, @05:13PM (#24895137) Homepage

    Remember Yahoo's big ad campaign to become a verb. No one Yahoos, everyone Googles

  • by geekoid (135745) <dadinportland.yahoo@com> on Friday September 05 2008, @06:09PM (#24895785) Homepage Journal

    it was the load speed. While every other search engine/crawler took forever to load a boat load of crap, Google was simple.

    Really, does any person outside of Google care if returns .02 seconds faster then a competitor?

  • bookmarks (Score:4, Insightful)

    by nut (19435) on Friday September 05 2008, @06:17PM (#24895855) Homepage

    I discovered it 1999, in my first job in IT.

    I remember one of my colleagues was rather dismissive of it, suggesting that a search engine was only as good as the number of pages it had indexed. Google was new, therefore it couldn't have indexed as many as the others. I started using it anyway.

    What I remember is that before google I used to bookmark everything useful I found, so I could be sure of finding it again. After using google for a while I stopped bothering. It was quicker to find a page with google that troll through my huge list of bookmarks.

  • Binary? (Score:4, Funny)

    by PPH (736903) on Friday September 05 2008, @07:22PM (#24896333)

    Is that 10, base 2? Come on, folks. Let your innner geek out. It should read:

    Google Turns 0x0A

  • "Don't be evil" (Score:5, Interesting)

    by Animats (122034) on Friday September 05 2008, @09:35PM (#24897215) Homepage

    The problem with Google is that their "don't be evil" claim is hard to take seriously any more. Ads at the right of search results weren't too bad, but then it went downhill. They created the "content-related ad" industry, which resulted in a vast number of "made for AdWords" junk sites and blogs, the "domaining" industry, and a vast amount of crap. Even real advertisers don't like it; the smarter ones opt out of the Google Content Network and stick with the search result ads.

    From there it went downhill. Google doesn't do much to qualify their advertisers, and as we point out occasionally, about 35% of them are "bottom feeders" [sitetruth.net], where you can't even identify the real business behind the ad.

    Then there's Google Checkout. They accept very marginal businesses. [google.com] They ought to be doing the kind of validation a bank does of its clients, but clearly, they don't.

    Google's real problem is that they went public at the top of their game. Google was #1 in search when they went public, so they couldn't grow in their main business area. They had to expand to justify their high P/E ratio, and none of their expansion areas (YouTube, GMail, etc.) made money. So they had to figure out how to get more revenue per search result. At that point they started to turn to the dark side.

    • Re:Back in school.. (Score:4, Interesting)

      by moderatorrater (1095745) on Friday September 05 2008, @04:12PM (#24894121)
      Agreed. Search engines were horrible back then, and google was no exception (for me, anyway). It was about a year and a half after they debuted that I started using them, and I haven't looked back.

      As for the 'do no evil' part, I find it funny that the people who hate google so badly still use it. They're so much better than the competition that the people who hate it come up with convulted [lifehacker.com] methods [nyu.edu] to try to use it without their information getting tracked.
    • by Alien Being (18488) on Friday September 05 2008, @05:47PM (#24895561)

      Same here.

      One day, when Yahoo was still king, I was having bad luck finding results. I had tried all the search engines I knew about.. Yahoo, Alta Vista, etc.

      Finally I asked Jeeves for the "best web search" and he recommended Google. Well done, Jeeves!

    • Re: (Score:3, Insightful)

      Um...no it's not.

      Try 1010.

      I'm sure you know that, but I just had to reply to a post with an Invader Zim quote in it.