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Google Businesses The Internet

Google Web Accelerator 798

Lukey Boy writes "Google has released a free web accelerator product for both Firefox and Internet Explorer. According to their information page the software uses Google servers as a proxy for web content, delivering the pages to your system more rapidly and compressing them beforehand."
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Google Web Accelerator

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  • Hmm, (Score:3, Interesting)

    by killa62 ( 828317 ) on Wednesday May 04, 2005 @07:16PM (#12436575)
    But how does it know how many minutes you save?
  • free webstats (Score:5, Interesting)

    by fitsnips ( 187974 ) <spam@fi[ ]ips.net ['tsn' in gap]> on Wednesday May 04, 2005 @07:16PM (#12436579) Homepage
    will they provide you with your web surfing trend stats?
  • hmmm (Score:3, Interesting)

    by willscott ( 674036 ) on Wednesday May 04, 2005 @07:17PM (#12436582)
    is this really able to speed stuff up if you have broadband? not sure if i really belive them.
  • by yagu ( 721525 ) * <{yayagu} {at} {gmail.com}> on Wednesday May 04, 2005 @07:17PM (#12436585) Journal

    I've RTF(ine)A and I give... what makes this different/better/faster/whatever than a proxy server?

    And, while I'm at it.... I submit my vote that Google make linux/*nix versions of their stuff more quickly/readily. I find it no small irony that a company that relies on over 10,000 linux servers (actually I think the number may exceed 40,000) essentially making them one of the largest benficiaries of the OSS community they don't yet have a Google Desktop, nor are offering a beta of this accelerator for the linux community.

    Don't get me wrong, I like Google, think they've done great stuff, but come on -- how about paying back a little to the hand that giveth.

  • by binaryspiral ( 784263 ) on Wednesday May 04, 2005 @07:17PM (#12436587)
    This is great news for dialup users that are being charged for this service through their own ISP.

  • At least they were decent enough to point out that you need to READ their Privacy Policy:
    • Google Web Accelerator sends requests for web pages, except for secure web pages (HTTPS), to Google, which logs these requests. Some web pages may embed personal information in these page requests.
    • Google receives and temporarily caches cookie data that your computer sends with webpage requests in order to improve performance.
    • In order to speed up delivery of content, Google Web Accelerator may retrieve webpage content that you did not request, and store it in your Google Web Accelerator cache.

    To learn more, read our Google Web Accelerator Privacy Policy (http://webaccelerator.google.com/privacy [google.com]).

    Does anyone know if the accelerator gives you the option to omit certain webpages from your accelerating experience, or is this going to turn into a huge information mine? (Not that the two are exclusive, there are going to be users who just blindly send anything through the accelerator regardless).
  • by Draoi ( 99421 ) * <draiocht&mac,com> on Wednesday May 04, 2005 @07:18PM (#12436607)
    ... Google will log every URL you visit via their proxy logs. They'll ultimately forward on the requested page with their own AdWords and possibly mask other sites' adverts. Not sure if I like that ..
  • Anonymizer? (Score:5, Interesting)

    by alewar ( 784204 ) on Wednesday May 04, 2005 @07:19PM (#12436612)
    Do they provide also an anonymizer service with this accelerator/proxy??
  • Re:Smart. Scary. (Score:2, Interesting)

    by Scruffeh ( 867141 ) on Wednesday May 04, 2005 @07:25PM (#12436677)
    Yeah, I like the part where they say they wont give your information to thrid parties. No mention of what they might do with the data themselves though. I do like the idea of an accelerator for fast internet connections. Would definately get points from me for comedy value if I could get the conspiracy theories out of my head
  • by Zocalo ( 252965 ) on Wednesday May 04, 2005 @07:28PM (#12436715) Homepage
    what makes this different/better/faster/whatever than a proxy server?

    Nothing really that I can see other than that it will always compress which is something that some sites do not have enabled, which should offer some speed ups and help reduce over all web traffic. I'd assume that this is tied into Google's cache used on the search engine, so if you request a page through the proxy for which the cached data is stale it will update that also, then re-index the data for the search engine. If so, this could be *very* useful for alleviating things like the Slashdot effect, although it would need to pull the graphics to be of any real use here. The problem with caching the graphics though, is that it's going to make it *really* difficult for Ad-Blockers to work out which files are ads and which are not...

  • Re:Smart. Scary. (Score:2, Interesting)

    by shakezula ( 842399 ) on Wednesday May 04, 2005 @07:31PM (#12436732)
    Yes, Google's scanning your email, but they aren't reading it...

    1. Is Google reading my email?
    No. Google scans the text of Gmail messages in order to filter spam and detect viruses, just as all major webmail services do. Google also uses this scanning technology to deliver targeted text ads and other related information. This is completely automated and involves no humans.
  • by SirSlud ( 67381 ) on Wednesday May 04, 2005 @07:31PM (#12436738) Homepage
    Incidentally, seperating code from view from data is probably the most effective way of cutting bandwidth. A report you look at 20 times a day, with different data, will download the file 20 times. The 'view' layer doesn't need to be downloaded again .. just the data!

    This is why CSS is a good thing. You're not downloading the look & feel of the site every time you make a non-cached request. Getting the data out of their too would go a long way towards cutting down on the amount of useless bits browsers have to download over and over again.
  • by SirSlud ( 67381 ) on Wednesday May 04, 2005 @07:34PM (#12436775) Homepage
    > In order to speed up delivery of content, Google Web Accelerator may retrieve webpage content that you did not request

    Kinda scary if you're one or two links away from illegal content. Is this an issue, say, if you end up with bad material cached on your machine, or is it just inherently obvious that if you're concerned about these sorts of things, you dont use it?
  • by natrius ( 642724 ) * <niran@niran.OPENBSDorg minus bsd> on Wednesday May 04, 2005 @07:41PM (#12436832) Homepage
    I find it no small irony that a company that relies on over 10,000 linux servers (actually I think the number may exceed 40,000) essentially making them one of the largest benficiaries of the OSS community they don't yet have a Google Desktop, nor are offering a beta of this accelerator for the linux community.

    Uh, it's not ironic at all. As you said, they use Linux servers, not desktops. Those servers don't need Google Desktop or Webaccelerator.

    Don't get me wrong, I like Google, think they've done great stuff, but come on -- how about paying back a little to the hand that giveth.

    You think they're trying to do Windows users a favor by releasing these products? They're doing it for themselves. They make money off of these products by solidifying their mindshare and marketshare. Releasing Linux versions (or OS X versions, for that matter) obviously isn't worth it to them.
  • by Anonymous Coward on Wednesday May 04, 2005 @07:44PM (#12436850)

    Also, browsers other than Firefox and Mozilla can take advantage of GWA if you set them to proxy requests over Localhost:9100 while GWA is running in the system tray.

    So basically, if anybody else is logged into the same system as you at the same time, they can figure out whether or not you have visited any given page by connecting to your GWA installation and seeing whether or not the page downloads faster than your Internet connection speed.

  • by ironhide ( 803 ) on Wednesday May 04, 2005 @07:45PM (#12436861) Journal
    Google Web Accelerator is meant to speedup broadband browsing by prefetching.

    There is another accelerator that does http gzip compression with jpeg/gif resizing and recompression; perfectly suited for metered gprs/umts or dialup modems.
    http://rabbit-proxy.sourceforge.net/ [sourceforge.net]
  • by Spy Hunter ( 317220 ) * on Wednesday May 04, 2005 @07:48PM (#12436886) Journal
    More ideas for Google's interest in this:
    • More aggressive preloading of top search results (made possible because Google is providing the bandwidth, so they're not wasting other people's bandwidth), makes Google search results more responsive => people rely on Google more
    • In the future, improved google ad relevancy by serving you ads related to your browsing habits (Sign me up! maybe I'd actually get ads that are useful to me instead of the normal crap ones. You can always turn it off when you want privacy, so stop frothing at the mouth already.)
    Of course, people are going to be crying "spyware"! But this is different from most spyware. Firstly, it doesn't clog up your Windows installation and slow down or crash your computer; in fact it speeds up your browsing. Secondly, you can turn it off, or uninstall it if you want. Thirdly, you only get it if you explicitly download it. Fourthly, it might actually improve Google's relevancy for search results and ads, which would benefit me directly. And finally, so many people are watching Google right now that the instant they do something evil, everybody on the globe will know about it. If that happens, it's trivial to switch to a competitor. And that's exactly why they *won't* be doing anything evil.
  • Re:Slashdot effect? (Score:5, Interesting)

    by jangobongo ( 812593 ) on Wednesday May 04, 2005 @07:55PM (#12436940)
    The "What Webmasters Need To Know About Google Web Accelerator" [google.com] page touches on this:
    Will Google Web Accelerator affect my server load or usage statistics?

    It depends on whether your pages are cacheable. You can identify page requests prefetched by Google Web Accelerator through the HTTP header X-moz: prefetch. You can learn more about this header on the Mozilla [mozilla.org] website.
    Am I reading this right? If the page has been cached at Google, Google will use that cache for the preloading. And webmasters can do certain things to aid the prefetching function.

    So it sounds to me that if the website being slashdotted is cache-able (and the slashdotters have this accelerator), it could ease the website's server load.
  • by Mustang Matt ( 133426 ) on Wednesday May 04, 2005 @07:56PM (#12436952)
    Effectively, if it's a proxy, couldn't it be used to anonymously access the web?

    Not that google doesn't keep logs to let law enforcement see who you are, but in theory, the logs of the sites visited would see google unless they explicitly told them you're ip correct?
  • Re:Google turns Evil (Score:2, Interesting)

    by Anonymous Coward on Wednesday May 04, 2005 @07:57PM (#12436958)
    And don't forget that common disclaimer "They can change their policies whenever they want without telling anybody."

    "But AC, then I'll just stop using them when I find out."

    By then, it is too late.
  • Hmmm... (Score:2, Interesting)

    by whoami-ky ( 246318 ) on Wednesday May 04, 2005 @07:58PM (#12436973)
    I installed it. Seemed OK until I tried to check WindowsUpdate. Browser stopped cold until I turned it off.

  • Re:Smart. Scary. (Score:3, Interesting)

    by jp10558 ( 748604 ) on Wednesday May 04, 2005 @07:59PM (#12436979)
    I can't really see what google (or anyone for that matter) can really do to accelerate web content on broadband connections. As I've said elsewhere, it sounds like they are running a caching server for you. I would guess you could get very near the same effect without the privacy problems with something like squid or Allegrosurf.

    The only thing they might do is some compression, but this assumes a number of things to make your connection faster:

    1) the content isn't already compressed. Lots of sites already gzip html etc...

    2)The google servers have a faster connection to the server than you do (they might have a faster general net connection, but the effective speed changes by the minute due to server load, net congestion etc...)

    3) Your connection to the google servers is faster than your connection to the destination server. This is likely true right now, will it be with massively more load - IDK.

    4) Your computer can decompress content and run the google background process faster than it can recieve textual information over a pretty fast line. This might be true, it depends on your PC, and it's load.

    The only thing I haven't talked about is whether google is going to compress images. Personally I think it'd be kind of stupid becasue:

    1) they'd have to do it lossy, and so now pics look like crap.

    2) broadband is rather fast for most web pics now adays. Broadband is just tending to get faster. It doesn't really have the limitations dial-up does that make this attractive in any way.

    There is no good reason to sign up for this. Unless you like feeding more info about yourself to a big company, or can't manage to get effective caching through cheap or OSS software on your PC.
  • Re:Exactly. (Score:3, Interesting)

    by Sancho ( 17056 ) on Wednesday May 04, 2005 @08:00PM (#12436985) Homepage
    Can you honestly not think of one single non-evil reason for offering a free web proxy? How about filling in the missing gaps? Those webpages that are not linked and thus generally unsearchable?
  • by hankwang ( 413283 ) * on Wednesday May 04, 2005 @08:04PM (#12437011) Homepage
    Incidentally, seperating code from view from data is probably the most effective way of cutting bandwidth. A report you look at 20 times a day, with different data, will download the file 20 times. The 'view' layer doesn't need to be downloaded again .. just the data!

    Unless you use MSIE, whose handling of the cache is terrible. If you have an URL www.example.com/style.css MSIE will cache it. However, if the URL is something like foo.example.com/style.css, it will not cache it, thus actually increasing the bandwidth. The same happens for .js, .html, .png, .jpg, .pdf and any other file extension.

    To prevent this, the webmaster will find out only after quite a lot of web search efforts how to tweak the headers that Apache sends such that MSIE actually caches the data.

  • correct (Score:5, Interesting)

    by adpowers ( 153922 ) on Wednesday May 04, 2005 @08:05PM (#12437018)
    Exactly. Now they can find pages that are rarely linked, yet may be valuable. I wonder if this also might allow them to search the 'deep web'. Imagine a user with this browsing an online chemistry database where the only way to find info is by filling out some text fields on a website. Now Google will be able to find this deep websites by having users due all the grunt work.

    Also, they might use info about popular pages and browsing habits to improve search results (like I'm sure they are doing now with the Search History feature).

    Andrew

    PS: As soon as I saw this on GoogleBlog I realized the 'privacy' freaks were going to flip. If you don't like it, don't use it.
  • by KalvinB ( 205500 ) on Wednesday May 04, 2005 @08:07PM (#12437051) Homepage
    most likely because they want to maximize the value of adsense. If everyone were all talking about how much money they were making on AdSense people would start propping up pages to target the most lucrative ads (they do already). The value of those ads would then go down. As it is it's all a big mystery and so people for the most part don't consider AdSense when deciding what content to put on-line.

    The other problem with talking about AdSense performance is that your success or failure a) can't be proven and b) could influence other's decisions to or not to market using Adsense. How well or not someone else's site is doing with AdSense has exactly zero to do with how well it will do on your site but people think it does anyway.

    If Google took away the gag you'd have thousands of people bitching about how little their site is making and it would make Google look bad even though it has nothing to do with them. Sorry but your crappy little Geocities site isn't going to generate enough traffic to allow you to quit your day job. You'd also have people going on and on about how much they're making which would cause people to have unrealistic expectations.

    Google wants entire control of the PR side of AdSense which is reasonable. It's how they pay the bills and make investors happy.

  • by microbee ( 682094 ) on Wednesday May 04, 2005 @08:09PM (#12437068)
    Not just because of technical reasons (it might reduce the latency but it incurs more traffic and load on the machine and the Internet), but I am starting to feel uncomfortable of how aggressive Google has been trying to be. "Do no evil"? I hear the similar thing when Larry started to give away Bitkeeper to Open Source developers. Not that I say Larry is evil, but a company is a company. I cannot trust them without limits.
  • Re:do no evil! (Score:3, Interesting)

    by iammaxus ( 683241 ) on Wednesday May 04, 2005 @08:14PM (#12437114)
    -1 Troll, for sure. The amount of good that all the companies you have mentioned have done (except for possibly Microsoft) is immesurable. Sure there have been many setbacks along the way, but these companies have been innovating and improving our lives for literally more than a century each. As for Google, I can't sem to find any refereence to what you described in AdSense's terms and conditions, have a look for yourself https://www.google.com/adsense/localized-terms/ [google.com]
  • Re:Exactly. (Score:3, Interesting)

    by shadowsurfr1 ( 746027 ) on Wednesday May 04, 2005 @08:21PM (#12437166)
    Epic 2014 [broom.org] is starting to happen with them aggregating information about browsing. It's almost scary. Check the website linked for a view into the future of what Google (and Amazon) may be doing do next. It's all speculation but sounds very interesting.
  • Re:Exactly. (Score:1, Interesting)

    by Anonymous Coward on Wednesday May 04, 2005 @08:40PM (#12437277)
    Why didn't I think of that?

    Because someone else already did. This is exactly what the google toolbar is designed to do (or the alexa or yahoo). Except the tool bar doesn't require them having asmuch bandwidth as the rest of the interweb combined.
  • by wynand1004 ( 671213 ) on Wednesday May 04, 2005 @09:00PM (#12437387) Homepage
    I'm living in Japan and on occasion will find that some sites will not allow me access due to my location. For example, movielink.com states that you must be present in the United States to use the site.

    I just installed the web accelerator and had no trouble accessing the movielink site. Awesome!

    Of course, they'll probably set up their own servers here in Japan at some point, but until then, I can surf with impunity.

    I really wish I had had this when Napster offered that free iRiver H10. I couldn't sign up because of my location. I was mighty mighty upset that I couldn't get a free mp3 player.
  • Re:Smart. Scary. (Score:1, Interesting)

    by Anonymous Coward on Wednesday May 04, 2005 @09:02PM (#12437400)
    True, but these are first-generation people running a darling startup. They can be honest, kind, and generous while still raking in piles of cash. Everyone gets to be happy, and nobody has to be evil.

    Now, when the founders leave the company to a business guy, he will start trying to squeeze for more money. When the brilliant shine fades and people don't throw money at Google, they might have to find new revenue streams. Eventually I expect that they will likely become at least semi-evil.

    But for the moment, I think they are geeks with a blank check. They want to make the web a better place, providing better services and more convenience. They haven't started to plan all the evil things they can do, because they still have so many good things to do and plenty of money to do it.

    Just my guess as a total outsider.
  • Censorship (Score:1, Interesting)

    by Anonymous Coward on Wednesday May 04, 2005 @09:13PM (#12437484)
    I've heard that Google is making agreements with old money MSM entities like CNN and NYT to replace their PageRank system for common "news" searches like "Iraq" or "UNScam" with a system that gives less weight to page links and more weight to a Google defined score of "reputability," which will heavily favor MSM sources. If Google tries to shut out independent news sources like blogs, and, in fact, Slashdot, I think they're going to shoot their own search engine in the foot. Other companies with similar technology who have a committment to free flow of information will arise. There can easily be an Internet without Google, and they'd do well to remember that.
  • by bogie ( 31020 ) on Wednesday May 04, 2005 @09:17PM (#12437508) Journal
    Right now I'm posting from IE and trying to figure out what it screwed up.

    Firefox wouldn't launch after install. After rebooting I see this http://img115.echo.cx/img115/6282/firefoxhosed5wg. jpg [img115.echo.cx] bookmarks, the address bar, and my personal toolbar links are gone.

    Not exactly what I expect from Google. Although I'm sure its working fine for others I have a plain jane install that gives me no grief. It did work on IE btw, but it totally screwed up Firefox. Uninstalling did NOT fix the problem.
  • Re:Exactly. (Score:4, Interesting)

    by NetSettler ( 460623 ) <kent-slashdot@nhplace.com> on Wednesday May 04, 2005 @09:49PM (#12437692) Homepage Journal

    Google has spent years maintaining the highest ethical standards... I don't think they would piss away their credibility for profit, especially since they aren't hurting for cash in the first place.

    Of course, it's not always "now" that these problems occur. One reason that one maintains strict ethical breaks between various organizations is not to protect them when they're strong, but on the assumption that one is not always strong every day.

    I heard a few years back that Reader's Digest was not doing economically well and that their biggest asset turned out to be a repository of the reading habits of a huge part of the US population. Even if they were not inclined to sell out, they were still candidate for takeover by another company buying them just for this data and not for their editorial work or revenue stream. I didn't end up following the news, so I don't know how it turned out, or even that this account I'd heard was correct. (Maybe someone else knows better can offer more info here.) But even if you take it only as a hypothetical, it seems pretty plausible that such things could happen.

    Big companies have sometimes fallen. And one would like to believe we haven't entered a political climate where that will never happen again, even if one doesn't have a deathwish for any particular big company. So what if Google gets all this stuff and then gets either nervous or outright cheap... If their size and economic power is what protects us now, what protects us then?

  • Re:correct (Score:4, Interesting)

    by adpowers ( 153922 ) on Wednesday May 04, 2005 @09:52PM (#12437710)
    Good point, may I add to it?

    This may also help them determine which links are also useful. Remember that blog software company that was caught hosting spam pages (it was on /. a few months back)? They were a perfectly valid website and had lots of visitors, but hidden on the front page were a bunch of links to the spams. Google would hit these links, but almost no actual humans would. That is sort of along the lines of what you said, but it would allow them to be even more fine grained (find the links that users are likely to hit). Hmm, hopefully that makes sense, it did in my brain.

    Andrew
  • Re:Smart. Scary. (Score:3, Interesting)

    by cicho ( 45472 ) on Wednesday May 04, 2005 @10:20PM (#12437863) Homepage
    "Google say they will do no evil. Great, and I trust that."

    Google's *founders* said that, and you or I may trust them, because they're geeks and they're doing cool stuff. But did google shareholders say that too?

    Whatever information Google now has that it is choosing not to use or is using in a benign manner *will* eventually be used to detriment of Google users' privacy if the shareholders decide it's gonna raise their "value".
  • by Anonymous Coward on Wednesday May 04, 2005 @10:26PM (#12437913)

    Is there a valid reason why google doesn't support Opera?

    Just curious. I love Opera, but absolutely hate the fact that Gmail/GoogleMaps (Satellite images in particular)- whatever else - does not want to work with Opera.

    I understand that Opera is in the minority, but how are they so non-WC3 compliant that things suck to Google in particular?

  • slashdot effect (Score:2, Interesting)

    by Danathar ( 267989 ) on Wednesday May 04, 2005 @10:36PM (#12437975) Journal
    What will be interesting is how well it works when we get a story where the site is slashdotted. If google's web cache works correctly it could be as effective or more effective than the coral web cache system
  • by Anonymous Coward on Wednesday May 04, 2005 @11:18PM (#12438206)
    XPIs can be written in C++ as well.

    http://www.iosart.com/firefox/xpcom/ [iosart.com]

    However, I wouldn't be suprised if Google was hacking into the winsock or something and not just doing normal plug-in stuff.

    Whoa, welcome to 1998 -- Slashdot automatically makes links!
  • by Anonymous Coward on Wednesday May 04, 2005 @11:55PM (#12438419)

    Call me crazy. Just had a premonition, and am posting it here to get it recorded prior to the event.

    As follows:

    In Jerusalem
    Large Kill
    Black Gas
    May 16

    That's all there is. Crazy. But wanted it out there in a place that is public, tracked, timestamped, etc.

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