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Social Networks The Internet

To Search Smarter, Find a Person? 136

Svonkie writes "Brendan Koerner reports in Wired Magazine that a growing number of ventures are using people, rather than algorithms, to filter the Internet's wealth of information. These ventures have a common goal: to enhance the Web with the kind of critical thinking that's alien to software but that comes naturally to humans. 'The vogue for human curation reflects the growing frustration Net users have with the limits of algorithms. Unhelpful detritus often clutters search results, thanks to online publishers who have learned how to game the system.'"
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To Search Smarter, Find a Person?

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  • by RobBebop ( 947356 ) on Tuesday March 25, 2008 @12:52PM (#22859344) Homepage Journal

    His solution was to create Brijit, a Washington, DC-based startup launched in late 2007 that produces 100-word abstracts of both online and offline content. Every day, Brijit publishes around 125 concise summaries of newspaper and magazine articles, as well as audio and video programs, rating each on a scale of 0 ("actively avoid") to 3 ("a must read") so readers can decide whether it's worth their time to click through.

    Tag article "activelyavoid" and move along.

    Interestingly enough, this whole thing sounds like an idea Rob Malda thought up about 10 years ago, except Brijit lacks a discussion and moderation system where experts and opinionated thinkers can vie to share their collective wisdom to enhance the content of the original article.

  • by Mactrope ( 1256892 ) on Tuesday March 25, 2008 @01:02PM (#22859524) Homepage Journal

    Expect to lose your job soon after the paperless office arrives. It's always just around the corner but something human gets in the way every time. AI will be much the same.

  • Webrings writ large (Score:3, Interesting)

    by RyoShin ( 610051 ) <<tukaro> <at> <gmail.com>> on Tuesday March 25, 2008 @01:18PM (#22859760) Homepage Journal
    Back in the heyday of free hosting services like Geocities and Fortunecity, small sites (mainly by and for fans) didn't rely a whole lot on search engines to drive traffic. Much more common and trusted were instead Webrings [wikipedia.org]. For those who never partook: a webring is a loose community of related websites. It was moderated by a handful of people, and each site would put a little Webring script at the bottom of their page(s). This allowed users to surf between related content without having to go to some external website. It built more trust between the websites.

    While I have not RTFA (this is Slashdot, after all), the summary makes it sound like the combination of Webrings and "Top X" lists, both of which are used much less now and don't carry as much weight but still require user interaction on a grand scale.

    I'd be interested to see how this kind of search engine turns out- however, you also have the problem of "majority think", so searching for, say, evolution might have a first result for a page "debunking" it. But then I browse at +4, so I shouldn't complain.
  • by Animats ( 122034 ) on Tuesday March 25, 2008 @01:39PM (#22860060) Homepage

    We're back to the Yahoo! model because people have figured out how to game the system, namely Google, without adding content that's important to the searcher.

    It's not hard to throw out most of the bottom-feeders. [sitetruth.com] We do it. The crowd at Search Engine Watch (which, despite the name, is all about advertising, not search quality) is writing me angry messages for doing that. Now that we've demonstrated that 36% of Google AdSense advertisers are bottom-feeders, they know they're being watched. Some feel they're being targeted.

    Bear in mind that most search requests are really, really dumb. [google.com] That's what Google has to answer. In fact, most Google search requests don't hit the search engine at all; there's a cache of common queries and answers in all the front end machines, and a sizable fraction of requests are answered from cache.

  • by zappepcs ( 820751 ) on Tuesday March 25, 2008 @01:52PM (#22860260) Journal
    The critical human thought phrase has been struck down, though I think for many of the wrong reasons. A long time ago (car analogy incoming) people used to work on their own vehicles much more so than today. The onboard computer stopped a lot of that, and general complexity stopped more. With home computers and the Internet both problems exist and for many people (until this recession hits hard) it is cheaper to pay someone else to find stuff than to figure out how to find it themselves.

    It's not really difficult, many of those sufferers know how to use a library, which is the real world equivalent of searching on the Internet. (not that the Internet is not real world) Most people were taught how to use a library in their school days and that usage has not changed much with time. The usage of Internet searching does change, and there are multiple ways of doing it. People who are not interested in learning new ways will always just say it is too difficult.

    Using boolean modifiers or advanced search is always there, people just don't use it. They also don't fix their own lawnmowers or other things. They just replace them or pay someone else to do the 'hard' stuff. There is enough information on the Internet to allow anyone to learn to protect their home computer from infections and malware, yet it still is a problem.

    The human problem of search engines will NOT go away, it can only be made to look less with smarter UIs. A tag cloud system of bookmarking could be used to refine search results but would not work in all cases. The URL history with timestamps might help, but not in all cases. Analysis of search results and those pages actually visited might help narrow the criteria to personal bias but not in all cases. That is why the operator has to be smart enough to know what they want and don't. The Internet does not come with your very own personal cruise director to make sure all goes well. People just believe that it is supposed to be easy because they want to do the cool things that they hear about on television and from their friends etc.

    Perhaps one day the interface will be fast enough to be considered good when our brains can be plugged into the computer itself, something like The Matrix, reducing click delays and reading to milliseconds. Until then, teaching people how to use complex search strings will help reduce the angst and pain.

    "cars +toyota -hummer 2005" aobut 2.98M hits
    is better than
    "cars 2005" about 19 million hits
    but you have to teach people that those extra characters really REALLY do help.

    If people don't know how to use a soldering gun, please don't give them one... or something like that. Oh yeah, car analogy: you apparently can't drive on the streets of the USA legally without a license, which you cannot obtain without demonstrating proficient control of the vehicle.
  • Yahoo! (Score:3, Interesting)

    by GottliebPins ( 1113707 ) on Tuesday March 25, 2008 @02:39PM (#22860888)
    Wow, I remember back in the day when we only had one search engine and it was human powered with real links to real content. It was called Yahoo!
  • by ahabswhale ( 1189519 ) on Tuesday March 25, 2008 @05:10PM (#22862916)
    I fully read your post and understand it. I'm sorry you have such a limited imagination for such things but I'll try and make this simple for you: Theory of mind is bullshit. Sorry but that's for idiotic academics that have such limited imaginations that they have to put an artificial restriction in place. Eventually, humans WILL understand how the human brain works. Once you know how it works, there's always the opportunity to improve on it. It's just that simple. Once again you fall into the trap that humans are somehow magical beings, that we're somehow unknowable...that we're like God. We're not. We're biological machines with various abilities and limitations just like any other animal on this planet. Once you understand that, then you will understand that we can learn what we truly are and how we truly work and make something better. It may not even be software in a circuit. OPEN YOUR FUCKING MIND.
  • by ahabswhale ( 1189519 ) on Tuesday March 25, 2008 @05:44PM (#22863292)

    the problems with robotics is mainly one of adequate sensory input
    I agree. I also think it's one of the big problems with AI. How can we expect anything to ever act remotely human if it doesn't perceive the world in the same way a human does? Your perception defines your reality.

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