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Google Software

How Google Decides To Cancel a Project 75

The New York Times is running a story about the criteria involved when Google scraps one of their projects. While a project's popularity among users is important, Google also examines whether they can get enough employees interested in it, and whether it has a large enough scope — they prefer not to waste time solving minor problems. The article takes a look at the specific reasons behind the recent cancellation of several products. "Dennis Crowley, one of two co-founders who sold Dodgeball to Google in 2005 and stayed on, said that he had trouble competing for the attention of other Google engineers to expand the service. 'If you're a product manager, you have to recruit people and their "20 percent time."' ... [Jeff Huber, the company's senior vice president of engineering] said that Google eventually concluded that Dodgeball's vision was too narrow. ... Still, Google found the concepts behind Dodgeball intriguing, and early this month, it released Google Latitude, an add-on to Google Maps that allows people to share their location with friends and family members. It's more sophisticated than Dodgeball, with automatic location tracking and more options for privacy and communication."
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How Google Decides To Cancel a Project

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When bad men combine, the good must associate; else they will fall one by one, an unpitied sacrifice in a contemptible struggle. - Edmund Burke

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