Google Buys iPhone Search App, Kills It 223
Posted
by
ScuttleMonkey
from the throw-money-at-it dept.
from the throw-money-at-it dept.
Hugh Pickens writes "PC World reports that Google has acquired a popular iPhone application called reMail that provides 'lightning fast' full-text search of your Gmail and IMAP e-mail accounts. The app downloads copies of all your e-mail which can then be searched with various Boolean options. reMail has only been in the application store for about six months — with a free version limited to one Gmail account and a premium version which can connect to multiple accounts. 'Google and reMail have decided to discontinue reMail's iPhone application, and we have removed it from the App Store,' writes company founder Gabor Cselle, who will be returning to Google as a Product Manager on the Gmail team. Google isn't saying what the fate of reMail might be. Some are suggesting reMail could be integrated into Gmail search or live on in some form as a part of Android, Google's mobile platform. Another possibility is that Google may have snapped up reMail just to kill it, not because reMail was a competitor to anything Google had, but because reMail made the iPhone better or the acquisition may have more to do with keeping good search technology away from the competition, as opposed to an attempt to undercut the iPhone. 'Perhaps Google is just planning to buy up all the iPhone developers, one at a time, until Android is the only game in town,' writes Bill Ray at the Register."
Fate? (Score:5, Insightful)
It'll be "re-incorporated" into some distant version of gmail.
Otherwise, buying an app like this and not using it is a complete and utter waste of time.
Re:Fate? (Score:5, Insightful)
Otherwise, buying an app like this and not using it is a complete and utter waste of time.
They hired the developer, though, and it's not necessarily a waste of time to deprive a competitor of a good application either.
Totally idiotic conclusions (Score:5, Insightful)
Googles interest is to route as much traffic as possible to their services so that they can earn the ad revenues, now this application basically performed inbox searches without redirecting the user to gmail (where google would get the money from the ad revenues)
So they simply killed it because it did not bring them any revenues!
Google saw a good thing... (Score:5, Insightful)
... and bought the company.
It is perfectly normal to pull the product temporarily to re-brand and redirect during an acquisition that is technically interesting but does not completely meet the company vision. Nothing to see here, move along.
Re:Don't be Evil? (Score:5, Insightful)
> So much for _that_ motto... as if they lived by it
> in the first place.
You'll need to explain why playing hardball with Apple counts, in some way, as "evil". The developer got a nice permanent job and a pile of cash, existing users still get to use the app they bought. Potential users are out of luck, but I don't see how Google owes them anything...
c.
Re:Totally idiotic conclusions (Score:5, Insightful)
That was what immediately occurred to me too. Google isn't being *very* evil, it's just trying to maintain its income base. I don't have (or even particularly want) an iPhone, but given Apple's various ways of pursuing its business model, evilness seems to mean different things to different people.
Just to be clear, I'm not particularly bashing Apple (I'm typing this on a MacBook I inherited from my wife when she upgraded to a more recent model), I'm just saying let's not be hypocrites.
How is this different from Apple? (Score:5, Insightful)
bla bla bla (Score:1, Insightful)
"possibility is that Google may have snapped up reMail just to kill it"
I have no facts but I must opinionate...
Re:How is this different from Apple? (Score:5, Insightful)
Re:lulz (Score:3, Insightful)
More like IBM... as far as phone development goes, it's like Android is the Linux of phone platforms (err, wait).
Re:Totally idiotic conclusions (Score:5, Insightful)
That's why they killed POP access, too!
Oh, wait, no they didn't. [google.com]
Slashdot should be embarrassed for all the FUD they've been posting. Apple is the new Microsoft, except for Apple fanboys, who hold Google as the new Microsoft.
Or... (Score:5, Insightful)
They have effectively employed a Developer (or more than one if the company wasn't a one man band) for work on their mail related projects taking his existing work on a (popular?) mail related application as part of his CV. They were perhaps on the lookout for a developer with good experience in both mail protocols and UIs for mobile devices (I can see that skillset fitting in to their plans as I understand them). Said developer/company does not have time to maintain/support the iPhone app long term on top of new responsabilities in the new position with Google so decided to stop, and Google has not particular interest in keeping it going by passing it to another team either because the market for it is too small for them to care or it just isn't the direction they want to send a dev team in at the moment.
There doesn't need to be any anti-Apple consideration here at all. Apple users need not worry: if there is a good market for such an application someone will step up to the bat and create one. In fact I predict many will turn up soon as people try follow in this fellow's footsteps - you just need to hope one of the new projects will be both good and long lived...
it's for the people (Score:4, Insightful)
Companies like Google buy small companies mainly for the people. Think of it as a big hiring bonus.
I suspect other than that, reMail simply didn't figure in any of their business plans.
Re:Microgoogle? (Score:5, Insightful)
Re:Totally idiotic conclusions (Score:5, Insightful)
Slashdot should be embarrassed for all the FUD they've been posting. Apple is the new Microsoft, except for Apple fanboys, who hold Google as the new Microsoft.
It never ceases to amaze me when people are surprised when giant corporations behave like giant corporations.
Re:Fate? (Score:4, Insightful)
You are correct it is a very Microsoft kind of thing to do. This is definately in the realm of embrace-extend-extinguish.
BTW: Note to Google, embrace-extend-extinguish is evil.
Its looking more and more like its well past time for Google to admit that the "Don't be evil." slogan no longer applies anymore.... If it ever really did.
Re:Totally idiotic conclusions (Score:4, Insightful)
And by that logic, they should be killing off all 3rd party mail client POP and IMAP inbox access for everyone in 3... 2...
Re:Fate? (Score:5, Insightful)
Google tends not to play like that. They actively encourage competition and feel it's good for the marketplace.
--I got pegged as a microsoft marketing droid once by an AC, Now I just need my Google, linux and Apple "fanboy" creds...
Buy competition, kill competition (Score:2, Insightful)
And with that, the troll/flame mods can post their displeasure for my anti-Google statement.
Re:Effort to protect an illegal monopoly (Score:3, Insightful)
All you need to have is a few deep-pocket competitors lobby the government and you will become an illegal monopoly. That's why Ticketmaster isn't an illegal monopoly - no deep-pocket competitors.
Proprietary... (Score:3, Insightful)
This is why many people don't like closed source proprietary software...
The original vendor of this software has stopped developing or distributing it, this would be bad enough and effectively turn existing versions into abandonware... But given Apple's distribution model, this software is now effectively completely defunct. What happens to all the people who paid for the non free version?
Re:Fate? (Score:5, Insightful)
You are correct it is a very Microsoft kind of thing to do. This is definately in the realm of embrace-extend-extinguish.
Wrong. Embrace-Extend-Extinguish is when you Embrace a competitor's product/standard, Extend it in ways incompatible with the original product, and Extinguish it by pushing your own product so hard in the minds of consumers it is you, and not your competitor or the standards body, who determines what's the standard to follow.
What Microsoft tried to do with HTML before Firefox, and Java before the anti-trust lawsuit are E-E-E. Arguably, what Apple, Nokia and Google are trying to do with h.264 and HTML5 is also E-E-E. But simply buying a company that makes a popular product for a competing platform isn't E-E-E, it's just business as usual and examples of such are plentiful in the corporate world.
Fixed that for ya (Score:1, Insightful)