Tesla Will Discontinue the Roadster 523
Attila Dimedici writes "Tesla has announced that their business model has failed. Their basic idea was to sell a boutique electric car to fund the development of a regular consumer electric car. With this announcement they are saying that they did not sell enough of the Roadster to make producing it profitable. If that is the case, it is only a matter of time until Tesla closes its doors. I thought their approach was the most likely to create a successful fully electric car. Although it is possible that the technology they have developed will allow the existing car companies to develop successful fully electric cars, it is a shame that Tesla has failed to become a successful car manufacturer." CT: As a huge number of you pointed out, the linked article is not nearly as doom and gloom as the submitter: Tesla isn't locking the doors and throwing away the keys, they plan on selling a $80k sedan in 2012 with a 300 mile range.
Re:These guys are actually innovating (Score:5, Interesting)
You can tell the Roadster served it's purpose because "Besides building its own cars, Tesla has a business partnership with Toyota Motor Co (TM) to produce a plug-in electric version of the RAV4 SUV and a deal with Daimler (DDAIF) to provide batteries for an electric version of the Smart ForTwo minicar."
That's Toyota, developer of the Prius, admitting that Tesla have technology and know-how that they need. That's what the Roadster bought Tesla.