Free Apps Eat Your Smartphone Battery 214
judgecorp writes "Here's a reason to pay for smartphone apps: the free versions can spend three times as much energy finding and serving ads as they do serving their actual purpose. Research from a Purdue University scientist found that as much as 75 percent of the energy used by free apps (PDF) goes on accessing location services, finding suitable advertisements and displaying them."
Correction (Score:5, Insightful)
Ads Eat Your Smartphone Battery
Re:Not always true (Score:-1, Insightful)
Even more amazing, the $0.99 I spend on an app completely removes ads without buggy third-party firmware or manual redirects, for all time. What will they think of next?
Re:Free? (Score:5, Insightful)
Of course, just like writing Slashdot posts on a "free" operating system with a "free" desktop environment and a "free" browser is just drowning me in ads.
Re:Not always true (Score:2, Insightful)
Yeah, but then you're supporting the developers, and GP obviously doesn't want to do that.
Misleading article is misleading (Score:5, Insightful)
A lot of "free" apps don't have ads and don't use more power than any other app. Many behave actually way better than paid ones.
Stupid article is stupid.