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Advertising Communications Microsoft

Skype To Feature Giant Ads 178

benfrog writes "Skype will be introducing a new 'feature' into calls for users don't have subscriptions or credit. Giant ads. They are actually calling them 'Conversation ads' because they hope the ads (as large as the picture of the person to whom you are speaking) will 'spark additional topics of conversation that are relevant to Skype users and highlight unique and local brand experiences.' The ads, of course, are tailored to each individual user, though there is an opt-out for that."
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Skype To Feature Giant Ads

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