How Not To Be a SEO Spammer 65
An anonymous reader writes "The head of Google's webspam team, Matt Cutts, has blogged about one of his colleagues receiving an email offering SEO services to help the web site www.google.com. The irony wasn't lost on Matt, who has blogged about these emails before. As this article points out, if ever there was evidence that the people who send many of these emails haven't done their homework, this is it."
Re:trust me (Score:5, Informative)
Yes, it's mostly snake oil, but there is something to be said for properly implemented schema.org tags, well formed page names, and the rest of the stuff that makes your site not only bubble higher in the search results, but also provide useful links within your search results.
And by the way, you can indeed quantify SEO improvements. The only problem is that the SEO guy usually doesn't know how and ends up asking a developer anyway.
Re:This page should have more comments (Score:5, Informative)
It would make it rank higher organically with search engines.
Well, here's one....
I had to go look up 'SEO' as I was drawing a blank on it. Search Engine Optimization (SEO). There, now I have some idea what the article is about.
Maybe someone could optimize editors on /. to make sure all acronyms are spelled out at least once in the article.