Android 4.4 Named 'KitKat' 247
Today Google revealed that the next major version of the Android mobile operating system will be called 'KitKat.' The naming convention has always used sugary snacks in alphabetical order — Jelly Bean (4.1 - 4.3) followed Ice Cream Sandwich (4.0), which followed Honeycomb (3.1 - 3.2), which followed Gingerbread (2.3), and so on. Unlike the previous releases, KitKat is named after an actual product, rather than a generic treat. Thus, Google contacted Nestle, who was happy to jump on board and take advantage of the cross-marketing opportunities. According to an article at the BBC, the Android team was originally going to use 'Key Lime Pie,' but they decided it wasn't familiar enough to most people. After finding some KitKat bars in the company fridge, they made the choice to switch. Nestle was on board 'within an hour' of hearing the idea.
Re:Alphabet (Score:5, Informative)
Re:Alphabet (Score:5, Informative)
Google: Not Evil, Just Cosying Up With Evil (Score:5, Informative)
From Nestlé's Wikipedia page [wikipedia.org] alone:
Chocolate price fixing: "Nestlé recently agreed to pay $9-million, without admitting liability, in a settlement subject to court approval in the new year. But a massive class-action continues in the United States". Nestlé CEO Robert Leonidas is under threat of a criminal charge for his role in the price fixing of chocolates in Canada when he was at the helm of Nestlé Canada from 2006 to 2010.
Marketing of formula: One of the most prominent controversies involving Nestlé concerns the promotion of the use of infant formula to mothers across the world, including developing countries – an issue that attracted significant attention in 1977 as a result of the Nestlé boycott, which is still ongoing. Nestlé continues to draw criticism that it is in violation of a 1981 World Health Organization code that regulates the advertising of breast milk substitutes.[34] Groups such as the International Baby Food Action Network (IBFAN) and Save the Children claim that the promotion of infant formula over breastfeeding has led to health problems and deaths among infants in less economically developed countries.
Ethiopian debt: In 2002, Nestlé demanded that the nation of Ethiopia repay $6 million of debt to the company. Ethiopia was suffering a severe famine at the time. Nestlé backed down from its demand after more than 8,500 people complained via e-mail to the company about its treatment of the Ethiopian government. The company agreed to re-invest any money it received from Ethiopia back into the country.
Melamine in Chinese milk: In late September 2008, the Hong Kong government found melamine in a Chinese-made Nestlé milk product. Six infants died from kidney damage, and a further 860 babies were hospitalised. The Dairy Farm milk was made by Nestlé's division in the Chinese coastal city Qingdao. Nestlé affirmed that all its products were safe and were not made from milk adulterated with melamine. On 2 October 2008, the Taiwan Health ministry announced that six types of milk powders produced in China by Nestlé contained low-level traces of melamine, and were "removed from the shelves".
Greenwashing: A coalition of environmental groups filed a complaint against Nestlé to the Canadian Code of Advertising Standards after Nestlé took out full-page advertisements in October 2008 claiming that "Most water bottles avoid landfill sites and are recycled", "Nestlé Pure Life is a healthy, eco-friendly choice" and that "Bottled water is the most environmentally responsible consumer product in the world". A spokesperson from one of the environmental groups stated: "For Nestlé to claim that its bottled water product is environmentally superior to any other consumer product in the world is not supportable". In their 2008 Corporate Citizenship Report, Nestlé themselves stated that many of their bottles end up in the solid-waste stream, and that most of their bottles are not recycled. The advertising campaign has been called greenwashing.
Zimbabwe farms: In late September 2009, it was brought to light that Nestlé was buying milk from illegally seized farms currently operated by Robert Mugabe's wife, Grace Mugabe. Mugabe and his regime are currently subject to European Union sanctions. Nestlé later stopped buying milk from the dairy farms in question.
Palm oil use: Rapid deforestation in Borneo and other regions, in order to harvest hardwood and make way for palm oil plantations, releases large amounts of carbon dioxide into the atmosphere. In particular, where peat swamp forests are cleared, destroying the habitat for many threatened species of animals such as the orangutan, much public attention has been given to the social and environmental impact of palm oil and the role of multinationals such as Nestlé in this.There is ongoing concern by various NGOs including Greenpeace.
On its
.. or Butthead Astronomer (Score:5, Informative)
Apple once famously code named new version "Sagan", but Carl Sagan objected. So they renamed it BHA, for "Butt head Astronomer". Sagan sued.
http://www.lettersofnote.com/2012/03/butt-head-astronomer.html [lettersofnote.com]