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The Internet Businesses The Almighty Buck United Kingdom

How a Grandmother Pioneered a Home Shopping Revolution 94

eionmac writes in with a story about the humble beginnings of an industry that is worth over $186.1 billion in the UK alone. "Grandmother Jane Snowball, 72, sat down in an armchair in her Gateshead home in May 1984, picked up a television remote control and used it to order the groceries from her local supermarket. She was part of a council initiative to help the elderly. What she - and everyone else with her at the time - didn't realise was that her simple shopping list was arguably the world's first home online shop. With her remote control she used a piece of computer technology called Videotex. It sent the order down her phone line to the local Tesco - the goods were then packaged and delivered to her door. Mrs Snowball never saw a computer - her television linked her to the shop. 'What we effectively did was to take a domestic TV in a home and turn it into a computer terminal,' says Michael Aldrich, the man behind the technology for the system. 'That was the big leap.'"
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How a Grandmother Pioneered a Home Shopping Revolution

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  • by BasilBrush ( 643681 ) on Monday September 16, 2013 @02:47PM (#44865685)

    That's about the silliest thing I've heard today. A television screen, even in 1984, was probably a computer monitor. Granted it was NTSC, but around that time most televisions were switched over to digital tuners (which are computers).

    Not even close. This was the UK, so the system was PAL, not NTSC. And in 1984, televisions (as this was) were fare more analogue than digital. For sure it was a TV with teletext, and a modem, so there was some digital element in there, but certainly more analogue TV than computer monitor. Teletext was very much a technology to display text on a PAL analogue TV.

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