Tumblr Follows Instagram - Reveals Plan For More Ads 75
cagraham writes "Following close on the heels of Instagram's advertising announcement last week, Tumblr has signed an agreement with analytics firm DataSift to provide info to advertisers on user behavior. According to Yahoo! CEO Marissa Mayer, who oversaw the recent $1.1 billion purchase of Tumblr, advertising on the site will become increasingly prevalent throughout 2014. DataSift will provide advertisers with info on the 5.5 billion interactions that occur on the site each day. This makes Tumblr the latest in a slew of recent tech companies to turn towards targeted ads in an attempt to generate revenue."
Twitter is another customer of DataSift.
Re:Sigh (Score:5, Insightful)
And nothing of value was corrupted.
Re:Sigh (Score:2, Insightful)
Texting replaced email because texting is much more transient in nature and the younger crowd have the attention span of a goldfish.
Instagram is 'texting' for image sharing. I can't remember the name of the 6 second video clip platform that's popular right now, but it's very transient in nature too.
Facebook is so "permanent" and these youngin's don't want to remember what they did last week let along see their entire timeline.
Of course this whole "done and gone" mentality does not bode well for things in 10 years when this group has responsibilities and commitments.
Abe Simpson: We're doomed I tells ya! Dooooooooomed!!