Google May Replace Cookies With Unique AdIDs 147
markjhood2003 writes "According to a story published in USA Today, an anonymous source at Google familiar with the plan has revealed that Google is developing an anonymous identifier for advertising tracking, replacing the function of third party cookies currently used by most major advertisers. The new AdID supposedly gives consumers more privacy and control over their web browsing, but the ad industry is worried about putting more power in the hands of large technology companies. Sounds like the idea could have some promise, but at this point the proposal is not public so we will probably have to wait until Google reaches out to the industry, government and consumers to provide the details."
Oh really? (Score:3, Funny)
we will probably have to wait until Google reaches out to the industry, government and consumers to provide the details.
So what you're saying is you have to pass it to find out what's in it? How very Pelosi of them!
Here's how I'll use my newly gained power... (Score:4, Funny)
...The new AdID supposedly gives consumers more privacy and control over their web browsing...
I'll disable tracking by default. And Google should take my "threat" as guaranteed. I am not alone I know.
First in line... (Score:5, Funny)
Oh goodie! Another ID number to protect my privacy!
Can get AdID #1?
I want to be the first and most anonymous.
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what a choice (Score:5, Funny)
On the one hand. I have Google. On the other hand, I have the ad industry.
Eww, let me go wash my hands.
Re:Give consumers more privacy? (Score:3, Funny)
It is common knowledge that advertising data miners can determine with startling accuracy the identity of an individual with only a few accumulated pieces of correlated information referenced against a large commercial database of activity. This provides a further consistent identifier to tie all those strings together, while giving the impression that the identifier is to prevent identification. This is not about what they can conclude about your identity just from one website unto itself.