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+ - Using Virtual Worlds to 'Soft Control' People's Movements in the Real One->

Submitted by pinguin-geek
pinguin-geek writes "Computer science researchers at Northwestern University have developed a way to exert limited control one how people move, pushing them out of their regular travel patterns. The key: tapping into some of their cell phone applications. The findings could elicit a broader range of user-collected data by driving foot traffic to under-utilized areas."
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Using Virtual Worlds to 'Soft Control' People's Movements in the Real One More

Using Virtual Worlds to 'Soft Control' People's Movements in the Real One

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Waste not, get your budget cut next year.

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