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Most Business-Launched Virtual Worlds Fail-> 1

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bughunter
bughunter writes "Internet consultant firm Gartner claims that only 1 in 10 commercial virtual worlds succeeds, and most fail within 18 months

"Businesses have learned some hard lessons," Gartner analyst Steve Prentice said in a statement released Thursday. "They need to realize that virtual worlds mark the transition from Web pages to Web places and a successful virtual presence starts with people, not physics. Realistic graphics and physical behavior count for little unless the presence is valued by and engaging to a large audience."
Nonethless, Gartner advises businesses to keep trying. Virtual worlds can add value initially to training and simulation exercises, and suggests it will eventually provide a venue for more mundane collaboration."

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Most Business-Launched Virtual Worlds Fail

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  • I find virtual worlds fascinating, but whenever I go into second life, I'm immediately bored and can't find anything worth doing.

    I'm still waiting for the virtual worlds killer app, because IMHO, it does not exist yet.

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