
"Not a Mini-Spy" 78
An Anonymous Coward sent in: "Does a device for audience measurement which "registers what its wearer hears every minute of the day" bother anybody else?" I hope they get paid well for wearing these.
Thus spake the master programmer: "Time for you to leave." -- Geoffrey James, "The Tao of Programming"
Re:Useless technology (Score:1)
What about headphones? (Score:1)
Reminds me of a nature show (Score:3)
"Welcome to PBS. Next on Nature, stalking the wild European consumer..."
Actually.. (Score:2)
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Re:It doesn't record the sound (Score:1)
Perhaps what it picks up is audible to the human ear. I listen to alot of AM radio. Every AM station's dead air sounds different to me.
It's possible that each participating station will be assigned a carrier frequency to embed into their broadcasts.
LK
Read the story, read the story (Score:1)
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Beyond objective observation (Score:3)
Since all of us casual observers know this, It must have occurred to the demographics companies ages ago -
I wonder how many of them have tried intrusive, illegal surveillance of unsuspecting consumers to gather their data.
First, they'd have to identify their target as being 'average' from all outward appearances. Then they hire an undercover team to monitor every move, every purchase, every magazine ad glanced at for more than a second.
The more I think about it, the more likely it seems - here you were, worrying about browser cookies, when some guy who looks like Jean Reno (not Janet Reno, but the guy from that Nat Portman flick, "The Professional",) is lurking in your bushes and going through your trash, seeing if you clip coupons for nasal spray, or buy suspicious amounts of hand lotion...
I suppose there is only one defense - Obfuscate the data! If you think you may be observed, start radically changing your behaviour. If you see an ad for soup on TV, snap into a rain-man-zombie-like state and go directly to the store and buy up 12 cans, all the while chanting "Soup is good food, Soup is good food..." (Better if it's like two in the morning...)
The next day, react violently to the print version of the same ad - scratch out the eyes of all the people in the ad...
That should get them to stop following you.
I'd better go look at ZDNet for a while, to through them off track...
Cheers,
Jim, paranoid in Tokyo
MMDC.NET [mmdc.net]
Re:Can it be turned off? (Score:1)
And second IT'S A WRIGGIN WATCH! Why on earth would you have a bulky watch on your arm when you're having sex? When you go on a top secret meeting you leave it OUTSIDE. I wouldn't trust things to be shut off just becuase they claim to be off. (You can use cell phones as spy devices like this.)
Re:I must be dumb. (Score:1)
Re:I must be dumb. (Score:1)
Sorry. The watch has a motion sensor and temperature detector, intended to see whether you are awake or asleep, and so it wouldn't register anything if you take it off, except that you had taken it off...
Re:Well paid? (Score:1)
I agree (and besides, watches give me that strange tan-line on my wrist so I haven't worn one for years)! Putting on my most-Orwellian hat, though, the device they probably want to begin 'harnessing' (in exchange for free airtime?) is going to be the cellphone. Mine is with me most of the time (not quite as connected to me as a watch would be -- so no heartbeat, but usually in the same room or car). The phone, of course, would have the ability to transmit responses in real-time. ["Leno, that last joke kinda sucked, but the average geek laughed pretty-hard at the one before!"]
Opinions, as always, are my own, and just because I described something doesn't mean I'm advocating it -- for example, my price for the above kind of invasion of privacy would probably be repellant to even the richest companies. Even though I could see the personal uses of bugging myself that you mentioned, bugging in my state (Florida) is a felony (unless you're a well-connected teacher's union political-hack, recording someone else's telephone conversation for later sale to opposing politicians, in which case you get off with a slap on the wrist). Ok, enough ranting...
JMR
so what is being measured? (Score:2)
Second is that this kind of monitoring has a Heisenberg uncertainty principal effect about it. Anytime you measure something you have a risk of changing it. When people know they are being watched, they will behave diferently. A friend of mine has a bar code scaner that some company gave him to measure his spending habits. They give him free "gifts" for sending in data. He has a well equiped kitchen (that I don't think he uses) because most of the gifts are thigns like fancy mixers and other useless kitchen gear. The problem with this is that the company has messed up data on his purchases of things like tosters because he doens't buy them. He buys other things and scans them and then gets the toster for sending in a few hundred bar codes. He has a reputaiton of being cheap, he will go buy a hundred of something he will never use so he can get the bar codes to get something more expensive that he wants. He also scans stuff he is getting for free from some buy-in refund program. All this will do is measure the listening habbits of people who will do what they are told in exchanges for some shiny bits which I guess is just the people that Nelson and clan care about.
Third, I'll get flamed for effect vs affect and I don't care.
Re:I must be dumb. (Score:3)
Tom Swiss | the infamous tms | http://www.infamous.net/
Radio (Score:2)
And find that radio advertising doesn't work ... (Score:2)
It doesn't record the sound (Score:2)
It does not record all sound and download it to a central every week. Apart from the privacy problems, that design simply wouldn't work.
"Sounds" Scary To Me (Score:1)
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Later...
Re:I must be dumb. (Score:2)
You really can't rely on this, as many/most commercial radios won't play back inaudible sounds, due to either attenuation in the filter or lack of speaker response.
I'm curious to know the answer to this question; someone on this thread proposed having a DSP-based radio compare the microphone's output with the participating radio stations- but that would be an incredibly small AND fast DSP- and those aren't exactly common.
Re:I must be dumb. (Score:2)
What about bedroom activity? (Score:3)
"Well, she was really moaning loud there... but it sounded kinda fake... We'll give him a 5.5"
Re:Take it off? (Score:2)
Read the article... it also measures body temp and will detect if you're wearing it while sleeping.
Useless technology (Score:1)
The sad part is that many people will buy this just because it sounds cool. Just like they buy Sony Memory sticks, WinCE palmtops
I must be dumb. (Score:2)
I don't get it. When it "registers" what its wearer is hearing, what is it doing?
Is it catching an inaudible identifier in the radio signal and making a little electro-note of it? Is it recording samples of the sound around it for later human matching-with-a-big-ass-pie-chart-or-something? Would it know that right now I've got CNN on mute, though what it "hears" is a Frank Zappa record? Does it like porn? Is it Jesus? (Etc.)
Anyone got a better link?
Take it off? (Score:2)
What is to prevent users of this thing to just take the watch off? Say they don't want people to know they watch the playboy channel every night from 9-12. Whats to stop them from just removing the watch and leaving it in another room? Or what happens if a person just doesn't wear the watch some days? Doesn't seem that much more accurate to me.
Life Like Usenet (Score:2)
The next generation of the watch will include a voice option, allowing wearers to announce which newspapers or magazines they are reading while watching TV or listening to the radio.
Then all we need is a decent speech-to-text algorithm, some storage space, and a search engine, and Real Life can be just like Usenet - everything you say, preserved for eternity, no matter how off-the-cuff or stupid it is.
And just imagine how much the RIAA would salivate over this kind of access - analyze the sounds in your environment, consult your records to see whether your license to hear those sounds is up to date, and send you a bill - or a lawyer - if not.
Can't wait. Sign me up.
TomatoMan
Re:Radio stations that need this are poor. (Score:1)
Ratings do play a part in setting the prices for national agencies' buys, but that isn't any sort of exact science.
What scares me... (Score:1)
is when a device similar to this is used by govt to do say a time-and-motion study for the government statistics department.
In New Zealand we have the Statistics Act 1975 [knowledge-basket.co.nz] which places a legal requirement on any citizen to answer questions that the statistician requires. Whilst this law is here for a good reason, and the statistics can be used for good purpose, like anything there is the potential for abuse. Think of being legally required to wear a modified device such as this in 10 years time, and through GPS and emitters in buildings (since GPS doesn't work too well indoors) - 'This building is ANZ bank, 123 Main St, Christchurch, New Zealand' would be able to do a comprehensive time-and-motion study on citizens.
Would that much detail be useful to politicians? Is there potential for the system to be abused? And naturally there would be big fines for screwing up data collection or destoying the collecting device.
Just a few thoughts... RedIguana
Is this cost effective? (Score:1)
Seems like measuring bandwidth from online broadcasts... counting the number of incoming phone calls/email requests, or even installing microphones that sit on the highway easedropping on open car windows would be cheaper. Are they trying to profile the person or the population?
Re:Well paid? (Score:1)
"no dear you said" : cue watch
actually her step dad once wired up the whole house with hidden tape recorders to spy on his family when he wasn't around. You can imagine how freaked they were when he presented the "evidence".
Re:What they really have in mind. (Score:1)
and then what? When did it decome illegal to listen to the mp3 format?
If you listen to Art Bell with this.... (Score:2)
all this for a swatch (Score:1)
For a Seiko you can see everything I see, and for a Citizen I'll throw in touch, taste and smell.
Re:Reminded of Brin's "Earth" (Score:1)
There are folks who would like to live their whole lives in public, if they could.
I think I'd go for this. Sure, all the things I regret doing would be public, but I'd have the advantage of no one ever calling me a liar when I'm not, at least with regard to things I say about the past.
If all my friends agreed to do this too, I'd hesitate even less. I know I do stupid things, but you know what, so does everyone else.
Re:so what is being measured? (Score:1)
All this will do is measure the listening habbits of people who will do what they are told in exchanges for some shiny bits which I guess is just the people that Nelson and clan care about.
Of course Nielson is much more accurate than that in the long term, since it is a self-fufilling prophesy. Nielson says the show is the top rated, and everyone starts watching it (complaining about how stupid popular television is all the way).
Re:Well paid? (Score:1)
My watch broke earlier this year so I just started using my mobile instead.
I've never felt so liberated!
Re:PDA (Score:1)
Without the ESN/MIN, "they" can't track a specific person/phone. To get the ESN/MIN and permission to track someone takes a subpoena/court order. Once approval is given, technology different than what will be employed by 911 centers is used. If you're so paranoid about big brother there's a simple option: turn off the phone until you need to use it.
Cost (Score:2)
Rate me [picture-rate.com] on picture-rate.com
A good use for this. (Score:2)
Instead of one of those leg locators, that just reports location, you can also tell if the bad guy is planning to rub out the witness.
If a person is on probation, they lose their privacy rights in exchange for the early release which eliminates the privacy problems.
Re:PDA (Score:1)
That is, if the mobile companies ever get it working and don't go bust in the process.
Re:PDA (Score:1)
Basically it's about your phone/PDA being able to find, for example, the nearest restaurant to you and book a table for you.
What it's likely to end up as is the shops nearest you spamming your phone.
A link to a ZDnet article [zdnet.co.uk] about it. Just do a search on GPS and p-commerce to find lots more.
Re:PDA (Score:2)
Go to the fcc site and read up on their e911 plan- it says they're going to use the GPS information to track you to send the EMT's out when you make a 911 call.
Reality says, they're going to use it to track you whenever you have your cellphone on. No more need for that tedious police work, eh?
Big Brother won't need to watch, he'll know where you are by your cell phone.
A host is a host from coast to coast, but no one uses a host that's close
Re:PDA (Score:2)
A host is a host from coast to coast, but no one uses a host that's close
Other surprises? (Score:2)
Actually, the initial proposed usage is "innocent enough" But it would be interesting to see what it shows.
Obviously most users of the device would not say that they watch the pron channel, for example. Just a social thing. But this is Australia, where that sort of thing is popular despite the government getting all weirded out about it (such as with internet pron)
Check out the Vinny the Vampire [eplugz.com] comic strip
Shudder (Score:2)
I wonder what they put those sqelching slapping sounds down as that occur as my heart rate elevates? Will they be listed as "personnal time"?
I bet it works something like this (Score:3)
(very) Semi-Related articles (Score:1)
There have been a couple of semi-ralted articles in the Sydney press in the past few days:
Consumers with mobiles can't hide [smh.com.au]: about the new services that 3G will bring - mainly push SMS advertising, walk past a department store and get an ad & discount voucher for that store (or it's rival).
Mobile network trap [smh.com.au]: about the IMEI database, called Find A Phone [findaphone.com.au], now in service in Australia and it's ability to identify stolen mobile phones - even after they have had a change of SIM-card.
enjoy
Mini Spy (Score:1)
You forgot to mention: It's voluntary (Score:3)
Even still, I can't envision a whole lot of people who would be willing to wear these, at least not in the US. The article mentions over 22K Swiss folks wear the thing, seems a bit much. IIRC Nielsen doesn't pay you to participate in the cable ratings program; instead you're just supposed to be honored that they've chosen you. The article doesn't mention any compensation for sporting the "listening watch," so I doubt there's money involved.
Supposedly "Its inbuilt computer then identifies from which radio or television program the sound is coming," but that's a longshot if you ask me. Some stations broadcast their call letters or station name embedded into their programming (if you have a fairly new car stereo, you've probably seen how it displays, say, "ROCK 103" instead of "102.7"). But unless all stations start doing this, I don't see how it's possible for the watch to automagically tie a sound to a station.
Anyone have a photo of one of these puppies?
Shaun
for those who don't know Australian ratings... (Score:1)
For those who find this sort of tracking disturbing (and I do understand why) it's a choice, not by force.
The traditional way of tracking though is filling out sheets, lots of people lie on them, forget to fill them in etc... so results are far less accurate...
Like most of the rest of you, I'd like to know more about how the detecting happens.
Radio stations are poor in general. (Score:1)
My unscientific survey of several bar buddies shows that 92% of the American public doesn't even know the noms de plume of the air talent they "listen" to, unless they're part of a "morning crew" format. Even then, they only know the name of the headliner personality. And all they remember from this morning's show are the penis jokes.
In the U.S., commercial radio has become a hideous parody of what it once was.
I need to get one of these (Score:1)
The next time she tells me "but you told me to [insert something foolish here]", all I have to do is replay the tape.
GSM phones, (Score:1)
So before you get all freaked out, you better turn off that GSM phone.
Many(all?) phone companies keeps track of not just what calls you have made, but which antenna you have used to make those calls.
Very often, these records are stored for many years and have proven usefull in catching criminals, claiming the where not a place where their phone was.
The new turn on this where I live in Denmark is that now the police wants to be able to get complete records of who was in a area at a given time when a "major"(what ever that is) crime has been committed. This will also help getting statements and interviewing people in that area.
Ok so is this a good thing only? Well You decide.
Also on a off topic note, when you are on vacation with your phone, and your phone is out of coverage, people from home that tries to call you get a foreign voice telling you that your phone is unreacable. This is also used for criminals that want to empty your house. The phone is a dead giveaway, telling them that theres a really good chance that you will not be home for some time.
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Good idea (Score:1)
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"Remember, your friends will stab you in the back for the price of an Extra Value Meal."
Encoded Sounds (Score:1)
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~~ the real world is much simpler ~~
The first thing I'm gonna do... (Score:1)
The odd measurments, along with not being able to match up the sound would be worth the price of admission!
More accurate radio ratings...? Maybe... (Score:4)
My question is, "will this actually improvethe accuracy of music ratings and perhaps allow artists to recieve the residuals they actually deserve?". There is a Vary good article [ram.org] about the music ratings system, used to determine royalties paid to artists based on the frequency of broadcast of their work on the radio. Will ASCAP and/or BMI adopt this sort of a strategy to do their information gathering? It would be vary promising for such an application. A quick summary of the article I mentioned: It seems that the neilson system could be applied here to much more cost effectively and accurately measure music performance frequency, and doll out royalty fees more fairly.
--CTH
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Well paid? (Score:1)
Err, they get a free watch. Personally, I haven't worn a watch for the last six months, as a total of three other devices which are always on me have intergrated clocks.
As a marketing tool, I would be less than enthusiastic about these. However, bugging myself for personal use is a very seductive prospect. If I attended an interesting talk, I would already have a record of it. If I had a debate with someone who then changed their argument, I would have evidence of what had previously been said. To keep a journal, I could just mutter away and then run VR on the whole recording at the end of each day.
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Marriage (Score:1)
I'm all for it (Score:2)
And that, my friends, it just another job opportunity ;)
Reminded of Brin's "Earth" (Score:4)
I can see the events reconstructed by one of these watches...
Inevitable concerns about privacy: (Score:1)
Any thoughts on this?
Re:Reminded of Brin's "Earth" (Score:1)
I'm not sure what's so unusual about it. Nielsen families have been letting the company snoop on their viewing/listening habits for years. This simply automates the task and eliminates the need for pesky diaries. It's totally voluntary.
You've also got to remember that some people don't care that much for privacy. There are folks who would like to live their whole lives in public, if they could.
PDA (Score:1)
Re:Tracked where? (Score:1)
Re:all this for a swatch (Score:1)
What they really have in mind. (Score:1)
Radio stations that need this are poor. (Score:1)
Re:What they really have in mind. (Score:1)
I presume they are placing sound-data-tags in their radio content to collect the listner data, so the devices are already configured well enough for this task.
Re:What they really have in mind. (Score:1)
And how exactly is RIAA going to do that on the basis of recorded tapes? Firstly they would have to recognise that you are hearing music in MP3-format (not an impossible task - sound waves get distorted when converted to MP3, but to register that, the bitrate of the recording in the watch would be very high). Secondly - how are they going to prove the MP3s were illegal?
race for public spaces (Score:1)
people still know they are being observed (Score:2)
People will know that they are being observed and can still do these same sorts of things. Seems like this will only give more accurate readings of bad observations.
What happens if you wear this into the bathroom. Will the system think that people are listening to Howard Stern?
I had one... (Score:4)
but perhaps I'm just being paranoid.
-EvilMonkeyNinja
a.k.a. Joseph Nicholas Yarbrough
Security Grunt by Day
Programmer by Night
Unending uses (Score:1)
That's cool. The ultimate geek love tool. You just give it as a gift to the girl of your dreams, and make statistics relating sounds heard with body temperature. You can develop all sorts of interesting strategies, from that.
yes but (Score:1)
Re:PDA (Score:1)
dixbert
Re:PDA (Score:1)
Re:I must be dumb. (Score:1)
I don't get it. When it "registers" what its wearer is hearing, what is it doing?
The radios signal contains a station ID, and I'd expect it to record this ID once a minute. So you would need about 10 K RAM to store data for a whole week. And if you talk or play a CD without a radio in the background, it just records a "no station" ID.
The radio stations surely keep databases about their program, so when the watch records "switched channel to competitor at 17:23" they can look it up and find out that you hate Britney.
Your typical day would be: get up, tune your radio to the most obscure underground station around, drop the watch in front of it, and do whatever you want for the day without the watch. Spoiling the stats for fun and profit.
If somebody find a link to confirm this, I would like to have one of those devices!
Re:I must be dumb. (Score:1)
The watch has a motion sensor and temperature detector, intended to see whether you are awake or asleep, and so it wouldn't register anything if you take it off, except that you had taken it off...
Shouldn't be a real problem. Mount it on some moving toy, and put it in the oven or something ;-)