New submitter frost_knight writes "Travel blogger Turner Barr discovered that his entire brand, image, and web personality has been hijacked by a multi-billion dollar company for use in a marketing campaign. 'The video for their marketing campaign was particularly creepy for me, as even my age and personality didn’t escape the level of detail spent on creating this doppelganger (they used a paid actor of course). ... I’m no longer even the first thing that comes up when you Google my brand name. I’ve turned down work opportunities and put on hold any future travel job plans to deal with lawyers, long distance phone calls, corporate executives and other such nonsense — all along feeling misled and patronized. This situation has been extremely confusing for not only myself, but also for participants in company’s marketing campaign who message me thinking that I am am part of the company.'"