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Windows 8 Metro: The Good Kind of Market Segmentation? 389

nk497 writes "A UX designer working at Microsoft has taken to Reddit to explain why Windows 8's Metro screen isn't designed for power users — but is still good news for them. Jacob Miller, posting as 'pwnies,' said Metro is the 'antithesis of a [power user's desktop],' and designed for 'your computer illiterate little sister,' not for content creators or power users. By splitting Windows into Metro and the desktop, Microsoft has created space for casual users as well as power users." Update: 02/18 18:14 GMT by S : Further explanations from Miller are available now.
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Windows 8 Metro: The Good Kind of Market Segmentation?

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  • Re:Really?!?! (Score:5, Insightful)

    by x0n ( 120596 ) <<ei.loi> <ta> <gnisio>> on Tuesday February 18, 2014 @12:40PM (#46276465) Homepage Journal

    Not a bad attempt at trolling, but in a data center, server 2012 would likely be a headless server-core instance with no GUI at all. To address your question, I would imagine that developers who choose to develop on a server SKU may want to target Metro/Modern apps so it is available, if required.

  • by grasshoppa ( 657393 ) < minus caffeine> on Tuesday February 18, 2014 @12:41PM (#46276471) Homepage

    At least this one admits to working for MS.

    I swear, I have seen more shills flood the internet advocating Windows8 than for any other product in history.

  • mod options (Score:5, Insightful)

    by HybridST ( 894157 ) on Tuesday February 18, 2014 @12:42PM (#46276479) Homepage

    Where do I mod this article -1 Flamebait? I'd really like to know.

  • by Haven ( 34895 ) on Tuesday February 18, 2014 @12:43PM (#46276497) Homepage Journal

    The fact that windows does not have this in 2014 is shameful.

  • Whoosh. (Score:5, Insightful)

    by Anonymous Coward on Tuesday February 18, 2014 @12:43PM (#46276525)

    This "UX designer" has completely missed the complaint everyone has lodged against Windows 8 and its interface. Nobody cares that there's a new interface added to the system, or even that it's the default. But power users do care that there's no way to bypass it.

    Give us a way to shut it off and restore the original functionality in a control panel somewhere.

    And shut your dumbass mouth, Jacob Miller. We didn't miss the point. You did.

  • by 0123456 ( 636235 ) on Tuesday February 18, 2014 @12:45PM (#46276547)

    Ditto. Casual users are used to the XP interface, and they really don't want to be forced to use some crappy shiny thing designed for three year olds.

  • Re:I'm confused (Score:5, Insightful)

    by phantomfive ( 622387 ) on Tuesday February 18, 2014 @12:48PM (#46276593) Journal
    Because Microsoft is making themselves look bad there. Ideally a UI will have good discoverability. That is, things that you want to do often are easy to do, and things that you want to do infrequently are possible to discover, or figure out.

    A good example of this are hot keys. Most apps have them, but you don't need them to use the app. They are easy to figure out because they are listed next to every menu item, so if you forget how to past, you can look at 'paste' from the menu and see it's cntrl-V.

    The joke here is that Win8 is not discoverable, the gestures are rather hidden. Furthermore creating two different UIs for the same computer is pretty near the opposite of good design. You will inevitably run into the same types of problems you have with 'mobile' websites, which are not good for anybody.
  • Re:Astruturf? (Score:4, Insightful)

    by pwnies ( 1034518 ) <> on Tuesday February 18, 2014 @12:50PM (#46276633) Homepage Journal
    If I had been astroturfing, I wouldn't have been using the term Metro. Nor would I have been stating that Apple has better mobile hardware. Nor would I have used that account - have you seen my post history? []
  • Illiterate? (Score:2, Insightful)

    by Anonymous Coward on Tuesday February 18, 2014 @12:53PM (#46276673)

    Whose little sister is computer illiterate in 2014? Both of my little sisters are established professionals who have been using computers since they were children, and anyone younger than them has been using computers since birth. This mythical audience doesn't exist except in the minds of "UX Designers".

  • Whatever. (Score:5, Insightful)

    by sootman ( 158191 ) on Tuesday February 18, 2014 @01:09PM (#46276881) Homepage Journal

    Doesn't matter if you're right if you can't sell it.

  • Re:Really?!?! (Score:5, Insightful)

    by slashmydots ( 2189826 ) on Tuesday February 18, 2014 @01:11PM (#46276909)
    I don't care about the UI because I just want to get in and do what I want to do. Since metro thoroughly prevents that, suddenly I care about the UI.
  • Re:Really?!?! (Score:2, Insightful)

    by Anonymous Coward on Tuesday February 18, 2014 @01:14PM (#46276949)

    If you're a real Windows sysadmin today and you're not using powershell you won't remain an admin for long.

  • by Kremmy ( 793693 ) on Tuesday February 18, 2014 @01:19PM (#46277005)
    Where do you get the idea that having a searchable list of all applications, not segmented into categories, is a good idea for the novice user? You've created an interface that outright requires previous computer knowledge and said it's for the people who aren't used to computers. Novice Ned isn't going to know what application to search for to do whatever task he's trying to accomplish, he's going to need a categorized list that lets him narrow down his options. What you've done with Unity and Metro is generate a list of executables and claimed it's user friendly. Idiots.
  • I call bullshit (Score:5, Insightful)

    by js3 ( 319268 ) on Tuesday February 18, 2014 @01:22PM (#46277039)

    To really understand metro, you have to watch the development videos at microsoft virtual academy website.

    Somehow their UI designers came up with this ridicilous notion that your apps don't need any "distract" menus or system icons and it should only display content. Content is the king they say, none of those resizing bars or window icons or anything. This is the main reason why metro apps look like that.

    It's like someone designed a car and said.. "you don't doors once you're in the car all you need is the road". To that I say "getting in and out a car shouldn't be an un-intuitive mess dumbass"

  • Explaining things (Score:4, Insightful)

    by sootman ( 158191 ) on Tuesday February 18, 2014 @01:33PM (#46277227) Homepage Journal

    You know how if you have to explain a joke, it isn't funny? Well, if you have to explain a decision you made like this, there's a solid chance it wasn't the right one. Especially when it comes to matters of personal taste, preferences, perception, etc. "No, see, you should like this, because..."

    "De gustibus non est disputandum." []

    (I'm not using Latin to make me look smarter, but to illustrate that this idea has been around for a long damn time.)

  • by BUL2294 ( 1081735 ) on Tuesday February 18, 2014 @01:43PM (#46277415)
    One thing that nobody seems to talk about is what is Metro doing behind the scenes? I really haven't seen any articles and we (I believe) incorrectly believe that the Metro "apps" aren't running unless they're explicitly executed... Two big concerns for me...

    1) How is my machine being slowed down (CPU cycles, disk I/O, etc.) and how much bandwidth is being wasted (especially if I don't get unlimited data) by Metro apps that are running "in the background"? This is really important at the server level--why do I need any apps running on a server--especially if it's running in a VM???
    2) What information is being sent out the door about my usage to Microsoft and other entities (spyware), especially if those apps came preloaded with Windows 8.x / Server 2012 (base/R2)??? Again, servers are especially of concern--why should Microsoft or anyone else know how I'm using my server?

    Numerous articles have said that Windows 8.x runs better/faster than Windows 7 on all kinds of hardware (even using less memory), but I can't see how this is possible given the concerns above...
  • Re:Really?!?! (Score:5, Insightful)

    by i kan reed ( 749298 ) on Tuesday February 18, 2014 @02:27PM (#46278019) Homepage Journal

    "Can't figure out" isn't the same as "don't want to use because it's less functional and more time consuming to do basic tasks". You knew that and yet you pretended they were the same because you have an inferiority complex that demands you think less of others to justify your own pathetic skills.

    I'm not an admin, and I know how to use powershell. That doesn't excuse fucking metro.

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