cartechboy writes: "We've already discussed and maybe even come to terms with the fact that autonomous cars are coming. In fact, many automakers including Mercedes-Benz and Tesla have committed to self-driving cars by 2017. Apparently that's not ambitious enough. Google has just unveiled an in-house-designed, self-driving car prototype with no steering wheel or pedals. In fact, it doesn't have any traditional controls, not even a stereo. The as-yet-nameless car is a testbed for Google's vision of the computerized future of transportation. Currently the prototype does little more than programmed parking lot rides at a maximum of 25 mph, but Google plans to build about 100 prototypes, with the first examples receiving manual controls (human-operated). Google then plans to roll out the pilot program in California in the next several years. So the technology is now there, but is there really a market for a car that drives you without your input other than the destination?"