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Mark Zuckerberg's Mentor 'Shocked and Disappointed' -- But He Has a Plan (time.com) 140

Early Facebook investor Roger McNamee published a scathing 3,000-word article adapted from his new book Zucked: Waking Up to the Facebook Catastrophe. Here's just one example of what's left him "shocked and disappointed": Facebook (along with Google and Twitter) has undercut the free press from two directions: it has eroded the economics of journalism and then overwhelmed it with disinformation. On Facebook, information and disinformation look the same; the only difference is that disinformation generates more revenue, so it gets better treatment.... At Facebook's scale -- or Google's -- there is no way to avoid influencing the lives of users and the future of nations. Recent history suggests that the threat to democracy is real. The efforts to date by Facebook, Google and Twitter to protect future elections may be sincere, but there is no reason to think they will do anything more than start a game of whack-a-mole with those who choose to interfere. Only fundamental changes to business models can reduce the risk to democracy.
Google and Facebook "are artificially profitable because they do not pay for the damage they cause," McNamee argues, adding that some medical researchers "have raised alarms noting that we have allowed unsupervised psychological experiments on millions of people."

But what's unique is he's offering specific suggestions to fix it.
  • "I want to set limits on the markets in which monopoly-class players like Facebook, Google and Amazon can operate. The economy would benefit from breaking them up. A first step would be to prevent acquisitions, as well as cross subsidies and data sharing among products within each platform."
  • "Another important regulatory opportunity is data portability, such that users can move everything of value from one platform to another. This would help enable startups to overcome an otherwise insurmountable barrier to adoption."
  • "Given that social media is practically a public utility, I think it is worth considering more aggressive strategies, including government subsidies."
  • "There need to be versions of Facebook News Feed and all search results that are free of manipulation."
  • "I would like to address privacy with a new model of authentication for website access that permits websites to gather only the minimum amount of data required for each transaction.... it would store private data on the device, not in the cloud. Apple has embraced this model, offering its customers valuable privacy and security advantages over Android."
  • "No one should be able to use a user's data in any way without explicit, prior consent. Third-party audits of algorithms, comparable to what exists now for financial statements, would create the transparency necessary to limit undesirable consequences."
  • "There should be limits on what kind of data can be collected, such that users can limit data collection or choose privacy. This needs to be done immediately, before new products like Alexa and Google Home reach mass adoption."

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Mark Zuckerberg's Mentor 'Shocked and Disappointed' -- But He Has a Plan

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  • Subsidies? (Score:5, Insightful)

    by alvinrod ( 889928 ) on Saturday January 19, 2019 @10:51PM (#57989444)

    Given that social media is practically a public utility, I think it is worth considering more aggressive strategies, including government subsidies.

    Oh fuck no.

    Regardless of whether you think government spending is too high or too low, I think we can all agree that none if should be going to goddamn social media.

    • Re: (Score:2, Insightful)

      Regardless of whether you think government spending is too high or too low, I think we can all agree that none if should be going to goddamn social media.

      Not only would it be an absurd waste of tax dollars, but it would give the government (Donald Trump for now) leverage over what is published, promoted, or suppressed. This is the way to destroy democracy, not save it.

      Taxpayer funded subsidies for social media is such a profoundly stupid idea, that anything else this guy has to say can be dismissed. He has no credibility.

      • I don't know, I can think of counterexamples of government subsidies working to promote diversity of view rather than a platform for its own propaganda, including the Corporation for Public Broadcasting, National Endowment for the Arts, and arguably even things like Federal Student Aid and the Postal Service. In fact, the Postal Service could be viewed as the first government subsidized social network in many ways.

        Now I'm not sure that subsidizing social media is a worthwhile effort, but I think it is an i

        • by doom ( 14564 )

          The trouble with government funded news agencies like NPR is that it can only work as long as the government is reasonably enlightened as is willing to respect its independence. So it fails just when you need it most...

          The post-Reagan Republicans started making jokes about "National Pinko Radio" and threatening it's funding. That pulled it back to the "center" really fast.

      • by AmiMoJo ( 196126 )

        The BBC is essentially government funded. As I understand it NPR is at least partially publicly funded too. Yet both have a reputation for being impartial and reliable sources of news and information.

        Many public spaces where politics are discussed are publicly funded too.

        If done right publicly funded social media wouldn't automatically be bad.

        • by Anonymous Coward

          Except. NPR is not unbiased at all. Listen the choice of words used.
          https://mediabiasfactcheck.com/npr/

          https://nypost.com/2017/10/21/the-other-half-of-america-that-the-liberal-media-doesnt-cover/

          When you are liberal, and everyone else around you is as well, it is easy to fall into groupthink on what stories are important, what sources are legitimate and what the narrative of the day will be. This may seem like an unusual admission from someone who once ran NPR, but it is borne of recent experience.

          https://

      • He brings up enforcing the law, that might help. Stop letting companies merge!!
    • Without reading the book, he might be referring to the removal of government subsidies such as tax breaks, etc...
      • Re:Subsidies? (Score:4, Informative)

        by Maelwryth ( 982896 ) on Sunday January 20, 2019 @12:50AM (#57989804) Homepage Journal
        Just read it.....apparently he doesn't mean that at all.

        "The government already subsidizes energy exploration, agriculture and other economic activities that the country considers to be a priority, and it is not crazy to imagine that civically responsible social media may be essential to the future of the country. The subsidies might come in the form of research funding, capital for startups, tax breaks and the like."
    • by Anonymous Coward

      I would prefer government regulation to FAANG. The post office makes sure my messages get delivered. They can do the same online.

    • Re:Subsidies? (Score:5, Insightful)

      by Can'tNot ( 5553824 ) on Sunday January 20, 2019 @08:39AM (#57990872)
      I can think of a ton of reasons why publicly-funded social media would be better than advertiser-funded social media. So many reasons.

      This is an old argument though, and TV is usually the example given: why is British television objectively better than American television? Because it's made to appeal to viewers instead of advertisers. British television is publicly funded.
  • How much money has he made from FB? I'll take that catastrophe any day!

    • How much money has he made from FB?

      Not enough. So he has to say outrageous nonsense to sell his book.

  • ... a capitalist society. The nature of communication technology is honesty, the individual simply cannot be private because companies own the infrastructure of society. Every company from our gorocery store, to our internet service provider, to our bank is selling our data or doing so on the sly. Private power cannot be incentivized to not erase privacy, it simply cannot work in a technocratic capitalist society because most people are not technology illiterate and will end up leaking data about you ind

    • by Z80a ( 971949 )

      Probably a war on data brokers could work to some extent.
      People will stop collecting your data if they have no one to sell it to.

  • by chromaexcursion ( 2047080 ) on Saturday January 19, 2019 @11:13PM (#57989496)
    He makes good points. But it's too late.
    There are few laws governing social media. And, there won't be any anytime soon. Just look at the shutdown disaster.
    Need to find solutions that are in the current system.
    (this is a resubmit after logging in)
  • No one should be able to use a user's data in any way without explicit, prior consent.

    I agree wholeheartedly, and i think it should be all consumer databases, including Acxiom, Equifax, Experian, Epsilon, CoreLogic, Datalogix, inome, PeekYou, Nielsen, Exactis, Recorded Future, and every single one out there, as well as every single mailing list used by magazines, catalogs, credit card companies, banks.... everything.

    The current hype is about how horrible Facebook, Google or Amazon is... and yes, they're bad... but this shit has been going on for decades. All of it needs to be a require a

  • by gijoel ( 628142 ) on Sunday January 20, 2019 @01:16AM (#57989844)

    "There need to be versions of Facebook News Feed and all search results that are free of manipulation."

    Good idea, but you should start with traditional media first.

  • by taustin ( 171655 ) on Sunday January 20, 2019 @01:36AM (#57989874) Homepage Journal

    The problem isn't unregulated social media, the problem is lazy, disengaged, gullible, and frankly, stupid voters. Regulating social medial won't solve that. Banning social media won't solve that. Banning the internet won't solve that.

    Nothing he proposes will in any way affect the ability of social media to manipulate lazy, disengaged, gullible, stupid voters, it will only change (if it even does that, which is unlikely) who gets to decide how.

    I cannot help but wonder if that's the real goal.

    • I see it as a problem of short vs long term horizon. When you're too old, young, sick or uneducated you got to think about tomorrow, not the year or decade after that. But when you're a young, educated professional you think much more about your long term future. That reflects in the voting patterns. The short term people are easily bought with promises of immediate relief, even if it is just a slight relief or completely illusory. The population will always be split, and, as in game theory, when you have n
      • by Undead Waffle ( 1447615 ) on Sunday January 20, 2019 @05:50AM (#57990476)

        Or young educated professionals overestimate their understanding of the world and build a utopian vision based on a naive and overly simplistic worldview and are too stubborn to see its flaws until they get older and, hopefully, wiser?

        Anyway, grandparent is completely correct. Ultimately the voters decide everything. Blaming people spending money to manipulate voters with propaganda is missing the point. There will always be propaganda. There will always be attempts at manipulation and misinformation. And they do this because people fall for it. Your best bet would be to make the voters better informed and better critical thinkers, but good luck with that. We've had decades of campaigns telling people it's their civic duty to vote even when they don't understand the issues. Originally the US only allowed landowners to vote. That's not practical today, but it did provide a filter on the voting pool to favor people more invested in the country and generally more educated.

    • by doom ( 14564 )

      The problem isn't unregulated social media, the problem is lazy, disengaged, gullible, and frankly, stupid voters

      Human beings are indeed very weak reeds, and yet some institutions have succeeded in developing a fair degree of reliability in spite of being contructed out of such weak reeds, so it would seem that the way you connect us fallible nodes together actually matters, social structures matter, and our internet sites matter--

      By the way, the model of the stupids vs the smarts doesn't hold up very we

  • by WolfgangVL ( 3494585 ) on Sunday January 20, 2019 @01:46AM (#57989886)

    But he does off the deep end with the government subsidies silliness.

    I think many of the problems we've created with social media can be solved by simply educating users about the internet a little better. Half the reason misinfo spreads so easily is because a large subset of users don't know how this thing actually works. We made it too easy, and now every lowthinking knuckledragger can connect to the net and consume..... consume whatever gets served up to em. For good or ill.

    Safe internetting should be taught in grade school through high school. We already provide K-12 students with computing platforms in many districts, but it seems like actual computer use education is just assumed.

    My Son was issued a Chrome-book in 1st grade, and it's followed him into middle school. I certainly don't like the way Alphabet gets a direct line to the entire districts worth of student academic marks by default, and I would feel a lot better if some effort was given to educate the students in how to safely navigate the net, how to recognize different phishing attempts, and the value of personal information. Those are just the start. I think Alphabet aught to take the lead on this one in trade.

    Our own advertising complex has grown really really good at targeted manipulation, and we already have a real good idea how easily foreign actors can manipulate people online. With that in mind, I feel social media has a social responsibility to educate users in how to use their platforms safely. If it takes government regulation, then so be it. This is one of the few places where I feel it's actually necessary.

    Here's a portal to the internet kids. Go nuts.

    • I don't really get why he goes for subsidies either. The removal of them would be more to my liking. No more H-1Bs, no more tax breaks, reasearch incentives, etc....These are all subsidies.
    • by Ichijo ( 607641 )

      Safe internetting should be taught in grade school through high school.

      Isn't that a subsidy?

  • by Rick Schumann ( 4662797 ) on Sunday January 20, 2019 @02:47AM (#57990038) Journal
    It's all cancerous garbage and humanity would be better off without it.
  • by Beeftopia ( 1846720 ) on Sunday January 20, 2019 @02:57AM (#57990064)

    I'm typically opposed to heavy government regulation and intervention. I believe that simple regulatory frameworks which create a system of rewards and punishments which loosely cover self-organizing (free-market) systems is optimal.

    BUT... the scale of large companies can rival governments. The Founders banned an official church because they knew a church was a competing power center. Very large companies, on the scale of the East India Tea Company, or groups of companies, like the Military-Industrial complex which Eisenhower called out, can grow to rival government - elected government - power. The Founders did not foresee this development, as far as I can tell.

    So, for that reason - the power reason and less so the monopoly reason - that government has an interest in looking into how much power these companies have, and to bring that power under control.

    Another issue we have nowadays is that politicians dance for donors, and politicians also shake down donors. It's a symbiotic relationship which undermines elections. That issue is a deep-seated root cause, a symbiotic relationship which also must be addressed. It gives too much power to large donors. Power to control the government, rather than people in elections' power to control government.

    As far as the monopoly angle goes, I suspect these big web companies may be - MAY be - something of natural monopolies, like railroads or utilities or other infrastructure providers. Limiting acquisitions by these companies sounds like a good idea to encourage competition though. But then, this points to money in politics - limiting acquisitions doesn't create as much "virtual gold" - high stock prices. And it seems to me that "making money now" supersedes pretty much any other concern in American politics today.

  • the fight of verbal abuse and accusations of treason by different fractions of /. readership commences as desired/expected.
    For anybody who studied the subject of misinformation and propaganda it is clear that the media outlets however honest will do what they are told to do by their masters. The rest of us just fumes over what others propose. I recall the excitement when FB 'supported' uprising after elections was all over in the news. I had my doubts back then and I have them now - neither the uprising w
  • C'mon here... really? Facebook wasn't even around when Craigslist hit the scene. Craigslist, in their (probably looked back with horror) extreme benevolence gave people the power of free classified adds. Dating services like Match, Eharmony, and PoF probably did more to take away from newspapers' profit-margins than Google, Twitter (c'mon really??), and Facebook ever did.

    Yup, Craigslist and dating services killed journalism.

    • President Lincoln ended the government subsidies to the free press because they were not supporting him like he wanted them to. A huge % of the GDP was put into paying the free press (I forget but it was more than a few %) keep in mind that a lot of this was having the postal service deliver all newspapers for free. It did create problems which have gone on so long that nobody knows just how much damage it caused... nor do we care because it's degraded so much from that fall.

      Craigslist hurt them greatly;

    • by doom ( 14564 )

      Craig Newmark argues that television was killing print journalisms ad revenue long before the internet showed up.

      There are a bunch of businesses out there that are based on bundling various functions together into one package where some of them can be used as loss-leaders and others as profit centers-- it's pretty obvious that's ripe for failure when someone figures out how to do the money-making part without the loss-leaders.

      (One of my favorite examples these days: we've traditionally had a bunch of so

  • I want to set limits on the markets in which monopoly-class players

    So, step zero is elect a bunch of democrats. And not "moderate" democrats, either.

    At some point we've got to be willing to talk about the real problem without fear of seeming "too partisan".

  • They've become the whipping boy. Will it last? No. Because it's a complex situation and the preference for whipping boys doesn't last. As far as I can tell, now, Facebook is a spawn of hell. Child of Satan, or maybe SANTA! I still use Facebook, and Fluff Buster Purity to block what I don't want to see. I keep up with family and friends, and pay no attention - at all to ads or political BS. Why? I don't see it. I like Facebook the way I have it set up. Controlled.

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