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The Internet Technology

California is Bringing Law and Order To Big Data. It Could Change the Internet in the US (nbcnews.com) 126

California is embarking on a new era of privacy on the internet, and Xavier Becerra can't stop thinking about the failed debut of Obamacare. From a report: Back in 2013, Becerra, then a Democratic congressman from Los Angeles, watched as technical problems with the website marred the rollout of President Barack Obama's signature law, delaying sign-ups for health insurance and denting the public's faith in the new offering. Now, as California's attorney general, Becerra is worried that a similarly halting start awaits the California Consumer Privacy Act, a far-reaching law that would put some of the world's strictest rules on how tech companies -- many of which call the state home -- handle and collect user data.

The rest of the country is watching closely. No other state has attempted such an ambitious privacy law, and since before the dawn of the internet, Congress hasn't either. The law has numerous parts. It forces companies to reveal what data they collect. It gives users the right to delete that data and prevent its sale. And it will likely restrict how data can be used for online ads. Becerra, whose office will be responsible for enforcing the law when it goes into effect Jan. 1, 2020, said he might not have enough staff to carry out the job, and that as a result the law could collapse under its own weight.

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California is Bringing Law and Order To Big Data. It Could Change the Internet in the US

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  • Just how fast people who make billions off customer data just move themselves out of California's reach.

    • by b0s0z0ku ( 752509 ) on Monday May 13, 2019 @03:08PM (#58585546)
      As goes California, so goes the country, and then the world. Eventually, there won't be a crack for them to hide under if they want to do business in the US or Europe.
  • by Anonymous Coward

    Nice to see something go im the right direction once.

    I guess the thugs that rule the world, don't want to be in the limelight either.

  • by DidgetMaster ( 2739009 ) on Monday May 13, 2019 @03:21PM (#58585630) Homepage
    "It forces companies to reveal what data they collect." What do you want to bet that this provision is absolutely worthless? Is it really 'revealing what data they collect' if the clause is buried on page 47 of a 100 page EULA and written in such legalese that even trained professionals can't really decipher what it means? They will argue in court that they 'fully informed us' about what data they collect with this tactic.
    • There will be that one person who reads it, and will tell everyone else about it.
      Then you have the options to do the following.
      1. Don't care and give that information.
      2. Don't use that service, and suffer any penalties that not using such service implies.
      3. (The often unused options) Negotiate a better license, that suites you needs. So you may not want such service to collect and sell that info, try to get a deal that you pay them $x per month to operate without selling such data.

    • by Anonymous Coward

      Sites now all have a link at the bottom to their data protection declaration and you have to check an extra mark and sign below on each contract/order, online or offline, that you have read and agree to it.

      The documents are, of course, legalese. But much shorter than full terms & conditions. E.g. a single page.

      Also, big sites all have this extra "What we're using your data for..." page, that is a lot more fiendly, has pictograms, and feels closer to a CC license info page.

      And the best part is: Even phys

    • Re:Inform the user? (Score:4, Informative)

      by AmiMoJo ( 196126 ) on Monday May 13, 2019 @06:27PM (#58586812) Homepage Journal

      This is very easy to prevent in law. Look at GDPR, it requires explicit opt-in, freely given permission for every covered data use, and crucially the request must be made in plain and easy to understand language.

      • by AHuxley ( 892839 )
        With the EU link tax and extra censorship.
        All for the privacy of the gov and content owner.
  • They'll add a few lines to the EULA and create a process to request your data be purged. Then 20 or 30 people will submit requests.
  • by schwit1 ( 797399 ) on Monday May 13, 2019 @04:03PM (#58585962)

    Facebook, Google, et al will have their high priced lobbyists in the US Congress crafting a bipartisan law that prohibits states from doing exactly what California is trying to do.

    • by mysidia ( 191772 )

      And it will be a good thing. Because all the country needs is some balanced privacy rules: not to throw out the baby with the bathwater in an anti-Tech kneejerk reaction against Facebook towards creation of an insane amount of red tape for tech startups and the entire technology industry

  • by RogueWarrior65 ( 678876 ) on Monday May 13, 2019 @04:17PM (#58586058)

    Make no mistake, this isn't about YOUR privacy. This is about increasing this asshat's headcount.

  • Clueless democrats in california.

    No surprise if nothing happens or they pass something nobody can deal with.

As long as we're going to reinvent the wheel again, we might as well try making it round this time. - Mike Dennison

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