Opera, Brave, Vivaldi To Ignore Chrome's Anti-Ad-Blocker Changes, Despite Shared Codebase (zdnet.com) 112
Despite sharing a common Chromium codebase, browser makers like Brave, Opera, and Vivaldi don't have plans on crippling support for ad blocker extensions in their products -- as Google is currently planning on doing within Chrome. From a report: The three browsers makers have confirmed to ZDNet, or in public comments, of not intending to support a change to the extensions system that Google plans to add to Chromium, the open-source browser project on which Chrome, Brave, Opera, and Vivaldi are all based on.
This Could Get Interesting (Score:4, Interesting)
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Since MS offers you rewards for using their site without adblocking and selling your searches? I'd expect them to try following the path that Brave is currently trying.
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Microsoft offers you rewards for doing bing searches with an ad blocker. They know people are just mashing their keyboards for that, it's just to inflate their use numbers for their next press release so they can pretend to be competitive with google.
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The question now is, what will Microsoft do? This may push them to make their position clear: follow the ad-blocker friendly fork or stick with Google.
I hope they choose the former (stay ad-blocker friendly), because I am really enjoying their Chromium-based Edge browser.
A better headline (Score:5, Insightful)
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Google attempts to cripple ad-blockers in Chrome, other browsers resist the change.
I have to wonder whether this will be a bridge too far for Google. Normal people are getting used to ad blockers (no doubt this is the reason for the change). Take that away once folks get used to it, and people will be pissed. Being the default browser on Android only gets them so much, as the death of IE shows.
Re:A better headline (Score:4, Insightful)
Take YouTube for example. It went from 5sec max one video ad to multiple ads in a row. Some ads are now as long as 15 seconds. This is just plain old greed, especially considering that it cost Google ZERO to create any of the content.
Advertising industry created the need for ad blockers by being greedy and now they trying to leverage their technical near-monopolies to try to force it down our throats.
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On browsers not running ad blockers, it's not uncommon these days to see unskippable YouTube ads that are FAR longer than 15 seconds. In the last week alone, I know I've seen unskippable ads that were 30 seconds long (which I recall, because I used the time to update my uMatrix configuration, refreshed the tab, saw that the 30 second ad was playing again, and then kept trying until I eventually got things right), and I think I've seen some 1.5 and 2.5 minute ads that didn't offer the option to skip them aft
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A day or two after posting my above comment, I got an unskippable trailer for Frozen 2 on YouTube, despite having voluntarily watched the trailer literally moments prior. I thought I had somehow left the tab open and it was replaying it, but nope.
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Take YouTube for example. It went from 5sec max one video ad to multiple ads in a row. Some ads are now as long as 15 seconds. This is just plain old greed, especially considering that it cost Google ZERO to create any of the content.
There are 400-hours of video uploaded to Google every minute, 1-billion hours streamed a day. Its not free to process videos, stream them, moderate, etc.
Re: A better headline (Score:2)
"Its not free"
Developing AI-based censorship tools is expensive...
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Take YouTube for example. It went from 5sec max one video ad to multiple ads in a row. Some ads are now as long as 15 seconds.
That's funny. I use Palemoon and uBlock Origin, and I haven't seen an ad on YouTube in at least 2 years.
This is just plain old greed, especially considering that it cost Google ZERO to create any of the content.
GOOG is not a technology company. GOOG is an advertising company. They currently make ~ $120 Billion a year from advertising. And they are going to do everything they can to keep making more money. The entire reason for YouTube's existence is to make money from content that costs nothing to produce.
If you use Chrome, you are part of the problem.
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Recently, I wanted to show a video on YouTube a friend's house. I pulled up the content on their computer and was surprised to see an annoying ad play.
I have used ad blockers for so long that if I ever get a glimpse of the unblocked internet, I cringe.
Re: A better headline (Score:2)
"GOOG is not a technology company. GOOG is a semi-official surveillance agency."
FTFY
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Most of the content on Youtube cost nothing to create, so thats not a great argument in any respect.
People host on Youtube because the cost of hosting a popular video on your own platform can be very high - Google offer that for free, and swallow the bandwidth costs it takes to show your cat video to a million people. Creating of the content here is not the costly part, its the distribution.
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But they're not taking it away, merely limiting it. People will see most ads blocked and still be happy. Some ads and maybe more unnoticeable artifacts, like trackers, will suddenly not be blocked - but who will notice.
Re:A better headline (Score:4, Insightful)
People will notice that Chrome suddenly takes way longer to load pages because it's loading all the undisplayed ad and tracker resources. Speed has always been a selling point of Chrome.
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It won't take longer. Don't believe the hype, Google aren't getting rid of ad blockers. The contention is that they are limiting the number of rules that ad blockers can set, which they say is a performance issue.
30k static rules and 5k dynamic rules I think it was. More than enough to block 99% of advertising.
For example, the default uBlock Origin rules are about 19k entries. They kill all Google ads and 99% of everything else.
There are some other issues like lack of support for the more advanced features
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So on a real computer with a real browser the ads are blocked.
When the number of rules that block ads are set, ads get past.
That results in the user seeing ads... something a real ad blocker would not allow.
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Are you saying that 30k rules isn't enough? Because uBlock Origin only comes with 19k by default and that blocks pretty much all ads.
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Yes, but only a fool uses the defaults, which by default, do not also block malware domains, which tack on another several hundred thousands rules.
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Speed has always been a selling point of Chrome.
Which has always been a mystery to me. My Netscape browser runs just as fast. And somehow, I manage to avoid most of Firefox's issues too, and Opera's, and Internet Explorer's... kinda nice that a 20 year browser can hold up so well without having to go through all the silly makeovers that the others have to deal with.
Chrome is done - stick a fork in it (Score:3, Funny)
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Are the new and old APIs incompatible? Perhaps you can have both?
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In fact the old API is not being removed, it's still available for Enterprise customers.
Go further (Score:3, Interesting)
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Fork Chromium completely and develop it away from the influnece of Google. Having another independent browser engine is healthy for the web.
OK, so why haven't you done that already?
Oh, that's right, you want SOMEBODY ELSE to do it.
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Yep. I also want somebody else to take Tesla's patents and further develop an EV car concept. And, I want somebody else to kill and butcher a cow so I can have a hamburger. What's your point?
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well yes, obviously this is something Opera, MS, Brave, Vivaldi, etc should be picking up.
together they maybe have a fighting chance.
Re:Go further (Score:4, Funny)
Fork Chromium completely and develop it away from the influnece of Google
Or maybe try Firefox? ducks...
But seriously, Firefox is a very good browser.
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Yeah, but will it run HTML?
Re: Go further (Score:2)
Well played, sir. Well played.
Just another reason not to use Chrome (Score:3)
Just when I think there could be no more reasons not to use Chrome, Google comes out and gives me one more. If I didn't know better I would swear that Google is doing this on purpose, giving us reasons to ditch chrome.
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If I didn't know better I would swear that Google is doing this on purpose, giving us reasons to ditch chrome.
I don't think you need to need to look for oddball motives when an advertising company move to eliminate ad blockers. Doesn't get more straightforward than that. Normal people must be adopting ad blocking, to a degree that it's affecting Google's bottom line.
I don' think this ends the way google hopes it will end.
Re: Just another reason not to use Chrome (Score:2)
"when a surveillance agency move to eliminate surveillance blockers."
FTFY
What about chromium? (Score:1)
Maybe it's a silly question, but does anyone know about chromium?
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Host Files? (Score:1)
Could Host Files still be used to block ads on Chrome? If only it was possible to manage Host Files somehow.
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You forgot to draw a pentagram.
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In a SOHO environment you can also use an OpenWRT router or PFsense firewall and edit the hosts file there, filtering all LAN traffic. Google github and hosts files t
Re: Host Files? (Score:2)
NetGuard does what you suggest in a clever, all-local, no-root-required manner.
https://github.com/M66B/NetGua... [github.com]
I don't believe them (Score:4, Interesting)
Looks like a cheap posturing.
All these three browsers are basically a modified UI for Chromium, so if its codebase changes enough, these browsers will have to spend a considerable amount of resources to support the old code and since it's expensive, they will be forced to drop it sooner or later.
So, yes, in case Chromium drops it, they will have a few releases with this code intact. But only for so long.
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Since google promises to keep full feature available for enterprise customers all the hooks should still be there (just blocked). If so maintaining support may be as simple as switching this enterprise flag on or adding some trivial code patch. Most of those browsers also have some builtin adblocker so they will be unlikely to drop this feature.
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This!
Everybody seems to assume that Opera, Vivaldi et. al. have to basically fork Chromium to keep the APIs, but at the moment that shouldn't be the case. Now, Google might remove the APIs altogether somewhere down the line. But at the moment the fix for Chromium-based browsers seems to be small.
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Since google promises to keep full feature available for enterprise customers all the hooks should still be there (just blocked). If so maintaining support may be as simple as switching this enterprise flag on or adding some trivial code patch. Most of those browsers also have some builtin adblocker so they will be unlikely to drop this feature.
Nah. They'll follow Google for a different reason: The change is a good one. After Google makes it, the Chrome ad-blocker extensions will update to use the new API and will work just fine. Meanwhile the damage that malicious extensions do will be reduced since they'll no longer have that excessively powerful old API to abuse. At that point everyone will understand that this was much ado about a misunderstanding and get on board.
Re: I don't believe them (Score:2)
"The change is a good one."
For certain values of "good" that include "allows Big Brother Google to snoop more".
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No they won't work just fine, because Google is intending to only allow such functionality to work for their paying enterprise customers.
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See an ad? Thats the browser code allowing ads.
Of course not (Score:1)
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what a load of fucking garbage. they are disabling the fucking API used to catch ads in the initial request. They are not removing it, only disabling it for us. PAID ENTERPRISE USERS will still have access to that api.
There is absolutely no way this API is a security hole. It facilitates a feature that users wanted, now too many users are flipping it on and this completely destroys googles "free but ad supported" business model.
I'm not happy about it, but it seems like a straightforward move for an ad r
Re: Of course not (Score:1)
'googles "free but gestapo supported" business model.'
FTFY
warning notice - final version (Score:1)
I hope its going to be easy enough to determine when this particular change goes live in the codebase, I dont think there's an actual date stipulated anywhere?
I actually like some of the features exclusive to chrome I wouldn't wanted ti be forced to part ways with it if I just don't know.
Hopefully someone spots when it is going to be time to download the latest release (unbroken) version available for keep-safe.