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EU Technology

Europe Takes on China, US With Plan To Regulate Global Tech (bloomberg.com) 82

U.S. and Chinese firms hoping to deploy artificial intelligence and other technology in Europe will have to submit to a slew of new rules and tests, under a set of plans unveiled by the European Union to boost the bloc's digital economy. From a report: The legislative plans, outlined on Wednesday by the European Commission, the bloc's executive body, are designed to help Europe compete with the U.S. and China's technological power while still championing EU rights. The move is the latest attempt by the bloc to leverage the power of its vast, developed market to set global standards that companies around the world are forced to follow. Big U.S. companies, like Facebook and Alphabet's Google, won't get any reprieve from the Commission, which in its Digital Services Act plans to overhaul rules around legal liability for tech firms, and is also exploring legislation for 'gate-keeping' platforms that control their ecosystems. "It's not us that need to adapt to today's platforms. It's the platforms that need to adapt to Europe," European Industry Commissioner Thierry Breton said at a press conference in Brussels. If they can't find a way adapt to the bloc's standards, "then we will have to regulate and we are ready to do this in the Digital Services Act at the end of this year."
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Europe Takes on China, US With Plan To Regulate Global Tech

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  • ... the EU is trying to figure out how far they can push the rest of the world, before the rest of the world says, "Fine, do your own thing, call us when you figure out we don't need your market as much as you think we do."

    • Once you have total market share dominance, think 90% plus, think Rockefeller, only the host country can correct that. Unlike physical good and oil and money, information over the internet is not. The EU is wickless, there is nothing it can do.Too late, and the US offshore profit thing will ensure there is no level playing field. Plus no state level subsidies is allowed ( Excluding the US when it suits, say Huawei and GM). The EU will never get Google/Alphabet to reveal its gross take, let alone get some t
    • Europe: Missed the boat entirely and can only tax and fine their way forward. Bunch of old white guys. Massive taxes supporting social programs so this fits their creed, why work when we can take from others.

      China: Rape and pillage the environment, citizens, and anything within arms reach to forward the dictatorship. Shoot anyone who doesnâ(TM)t comply.

      US: Outsource raping and pillaging nimby style, hand the entire population to the companies on a silver platter, all for kickbacks and political powe

    • Re: (Score:3, Insightful)

      by AmiMoJo ( 196126 )

      Nah, Facebook and Google aren't going to pull out of Europe just because they get regulated or have to pay a bit of tax. It's still a hugely lucrative market for them and besides they need to be there to maintain their dominance. If Facebook left and a European social network took their place in Europe it would have a huge, affluent (by global standards) userbase and be in a prime position to offer the US a service with greater privacy and respect for the user.

      • Nah, Facebook and Google aren't going to pull out of Europe just because they get regulated

        They wouldn't pull out, they would just pull features from anyone in the EU.

        The results of regulating AI heavily will be that the EU is a kind of digital backwater. In a way this could be good, it could give third world countries quickly modernizing a bit of a leg up as they can operate without constraints.

    • The mouse that roared.

      I have gotten modded to oblivion when pointing this out. The EU is a nearly irrelevant market. If they were genuinely concerned about the problems they are legislating against, they could just block the offending applications. But, no, they write a law against current business practices, in order to then extract "fines".
      this reveals their real motives.

      • The EU is a nearly irrelevant market.

        Facebook made more than 17 billion dollars [statista.com] in 2019 from Europe, so you can indeed say Europe is nearly irrelevant for them - if, of course, you have no clue what "nearly" and "irrelevant" mean.

    • ... the EU is trying to figure out how far they can push the rest of the world, before the rest of the world says, "Fine, do your own thing, call us when you figure out we don't need your market as much as you think we do."

      Tell that to shareholders. There's a long *LONG* way to push. Compared to what China is doing EU in terms of protectionism and controlling foreign entities these proposals are laughably mild, and yet companies fall over backwards to do business in China ... a country with a bigger population but with 1/3rd of the mean adult wealth and significantly lower median wealth too.

  • Because new laws and bureaucracy on fledgling industry always improve competitiveness, right?
  • Headline: Facebook and Google tracking everyone
    Comments: They destroyed the Internet and should be regulated

    Headline: UE to regulate Facebook and Google
    Comments: OMG! They should just leave. UE wouldn't survive without them!

    I, for one, would be ecstatic if Facebook stopped doing business in UE.

  • If you can't beat them - regulate them!
  • Regulation of content is nobody's business. The only "gatekeeper" we need to regulate is the ISP, and there the only problem is the closed market. Once we can get around them all other problems are solved.

  • Between praying 5 times per day to really take on global tech. Just say'n
  • The EU bureaucrats have a vibrant sense of self-importance and hubris that seems to know no bounds. Now that the UK has withdrawn from the European Union, the EU is demanding to keep control over UK laws and resources, and demand that the UK conform to the thousands of "standards" the EU bureaucracy has produced. Fortunately, the UK government is resisting this overreach. It should come as no surprise that the EU also wants to dominate global information networks. If these people are allowed to continue

  • Yep, if the US can't keep their tech companies under control, we'll do it for you. You can thank us later when you adopt similar laws.

    • At least the US has tech companies.

      You can thank us for giving you the internet, OS's, and everything that came out of SV.

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