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Terence Eden Resigns From Google AMP Advisory Committee, Says AMP is 'Poorly Implemented, and Hostile To the Interests of Both Users and Publishers' (shkspr.mobi) 49

Terence Eden: I am concerned that -- despite the hard work of the AC -- Google has limited interest in that goal. When I joined, I wondered whether I could make a difference. I hope that I have been a critical friend. The AC has encouraged AMP to think more about user needs -- rather than Google's needs. And changes to the search carousel were also a concern of the committee which have been partly addressed.

Google's thesis is that the mobile-web is dying and people prefer to use apps -- therefore making the web faster and more app-like will retain users. Google doesn't publish data about this, so I can't directly criticise their motives. But I do not think AMP, in its current implementation, helps make the web better. I remain convinced that AMP is poorly implemented, hostile to the interests of both users and publishers, and a proprietary & unnecessary incursion into the open web. I am glad that I tried to make it better, but I'm sad to have failed.

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Terence Eden Resigns From Google AMP Advisory Committee, Says AMP is 'Poorly Implemented, and Hostile To the Interests of Both U

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  • Google’s thesis is that the mobile-web is dying and people prefer to use apps – therefore making the web faster and more app-like will retain users.

    Do people really prefer to use apps? Or is it all of those incredibly annoying sites that are trying to push the app with popups and people just give up and click the download/use the app button and move on with life?

    • by AuMatar ( 183847 )

      If its a site I use frequently, yes. Apps are faster, have a less limited user interface, and can do all sorts of helpful things like cache data for offline use/ahead of online use. I'm not going to download an app for a rarely used website, but a decent app is always going to be better than a decent website.

      • Re:Apps? Really? (Score:5, Insightful)

        by SuricouRaven ( 1897204 ) on Friday December 18, 2020 @12:14PM (#60845224)

        The web can do caching as well, if you have a web-developer who isn't five years behind.

      • Re:Apps? Really? (Score:5, Insightful)

        by jellomizer ( 103300 ) on Friday December 18, 2020 @12:38PM (#60845322)

        But why are these Apps faster with a less limited user interface? 90% of the Apps on my phone do not offer anything that HTML5 cannot do. However I get them because they run better than what their web portal offers.

        I think we are kinda in a Stupid Cycle with Mobile Apps.
        People pick Apps because they are better than the web
        Companies don't fix their web version because everyone gets the App
        A web Application without a mobile App, is often ignored, because it doesn't have an App, so the company will basically make an App that is a stripped down web browser control and access its site.

        There are a few good reasons to make a Mobile App.
        1. You want the product to run even if there is no connectivity (most Apps fail this criteria)
        2. The App uses the devices more platform specific features (camera, sensors, 3d graphics rendering, phone) in which HTML standard doesn't support or isn't implemented well yet.
        3. You need to lock down deployment or connect to a data ports isn't HTTPS or https like.

        • Re:Apps? Really? (Score:5, Insightful)

          by CaptainLugnuts ( 2594663 ) on Friday December 18, 2020 @01:19PM (#60845468)
          You missed the most important reason: 4. You want to extract more user data than HTML5 allows.
        • Re:Apps? Really? (Score:5, Insightful)

          by Actually, I do RTFA ( 1058596 ) on Friday December 18, 2020 @01:34PM (#60845558)

          There are a few good reasons to make a Mobile App.

          None of those are the reasons companies push mobile apps:

          • They get "mindshare" by being on your phone/always in your face.
          • Subpoint - better notifications access than through the mobile web browser.
          • Far better data mining (contacts, location, etc.) than available in a sandboxed webpage.
          • No worry about ad blockers or other plugins.
          • In app ads are worth more than on-web-page ads.
          • The ability for organic discovery in the app store.
          • More visible metric of success (download numbers, etc.) leading to social proof.
        • Also worth mentioning: with an app, you don't have to keep downloading a webpage. Only relevant for apps that are used frequently.

        • Re:Apps? Really? (Score:4, Interesting)

          by WaffleMonster ( 969671 ) on Friday December 18, 2020 @02:04PM (#60845690)

          But why are these Apps faster with a less limited user interface? 90% of the Apps on my phone do not offer anything that HTML5 cannot do. However I get them because they run better than what their web portal offers.

          The answer can be found in the sites "privacy" policy. They want you to install the app so they can steal your data and spy on you.

      • I cant really see this as a issue. You still have the same transfer of data dont you? And my connection on my phone is about 8 times faster than my home connection and i really dont have any problem there either despite 3kids playing games and streaming on the same time. Maybe where connections are slower but then again how fast does it need to be? Im need to blink also sometime and that dont really bother my web experience. I do how ever take an issue with installing a bunch of apps on my phone. Its not li
        • I do how ever take an issue with installing a bunch of apps on my phone. Its not like they have a really great trackrecord from keeping out malware from them.

          I just don't want a bunch of stupid apps running on my phone. Sorry reddit, but I'm never installing your app.

      • Just FYI, you can write web pages in the form of a "reactive app", which basically means that the web page runs and is cached client side and talks to backend APIs over the internet, in the same fashion that a native app would work. These apps work with and without internet connectivity. My web-dev buddy was showing me his POC web app with this behavior back in 2014 or maybe 2015 (either way it was quite a while ago, at least in terms of web development).

        Then in my more recent personal experience, I've

    • Correct. Apps are mostly just another runaway business trend. There are a few good use cases for them, and a few good apps, and then a bunch of unnecessary ones that are just shoved down our throats.

      • by Anonymous Coward
        Apple basically broke online advertising on the web, so publishers made their own dumb apps where they can track users all day long. This shit always happens - some well-intentioned gorilla makes a clumsy change and the outcome is worse than it ever was. If you like free content, it has to be supported by advertising (except in the rarest of cases), and if you want advertising to bring in the money it has to be reasonably profitable relative to what the medium allows. If you break that, you'll end up with s
        • Apple basically broke online advertising on the web

          You'll need to elaborate on that.

      • Re: Apps? Really? (Score:4, Interesting)

        by MysteriousPreacher ( 702266 ) on Friday December 18, 2020 @05:38PM (#60846484) Journal

        Yep. I mostly ditched them on realising they were little more than a dedicated browser that forced an inferior mobile site on me. I have a fully capable browser on my phone. I donâ(TM)t need a gimped mobile site, and I certainly donâ(TM)t need a dedicated browser to run it.

    • by mspohr ( 589790 )

      I hate apps. Only have a few installed. Lazy web developers.

    • I only prefer them when they make sense. I like that the Avigilon application can notify me on my phone about motion in the office, and that with one click the applicable camera can be pulled up.
      I still use my mobile web browser for most websites. But to people that think not a single phone app is justified, I suppose all you do is consume content? I can't imagine wanting to keep a mobile browser tab open at all times and watch for motion on a video camera. If all you do is browse websites then yeah, I can
      • by Cederic ( 9623 )

        I interpreted the anti-app sentiments as referring to the apps that intend to replace websites, rather than apps that provide features not normally web delivered.

        That matches my app installations too. The apps I have tend to work with the device hardware; the only app I have that 'replicates' a website is the Smugmug one. That one greatly simplifies photo uploads and also lets me cache my entire photo site on my device, which is often helpful - many times I've been somewhere with a poor/missing mobile signa

      • I can't imagine wanting to keep a mobile browser tab open at all times and watch for motion on a video camera.

        In theory, you shouldn't have to. A web application can use Service Worker, Push, and the Notification API to notify you of motion even when the tab is closed. See documentation from Mozilla [mozilla.org] and documentation from Google [google.com].

    • People like to use a few apps, but not a huge number of them. So people here probably have a Facebook app, but not a Slashdot one. [I have neither--and don't use Facebook.]

  • Apps.... (Score:4, Insightful)

    by Ecuador ( 740021 ) on Friday December 18, 2020 @12:18PM (#60845234) Homepage

    I really hate it when a website I open tells me to download the app. I have about a couple of apps for websites, because they gave me some financial incentive to download them, plus Amazon as i use it often. Oh, and I had a couple of dating apps that had websites when I was single. Otherwise, why would I want to install software for every simple website I want to visit, it's completely crazy. And it is actually harder to make a good app, when they can't even seem to be able to make good websites nowadays!
    But AMP websites are not better, they are even worse, they perverse the web itself. It's the same as most things google has done the last few years in the name of "speed" or "security".

    • by DarkOx ( 621550 )

      I really hate the present situation. There are a lot of application where being 'app' rather than some SPA blob running in a browser is better.

      However for basic e-commerce and your typical loyalty program type stuff. Having to install your app is a just a huge pain in the neck. FFS 90% of those are just web view looking at some local HTML docs anyway. Its not like any of the functionality works if I don't have network. I could download the cached assets 300 times before it would be as many bytes as all th

      • Honestly, in most cases a *decent* mobile web site would work every bit as well as an app - there's a reason you don't have 10-million web apps on your PC - the website works plenty well, and you don't have to trust random web app not to F'k over your computer security.

        What I would like to see though is the ability to tell your browser to maintain a local cached version of particular sites so that you don't have to sit around waiting for the hideous lag that so frequently accompanies mobile sites (what's th

    • I really hate it when a website I open tells me to download the app.

      You can change your user-agent so it doesn't see the mobile OS in question. Yeah, that might make it hard to read on mobile though.

  • Mobile users should be segregated to their own internet, and the rest of the internet should be read-only. No input boxes, no posts, no nothing. Look but not touch. How many times do you hear the battle cry of "I'm on mobile" when you tell them to do something extremely simple?

  • by leptons ( 891340 ) on Friday December 18, 2020 @12:30PM (#60845276)
    Developers have been screaming how bad AMP is since it was first introduced. Have Google just ignored all the cries? AMP needs to be shut down like so many of Google's other bad ideas. Maybe some more anti-trust threats will be able to help?
  • by Sebby ( 238625 ) on Friday December 18, 2020 @12:32PM (#60845290)

    Google's thesis is that the mobile-web is dying and people prefer to use apps

    Um, FUCK NO

    I much prefer seeing the web version, as that's far more customizable to my needs of how I want to see the content, instead of having an app forced down my throat

    The real problem that AMP is supposed to address, is easily solvable by website developers thinning their sites down [1mb.club] to maintain speed and performance.

    AMP is the (useless) solution to this problem that nobody asked for, and was only forced upon us by Google's momentum, and for its own benefit.

  • AMP is just yet another web format, basically like RSS, Atom and whatnot. Use it or don't. Nobody really cares. People are using it because it hints at a website/pea programmed by non-idiots and increases Google rank. Once that last feature goes by the wayside, AMP will join that increasing heap of come and gone web formats. Until then I see no Problem whatsoever with AMP. It's not that difficult to understand or implement. So, either way, no big deal.

    • by Actually, I do RTFA ( 1058596 ) on Friday December 18, 2020 @01:36PM (#60845578)

      It's a Google controlled standard they are using the search monopoly to force on the world. Similar to how MS used their OS monopoly to push IE with it's not-the-same-as-the-standards HTML rendering to control the standard. That's the problem. It's an abuse of monopoly power.

      • It's a Google controlled standard they are using the search monopoly to force on the world. Similar to how MS used their OS monopoly to push IE with it's not-the-same-as-the-standards HTML rendering to control the standard. That's the problem. It's an abuse of monopoly power.

        And on top of all the obvious horrible things about it that Qbertino is somehoe unaware of, it usually just fucks up the page so it doesn't render at all.

  • by 93 Escort Wagon ( 326346 ) on Friday December 18, 2020 @01:57PM (#60845664)

    "Google's thesis is that the mobile-web is dying and people prefer to use apps -- therefore making the web faster and more app-like will retain users. Google doesn't publish data about this, so I can't directly criticise their motives."

    Of course, the quoted statement likely has nothing to do with Google's real core motives.

    In the end, Google wants to be serving all web content from their own servers so they can collect and own all the information about all users. AMP is an attempt to move people further towards the Facebook-ization of the web.

    • "Google's thesis is that the mobile-web is dying and people prefer to use apps -- therefore making the web faster and more app-like will retain users. Google doesn't publish data about this, so I can't directly criticise their motives."

      Of course, the quoted statement likely has nothing to do with Google's real core motives.

      In the end, Google wants to be serving all web content from their own servers so they can collect and own all the information about all users. AMP is an attempt to move people further towards the Facebook-ization of the web.

      Basically yes. They want all of the web to go through Google.

    • by lexman098 ( 1983842 ) on Friday December 18, 2020 @03:43PM (#60846114)

      In the end, Google wants to be serving all web content from their own servers so they can collect and own all the information about all users. AMP is an attempt to move people further towards the Facebook-ization of the web.

      That's just factually incorrect. Cloudflare [cloudflare.com] has an AMP cache and so does Microsoft [bing.com]. AMP is an open standard. You don't have to use Google's cache.

  • Google should keep it up and see how much of the world they can get to pursuit anti-trust actions against them.

  • Whooda thunk it? WAP 2.0 went the same way as the original WAP.

  • AMP? AC? Should I know what these mean? Admittedly I have been out of software development for several years now.

  • Ohh, look at all of these apps. They're using proton, running javascript in the Chrome engine. So.. What's stopping Chrome the browser from doing what proton is doing? Or is that exactly what AMP is supposed to be?
  • Everyone should conspire to make Amp go away. Itâ(TM)s a scourge that serves nobody. Just like Flash didnâ(TM)t serve Adobe.

  • Personally I'd rather just use the web browser, not an app except for certain cases.
    Apps continue to run in the background, eat away at your battery and data, and a lot are just a wrapper around a browser anyhow.

    It's funny how the desktop went from apps to all browser based interfaces, yet Google is all "PEOPLE WANT APPS ON MOBILE!".... More like Google most likely found it can collect more data with an app vs folks using the web browser...

Keep up the good work! But please don't ask me to help.

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