Amazon Opens London Augmented Reality Salon To Showcase Tech (bloomberg.com) 6
Amazon.com has opened a new hair salon in East London to showcase augmented reality and "point and learn" marketing technology that lets customers point their phones at a product to get more information. From a report: The 1,500 square-foot (139 square-meter) salon is set in London's Spitalfields neighborhood, the company said in a blog post on Tuesday. Customers will be able to try out new hair colors virtually and "capture their new look in a dedicated creative area," the company said. Visitors will also be able to order products in the salon via Amazon by scanning QR codes. In recent years, Amazon has started a range of brick-and-mortar formats, including cashierless convenience stores, a supermarket chain, book shops and stores selling a potpourri of bestselling items. The company often launches experiments, learns from them and then moves on -- sometimes folding the expertise into new projects or abandoning the idea entirely. With no current plans to open additional locations, Amazon may consider the salon as one of its signature tests. London is just beginning to ease Covid-19 lockdown restrictions, with salons reopening in England on April 12. Amazon salon customers will be offered free face masks and sanitizer, temperature checks and the venue will operate at a reduced capacity.
Pay your fucking tax (Score:2)
You parasitic bastards.
Re: (Score:3)
Then fix the tax laws so that they can. If they don't take all the loopholes available then the Board of Directors will fire everyone in the executive suites even peripherally involved in that decision.
Re: (Score:2)
Then fix the tax laws so that they can
Well, I'll just dig around in my pocket and see if I can match their "contributions", shall I?
The Google Model. (Score:4, Funny)
The company often launches experiments, learns from them and then moves on -- sometimes folding the expertise into new projects or abandoning the idea entirely.
Ok, Google, look what you started.
Very funny (Score:2)
Since banking will be ruined because of Brexit, the UK, being a service industry, cutting each other's hair is the future.
Why a phone? (Score:2)
Wouldn't a small cat-shaped thing be cooler? They could even give them away for free! Imagine how awesome it would be to point your AmazonCat at everything and get all the best ads related to whatever you pointed at.