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EU Technology

EU Drafts Counteroffensive To China, US on Technology Rules (politico.eu) 34

The EU is taking a "Europe First" approach to technological standardization. From a report: The European Commission on Wednesday presented a plan to bolster its influence in creating global technology standards, as the bloc currently risks falling behind in global standardization organizations, where tech giants, government regulators and experts gather to set rules for how emerging technology works -- everything from the internet to batteries, connected devices and beyond. Faced with the U.S.' market dominance and China's aggressive attempts to rewrite global rules, the EU wants to raise its game. "We need to make sure we're not just a standard-taker. We need to be a standard-setter," said Thierry Breton, the EU's industry commissioner.

The new strategy comes at the start of a bumper year for standard-setting, which often happens out of the public eye, in industry-dominated groups packed with technical experts. Deals struck in organizations like the U.N.'s International Telecommunications Union (ITU) and the International Organization for Standardization (ISO) define how technology is implemented across the world. The ITU's flagship conference is scheduled for September in Budapest, when a new secretary-general will be named. Meanwhile, other international groups are working quickly to set standards for artificial intelligence, green technology and other major sectors, with companies and government officials tussling over which technologies will dominate the digital economy in the coming decade. The EU's plan follows its industrial strategy, released in March 2020, which already showed the bloc wants to set up competing policy initiatives to defend its companies against rivals from China and the U.S. that benefit from large-scale investment and subsidy schemes.

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EU Drafts Counteroffensive To China, US on Technology Rules

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  • Mixing politicians and technology always works out well!
  • by Anonymous Coward

    You would have thought for the perceived intellectualism that the EU brags about, that they understand the problems with moving to a command economy, with isolationism at its core.

    Europe has to trade. Other than France, the rest of Europe cannot feed itself.

    Yes, there are some things Europe needs to do in-house, for national security purposes. However, Europe is focused on the absolutely wrong things. Instead of focusing on giving the middle finger to the US, they need to reconsider their stance on nucle

    • I would have thought you would have read the summary, at least.
      If you did you would understand that they're doing none of those things. What are talking about doing however is setting some standards for goods sold within their border, which they're entirely entitled to do.
      If they do, it will also benefit you.
  • The only question is: should it be EU or EEC?

  • by Retired Chemist ( 5039029 ) on Wednesday February 02, 2022 @04:33PM (#62231573)
    I am not expecting much from a part of the world where they cannot even standardize electrical plugs.
    • It isn't as if they're "standards takers" because they weren't setting their own standards. They have lots of standards. Including for electrical plugs!

      One thing Europe doesn't have is a nation state. They have a currency, so they have some financial power they didn't used to have. Here, as with electrical plugs, they don't have enough central decision-making for their standards to be very successful.

      And it is silly to think the US gets some sort of industrial advantage out of having national standards that

  • So these politicians really talk about wanting more posts in standardization organizations for emerging technologies. Yet, have they noticed that the EU is less and less relevant on the economic side of these technologies? Isn't that what should come first, what is most important and what they should focus on?
    I don't know if they understand that exactly the overregulation done by the EU is the reason why it is falling back in creating anything new.
  • by Anubis IV ( 1279820 ) on Wednesday February 02, 2022 @07:41PM (#62232179)

    As an American, I say "good!". International standards can and should represent the interests of the international community, and Europe is an important part of the international community.

    If American technology companies are pushing out "standards"—the quotations marks are there to capture everything from proprietary "standards" that achieve success by being first to market, to committee-driven standards coming out of recognized standards bodies—without the necessary input from their European counterparts, that isn't a good thing for Europe or America in the long run. Consider what happens:

    Option 1: European needs aren't met by the American standard, but they put up with it and make it work as best they can. Functionality that Europeans expect or want simply isn't possible at all because their needs weren't represented when the standard was designed. Maybe they adopt some conventions to address those concerns, but not everyone does so, so it becomes a hodgepodge and a mess. The market success of the American approach fills the market void well enough that no European approach can ever gain traction, even though European users are dissatisfied with the state of affairs. Americans gain nothing of note, but they piss off a lot of Europeans who aren't fond of being treated like second-class members of the community. We see this to varying degrees whenever American products representing American tastes and interests displace everything else in a market, as has been the case with a lot of Big Tech's recent offerings.

    Option 2: European needs aren't met by the American standard, so they are forced to design and adopt their own standard. The delay in getting it out the door puts them years behind. Eventually they may catch up to and even surpass the American standard, but it's a rocky road that splits the market in two, forcing most companies to only support one market, rather than both. Everyone loses in this situation. And if the Europeans do pull ahead in the end, America doesn't gain any benefit until and unless we adopt their standard and become the second-class members in Option 1.

    We all stand to gain if we work together on standards for cellular signals, smart home protocols, power transmission, or other technologies that are rolling out. If Europe can be at the table, helping design the better standard from the get-go that represents all of our interests, that's the Option 3 I want. Barring that, I'd rather that they're in a strong position to provide a competing standard that may eventually outcompete ours on its merits, since that's a good outcome as well.

    As for the anti-European rhetoric here, I don't get it. Europe is awesome. You aren't perfect, but neither are we. We can and should work together on this stuff.

    • I also think the EU is a great idea, the working together, freedom in traveling, working and good exchange. But it also has to work on the things which went wrong.

      - There are way too many regulations, too much bureaucracy. Bureaucracy is great for the bureaucrats working for the states and the EU, and it is great for existing large companies within the EU, since it make sit difficult for competitors. They are not gonna lobby against it. It is a huge hinderance for small companies though, and for people wh

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