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Transportation

Ford Wants To Move To Online-Only Sales For EVs (arstechnica.com) 224

An anonymous reader quotes a report from Ars Technica: [B]uying a Ford electric vehicle might be a lot less painful in the future, if Ford CEO Jim Farley gets his way. On Wednesday, Farley said that he wants the company's EVs to be sold online-only, with no dealer markups or other price negotiations, according to the Detroit Free Press. "We've got to go to non-negotiated price. We've got to go to 100 percent online. There's no inventory (at dealerships), it goes directly to the customer. And 100 percent remote pickup and delivery," Farley said while speaking at a conference in New York.

One of Tesla's most popular innovations was to eschew traditional dealerships and sell its products directly to customers. But traditional manufacturers like Ford are usually prohibited from selling their products directly to customers, a legacy of fears over vertical integration written into state laws during the early 20th century. As such, Ford's franchised dealers will almost certainly still have a role to play. "Then we have this opportunity to use our physical presence to outperform [competitors]. I think our dealers can do it. But the standards are going to be brutal. They're going to be very different than they are today," he said.

The move away from dealerships carrying extensive inventories of cars should save Ford money; the company says that its current distribution model adds around $2,000 in extra costs per car compared to Tesla. A third of that cost is tied up in inventory, and another third is spent on advertising.

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Ford Wants To Move To Online-Only Sales For EVs

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  • There's no way to know how a vehicle will work for you without actually driving it. I see no solution here.

    • by GoRK ( 10018 )

      > I see no solution here.

      Found the car dealer.

      • Found the car dealer.

        No, common sense. Do you know how a pair of pants you've never worn before will fit without trying them on? The same with cars. There is no way to know how a car feels, drives, performs, etc without driving it, even for a few minutes.

        To say otherwise is being disingenuous.
        • Didn't test drive our Subaru STI, simply ordered it and payed for it when it came in and drove it off of the lot. Same with our VW ID.4 AWD ProS, which we couldn't have driven even if we had wanted to since it was not released stateside at the time of order. Happy with both. Disingenuous, I think not...
          • If you've been around similar cars, or if you've got your heart set on something, that's one thing. And if you haven't and don't, that's another. The ignorant customer cannot be educated except by experiencing the cars, period. In one sense it's irrelevant in that anyone ought to be able to operate more or less anything ordinary, and in another it very much isn't in that whatever feel you prefer will enhance your comfort level.

            • by markdavis ( 642305 ) on Thursday June 02, 2022 @05:23PM (#62588288)

              >"If you've been around similar cars, or if you've got your heart set on something, that's one thing. And if you haven't and don't, that's another."

              I would NEVER buy a car without test driving it and examining all parts of it. I don't understand people ordering such a majorly expensive item having never done that. Of course, it doesn't HAVE to be at a dealer- it could be you rented one or drove a friend's, etc. But how often is that feasible?

              Even just the color. I saw a color I thought I liked online and went and looked at the real thing at a dealer and it was HORRIBLE! NOTHING like photos online.

              • by ELCouz ( 1338259 )
                There is no test drive (except for some rare case) for motorcycles ... yet I bought six during my lifetime... You sit on it on events or inside the dealer and that's it.
                • BMW motorcycle dealers do test rides. Harley dealers do not. Might also have to do with ratio of newbie vs experienced motorcyclists walking through the doors of each dealer..
          • Tedt driving is a seduction attempt to get you to buy. It has nothing to do with a rube rubbing his chin and evaluating the vehicle, no matter how much you fancy yourself with agency.

        • People order a TON of items online without a "test period".

          Even for vehicles its common to purchase ATV's, boats, etc all without test drives. You don't need to necessarily test out a vehicle before buying it. Just like anything else online, read the reviews, see how others like it, and decide for yourself.

      • by dbialac ( 320955 )
        People use Carvana and buy cars remotely from dealerships today. That said, I think the bigger issue here is a mix between cutting into dealer profits and a low level of interest in electric vehicles. That and the ones who do want to electric have already bought Teslas.
        • People use Carvana and buy cars remotely from dealerships today. That said, I think the bigger issue here is a mix between cutting into dealer profits and a low level of interest in electric vehicles. That and the ones who do want to electric have already bought Teslas.

          Direct sales does not mean a local dealer won't have one to test drive and get a cut of the sale. It may be less gross cash but there is no floor plan costs, advertising, etc. As for electric cars, I suspect once charging is more convenient and more options at various price points demand will be increase.

          • Production better pick up before demand.

            Mach-e is booked through the end of the model year. Hyundai and Kia are at about $5k markup as I glance at inventory. Tesla has months of backlog I believe. It'll be interesting to see how the Bolt does after the price drop.

            If demand wasn't high for EVs (relative to production) we wouldn't be seeing issues with dealer mark up like we are.

        • by jbengt ( 874751 )

          That and the ones who do want to electric have already bought Teslas.

          On the contrary, demand for electric cars is ramping up. At least that's my anecdotal evidence.

    • In all likelihood there will be places you test drive but not haggle on price. Perhaps it will be via some rental agency process. You can test out some sleep number beds at a store but its all really online ordering with some return policy. Its the same price if you go to their website or show up at the display in the mall.
    • by Junta ( 36770 )

      Absolutely. I like the 'straightforward pricing', but don't see the connection between that and 'you must order it online'.

      This is the manufacturers wet dream of cost reduction trying to be framed as nothing but upside for the customer.

      Imagine if you could reform your dealer network while still offering in-person evaluation, same-day purchase for popular configuration, and having some semblance of facilities for servicing your vehicles (on-site is a great promise, but in practice vehicles frequently need eq

      • They will still have to take delivery at the dealer. There is still the delivery charges, pre delivery inspections, cleaning, sales, finance, and registration paperwork to be done. Also there are the additional add on's the dealers always push for additional margins like extended warranties and interior/exterior treatments etc. The dealer is simply not going to be able to rape, pillage, and plunder your wallet and asshole on the vehicle due to limited stock. You will order it and wait in the delivery qu
    • by spun ( 1352 )

      Most US states have actually passed laws saying you can not both make cars, and also sell them directly to the public. Independent car dealerships are mandated by law. This seems to be an end-run around those laws. But then again, more than half of all customers would rather buy direct instead of through a dealership so I don't know who those laws are trying to protect...

      • They're trying to protect dealers of course.

      • Most US states have actually passed laws saying you can not both make cars, and also sell them directly to the public.

        That's only half of it. Car dealerships typically have contracts with the car manufacturers saying the manufacturer can't sell directly to the public. That means, even if there isn't a criminal case through the state, the dealers will have massive lawsuits on the civil side of the courts.

        Tesla only has to worry about the criminal laws. They were able to get around all of the civil problems because they were new, and didn't have existing dealer contracts.

        Jim Farley is delusional.

        • by spun ( 1352 )

          He will try to say that since Tesla is doing it, they should be allowed to as well. And that those contracts only apply to gas engine cars. Still seems delusional.

          • He will try to say that since Tesla is doing it, they should be allowed to as well. And that those contracts only apply to gas engine cars. Still seems delusional.

            There might be a chance if Ford spins off EVs as a separate brand (bring back Edsel [wikipedia.org]!). It all depends on how the contracts are worded.

    • When I bought my Model Y a few years ago I was a bit off-balance by the culture they projected that minimized test drives. My Tesla show room was actually at the factory in Fremont, which I suppose has more cars available than elsewhere for this purpose.

      What they offer instead is a full refund in 7 days if you don't like the car for any reason. And that would be a better test drive than anyone else would offer. That meant you had to have the wherewithal to financially commit to buying the car, but if

      • > What they offer instead is a full refund in 7 days if you don't like the car for any reason. And that would be a better test drive than anyone else would offer. That meant you had to have the wherewithal to financially commit to buying the car, but if you couldn't do that then you weren't a qualified buyer in the first place.

        This can also force out some people. For example, if you're going to get a car loan from a third party they will usually want to know what kind of car you're planning to get.

        It als

        • I purchased a car from Caravana with a similar promise, and even did an exchange (though not a refund).

          You are correct about the third party financing, it ended up costing me about $5/month, but nothing else was a hassle.

          My insurance covers for 5 days on a new car (I assume most do), Caravana simply made me sign a note promising to document insurance within 5 days. There were no fees or anything with the state yet either. I assume that all kicks in after the trial period is over.

          It was super easy breezy, bu

      • Well considering that VW has sold out the years production of ID.4 for 2022 and Ford has done the same for the MachE and the F150 Electric for 2022, and I hear 2023 I would say that the issue is moot. If we were not happy with our ID.4 AWD ProS I am very sure that we could sell it for far more than we payed for it right now, even with 1500 miles on it.
        • Well considering that VW has sold out the years production of ID.4 for 2022 and Ford has done the same for the MachE and the F150 Electric for 2022, and I hear 2023 I would say that the issue is moot.

          Well, yes. This is what the manufacturer is thinking here. "Why are we staffing dealerships when we don't need salespeople to convince customers to buy all the cars we can currently produce?!?"

          But the shareholders are saying, "If you're sold out of product, either your prices are too cheap or your producti

      • What they offer instead is a full refund in 7 days if you don't like the car for any reason.

        That's not good enough. Why would I want to go through the expense and hassle of registering, insuring and potentially financing a vehicle only to get into it and immediately find that there is not enough headroom or legroom and then have to go through all the hassle of returning and cancelling it while leaving me tens of thousands of dollars out of pocket waiting for the refund or, worse, paying interest on a loan.

      • by Junta ( 36770 )

        That's not really a solution, you have to pretty well commit to the car before buying without chance for comparison. Last time I got a new car I test drove a handful of candidates in a single day as part of selecting it.

        If it's a "I'm pretty sure I want a Model Y, but what if I'm wrong", then yes, a full refund period is a viable alternative.

        If it's a "I want a small-SUV of some kind, of which a model y is one possibility", it doesn't work out since you can't reasonably buy all the cars and return the ones

    • LOL, what are you talking about? We just got done purchasing a VW ID.4 AWD ProS. We ordered it from VW on their website directly, selected the dealer we wished to take delivery at, put in our deposit, and waited for delivery of the vehicle to the dealer. Long wait of 8 months from time of order to delivery due to Covid and supply chains being a mess but not an issue at all. Test driving is over rated for the most part and the car was not even released in the AWD version when we ordered it. Just about a
      • Funny you should say that. I just had a loaner while mine was getting shocks replaced. Was more than happy to return the loaner for my car back. I'd hate to have purchased the loaner without ever having driven that model. I would not be a happy camper.
      • by Junta ( 36770 )

        That may work for you, some of us are not so utterly certain of which vehicle we want sight unseen. They have different tunes and design points with different emphasis (somewhat stiffer suspension for responsiveness versus softer for a smoother ride, turbo heavy with high peak power but slower ramp, how heavy is it and does it carry it low, did it prioritize efficiency versus acceleration, etc). Then there's simple ergonomics, which sometimes can be quite telling even in a short period of time.

        Particularl

    • You book a test drive online, they deliver you a car for 24 or 48 hours, they pick the car back up afterward. Easy to ensure that this isn't abused as well - limits on mileage, tracking systems etc.

      So yeah, the solution is trivial and you get a better test drive experience than you would picking the car up from a dealer for an hour.

    • Dealerships are not the only way to offer test drives. They can provide test drives and engage with the customer directly all through their sales portal.
    • by ELCouz ( 1338259 )
      There is no test drive (except for some rare case) for motorcycles and I see plenty being sold...
  • Dealerships are protected by law in ALL 50 states. The ONLY way Tesla gets around those is because there aren't any private Tesla dealerships (and quite a few states won't let them sell in their state). On a side note, I certainly sympathize with Ford. When they still "blue oval certified" their dealership, a dealership could fail for multiple years and still be "certified".
    • I enjoyed the online "no dealership bullshit" buying experience when I purchased my Tesla. Going to a smarmy dealership and have to waste time dealing with the nonsense is a non-starter for me. I will NEVER do that again. In my case, I test drove a friend's car, decided I liked it, ordered, and had one in my driveway a few weeks later. No muss, no fuss. In 2 years I haven't done anything to it other than charge it at home, add washer fluid, and rotate the tires. Best car I've ever owned.

      • Id like to see them appear at car rental agencies. Test drive it for a day, get a good feel, better than a 30min drive. I would do the same thing if i was choosing between a dewalt, makita, or stihl piece of equipment. Its worth the rental if your still in the fence.
        • Go on Turo and find one.

          • Didnt know that existed. Thanks for the heads up. Only 1 tesla listed near me and they wanted like $500/day. Considering a ford mustang mach-e was only $136/day it seems the only tesla renter is being a touch greedy. Lol. Maybe in a year or so.
        • Hertz has Model 3s for rent at many of their sites.

          Their order with Tesla for 100,000 cars caused a huge spike in the stock price a year or so back. And no bulk discount they pay the same price the rest of us pay.

          And their business model supports that.

    • Saturn was a flat priced structure when it was around. The price online was the price you paid. No dealership haggling.
      • by fahrbot-bot ( 874524 ) on Thursday June 02, 2022 @03:56PM (#62587966)

        Saturn was a flat priced structure when it was around. The price online was the price you paid. No dealership haggling.

        Still a dealer mark-up though. This way, Ford can pocket that directly.

        • by Junta ( 36770 )

          And this is the key, Ford isn't looking to cut prices, they are looking to bump margins. So the end customer experience is simply worse for the same money (you could always order your stuff to order, and generally a dealer visit can be pretty straightforward if you already know what you want to do), and Ford gets more money

          Ford is using the 'we are hip like Tesla' as a smokescreen for a profit driven move. Tesla similarly wants to keep the money. Tesla isn't on my candidate list in part because it's *way*

          • by NateFromMich ( 6359610 ) on Thursday June 02, 2022 @06:33PM (#62588448)
            You're missing some incredibly important pieces to the puzzle here.
            If you have dealerships, then you have to stock them with cars. This means guessing ahead of time what cars will sell, what trim levels, and what options.
            This always fails to some extent and you end up selling things off to get rid of them. That's where your 'end of the model year sales event' comes from.
            This entire system is suboptimal for the company, the dealer, and the paying customers who ultimately foot the bill for the whole thing.

            This is the main reason the manufacturers all want out of this setup
            The dealers not so much.

            • by Junta ( 36770 )

              You can have more conservative forecasting, and decide, for example, that you'll cater to more 'sure thing' configurations, and perhaps relegate more to online-only. You may put a higher priority on pooling inventory, such that car lots are more likely to have to yield to one another.

              There are ways to manage inventory in a way that favors a *bit* lean without removing access to the vehicles entirely.

            • by mjwx ( 966435 )

              You're missing some incredibly important pieces to the puzzle here.
              If you have dealerships, then you have to stock them with cars. This means guessing ahead of time what cars will sell, what trim levels, and what options.
              This always fails to some extent and you end up selling things off to get rid of them. That's where your 'end of the model year sales event' comes from.
              This entire system is suboptimal for the company, the dealer, and the paying customers who ultimately foot the bill for the whole thing.

              This is the main reason the manufacturers all want out of this setup
              The dealers not so much.

              Erm... a lot of manufactures these days just use dealers as a sale point. Not a warehouse. The last few cars I've ordered via a dealer I've had a build slot from the factory, when I order it, the manufacturing process hasn't even started. The only model dealers tend to keep in stock are the base model of the lowest grade of car they sell to people who really don't care what they drive. So a white van, or hatchback.

              Also manufacturers, regardless of the sales channel will still be estimating the number of

      • by Pascoea ( 968200 )
        Another one that GM should have left alone and kept around. They had a decent business model, and made half-way decent cars. They lost their way with the Aura, and started to move towards a more "luxury" brand.
    • Alas, for the states with these bullshit laws, all it takes is the Federal stroke of a pen to end their bullshit. So if the manufacturers can somehow convince the federal govt to change the law, buying of cars across state lines is 100% interstate commerce. In fact, I'd say right now those laws should be null and void as they explicitly try to regulate interstate commerce.
      • > In fact, I'd say right now those laws should be null and void as they explicitly try to regulate interstate commerce.

        The fact that Congress *can* regulate interstate commerce doesn't mean they *did* prevent states from regulating what's sold in that state, or how it's sold. They *could* say that auto manufacturers are allowed to own the dealerships; they haven't done so.

        The supremacy clause says that IF Congress says states can't bar Ford from owning the dealerships, that would override a state law to

    • Yep, I'd still like to know how they get away without temp plates. I see so many tesla's naked. Really amazes me as we have toll roads and these cars would not be identifiable. So they get a free pass until the owner decides to put their plates on. Conversely, I'm not sure I've ever seen any other brand without at least temp plates. Probably because the selling dealer would lose their license to sell cars if they forgot to put on the plate.
    • Technically this suggests several workarounds.

      Create another company with a different stock ticker that Ford owns a large stake in. Have it declare "no dealerships exist" for it's EV only brand and get around it that way.

      Declare every dealership in a state fails Fords standards and is no longer allowed to buy cars.

  • We've got to go to 100 percent online. There's no inventory

    So the just-in-time suply chain management route. How's that working out for the world right now?

    • It's working out fine. Not sure why you think a temporary blip invalidates a sane business model. What do you think happens if we get to the point of them piling cars and other goods up in warehouses and they sell too slowly due to a downturn? Bad, bad things.

      JIT will need to be adjusted and we need to be smarter about the things it applies to (not, for example, contrast dye for important medical procedures which are now having a shortage), but it's not going anywhere.

    • Garages?

    • Depends on what breaks. Mechanical suspension probably translates. Bodywork probably translates. Motor rewind probably requires a specialist. Any form of battery repair probably needs advance training. Im guessing braking on EV is probably not friction based except for emergency braking.
      • by fahrbot-bot ( 874524 ) on Thursday June 02, 2022 @03:57PM (#62587972)

        Motor rewind probably requires a specialist.

        Wait, you have to wind them? I thought they ran on batteries. :-)

      • They won't repair batteries unless it's something simple - more likely to just replace them with a drop-in. And they still use normal friction brakes of various types.
        • Huh. I would have thought theyd use regenerative braking for anything under a specific brake pressure applied. Thats just good engineering. Fail safe but normal operation conserve as much energy as possible.
          • They may use it to augment, but I imagine safety requirements would not currently allow it to be for primary braking. From what I read they do have some electronically actuated braking systems, but they do use friction/discs. Now - electric scooters.. some of them do use purely regenerative braking, though that's generally on the piddly ones not the ones that go like 35+ mph.
      • by suutar ( 1860506 )

        They (well, Tesla at least) use friction brakes - Tesla uses electric (of course) disc brakes by Brembo. They also, of course, use energy recovery tech, but nobody wants their EV to have worse braking distances than a non-EV from lack of friction components.

        • It's literally a matter of law that the car have friction brakes. Per federal motor vehicle safety standard 135:

          "Vehicles shall be capable of stopping under partial failure of the service brake system, inoperative brake power assist unit or brake power unit, antilock failure, variable proportioning valve failure, and with the engine off."

          You can't meet that requirement without friction brakes. Now, there's no regulation that says you have to use them - you can use regenerative braking as much as you want -

          • That sounds like good design criteria to me.
          • "the law is that if everything else in the car is dead, stomping on the brakes still need to bring the vehicle to a full stop."

            Or pulling the handbrake that everyone says isn't an emergency brake when it literally is that in addition to being a parking brake, which is why it's technically termed an auxiliary brake. Some vehicles even have a "completely" separate braking system with a cute little drum brake inside of the hat of the rear brake rotor, commonly anything Mercedes. It is good for at least one pan

      • A lot of that stuff is already specialized though. Bodywork is typically done at bodyshops, not your general garage. There are specialty brake, transmission, and tire shops for cars. Some of them dabble in other areas and offer services other than their specialty (and some are generalist shops), but it certainly wouldn't be unheard of to simple have a shop specializing in batteries and electric motors for cars.

  • I would be buying a lot more new cars if not for having to deal with a dealership to get one. Professional shysters and parasites that make purchase into this complicated ritual designed to cheat you out of more money.
    • by Pascoea ( 968200 )
      I don't mind dealing with the salespeople. Now, the financing "guy"? Screw them. You stand firm on not wanting their stupid extended warranty and they act like you just kicked their dog, grabbed their wife's ass, and spit on their grandfathers grave.
  • by steveha ( 103154 ) on Thursday June 02, 2022 @04:07PM (#62588006) Homepage

    This is another case where the legacy car companies have to respond to what Tesla is doing. Tesla lets the user order a car from the web site, much like one might order food for delivery. Some number of weeks later the car is available for pickup, or even delivered to the customer's house.

    Legacy car companies have tried to claim that consumers really love car dealerships and that dealerships are an advantage over Tesla. Here IMHO we have a CEO who is recognizing reality and dealing with it.

    Remember that Ford recently announced [ford.com] it was splitting into two companies: the "legacy" Ford, called Ford Blue, and the new BEV company, Ford Model e. Pundits on YouTube commented that this is Ford getting ready for the day when combustion vehicles are no longer profitable... currently these are business units, but at some point in the future Ford Blue will be spun off as its own company. Then inevitably Ford Blue will go bankrupt and shut down, and Ford Model e will be the lifeboat that the chosen few will survive on. Seems clear that the Ford dealerships are going down when Ford Blue does.

    "Tesla Economist" on YouTube has estimated [youtube.com] that unionized workers, the dealership model, and the costs of advertising mean that legacy car companies have at least $7500 of extra expenses per car compared to Tesla (which has none of those things). The dealers need their cut of the sale price, which he estimates at around $2000 per car. He estimated that advertising is around $1000, and the extra costs of union labour add around $2000. He also estimates extra costs for "churn" in models (making changes to cars so the old cars will look dated, and selling the older cars at a discount) plus paying lobbyists.

    As a result of the above, a legacy car maker would have to somehow make cars for $7500 less than Tesla just to compete on a level playing field. Since Tesla has relentlessly optimized their design to be lean and fast to build, and has vertical integration so they are making their own batteries, this is flatly impossible. It then follows that if someone wants to compete with Tesla, they will have to avoid these extra expenses somehow.

    When the Internet was young I read about "disintermediation", the ability of the Internet to get rid of intermediaries in transactions. The buyer can connect directly to the seller with no need for a middleman. This is great for the seller and the buyer and not great for the middlemen. This news story is another example of it.

    P.S. Elon Musk has commented that the legacy car companies made a whole lot of money on repairs for combustion vehicles. A combustion engine is constantly trying to shake itself apart or burn itself up, and there are lots of parts that need replacing. So no legacy company wanted to be the first to cut itself off from this valuable money stream.

    Tesla, as a new company with no existing business in spare parts or repairs, was free to focus on making BEVs and is forcing the others to react.

    It seems clear that the transition from combustion vehicles to BEVs was inevitable but Tesla gets the credit for forcing it to happen now.

    • I don't disagree with your predictions here, but I'd like to contribute my own.

      The no-physical-dealership model misses a few critical things:
      • EV cars still break and need servicing. Having a nearby dealership to perform warranty repairs is a huge asset for instilling consumer confidence.
      • On-site financing is a huge part of the profit model. Online sales obviously support the seller finance profit model, but also opens the customer up to a larger market of potential online lenders.
      • Used cars aren't such
      • by steveha ( 103154 )

        EV cars still break and need servicing.

        Agreed.

        Having a nearby dealership to perform warranty repairs is a huge asset for instilling consumer confidence.

        It doesn't have to be the dealership model. Tesla has "service centers" and showrooms; and at least in the service center I visit, there's a showroom there as well.

        On-site financing is a huge part of the profit model. Online sales obviously support the seller finance profit model, but also opens the customer up to a larger market of potential online lenders

  • It can't do it. (Score:5, Insightful)

    by 140Mandak262Jamuna ( 970587 ) on Thursday June 02, 2022 @04:07PM (#62588010) Journal
    Elon sucked up to Ted Cruz and Gov Abbot. Got them a brand new factory. Still Texas auto dealers continue to block Tesla direct sales. Tesla made in Texas has to be shipped out of state, and then imported back in. That is the level of clout the dealers have. If they can do that to Tesla with no existing dealerships, what they can do to Ford? Anything. Sky is the limit.
    • I would say it's the opposite.

      Ford has a lot of clout with dealerships, especially their own. They can simply *force* their dealerships to do what they want. You're a Ford dealership? Or a dealership that has contracts with Ford for repair services and stuff? Toe the line or Ford no longer will sell you any product.

      Anyway, screw car dealers. Scum of the earth.

  • by erp_consultant ( 2614861 ) on Thursday June 02, 2022 @04:14PM (#62588028)

    Is to get out from under the dealership contracts they signed years ago. Apparently Ford is setting up a subsidiary company and that company will provide the direct sales. Ford's legal team is betting that this arrangement will allow them to circumvent the dealers. If they tried to challenge it directly they would have hundreds of lawsuits to defend.

    The dirty little secret, and Ford knows this all too well, is that customers hate dealing with dealerships. They lie cheat and steal every chance they get. I mean, just look at how much new car prices are being inflated now. In many cases they are asking 10s of thousands of dollars over MSRP, which is a ripoff to begin with. The dealers are digging their own graves.

    GM, Toyota and all the rest will soon follow this strategy. So what happens to the dealerships? For the ones that want to stay on they become repair shops. For the ones that don't - tough. Maybe they should have thought of that before ripping off all those customers over the years. Selling them worthless extended warranties and fabric protection using every dirty trick in the book to drive up the price. And good luck trying to get any sympathy from the public.

    The next car I buy will be ordered through a website, with all the options and price settled beforehand. They will bring the car to my home for a test drive. I will not set foot in a dealership other than to sign the final documents and even then I'd rather they just FedEx it to me. After the documents are signed they will deliver the car to my house and hand me the keys. Deal done. If I need service or warranty work done I might bring it to them, or I might go somewhere else.

  • The last time I visited a dealer to purchase a new car (2008) I walked away in disgust. I was browsing the inventory. A salesman comes up and I start asking questions about the model I'm standing near. This asshat kept insisting we go inside first to start "preliminary paperwork". Bull shit, you want to run my credit to see if I'm worth the trouble to talk to. I walked away and have not bought a new car since. I'll never deal with a car salesman or dealership again. You think dealerships screw you now, wait
  • The best time to buy a car was when dealers got rid of their leftover inventory from the previous model year. Obviously, if you had to have the latest and greatest to keep up with the Joneses, that wouldn't work for you.

    Of course, in our high-inflation, post-Covid economy, paying a no-haggle MSRP for a vehicle is now a "great deal". Welcome to the new normal, I guess. Glad I bought a new car before this shitshow began.

    • You act as if the pricing of stuff never fluctuates online. Stuff is clearanced and put on sale online all the time. There's no reason the same wouldn't apply here it would just be done at the manufacturer level rather than a dealer level.

      If in doubt - think about the late 1990's when online shopping started kicking off. Did things generally get cheaper or more expensive once you could buy online? (Hint: its cheaper). With cars we're basically forced to remain in that pre-online shopping phase of brick

  • by King_TJ ( 85913 ) on Thursday June 02, 2022 @04:42PM (#62588136) Journal

    Tesla struggles because despite the cost savings of selling direct to customers? There's still the very real need for service centers capable of servicing a Tesla promptly and providing solutions for loaner vehicles or other transportation options while warranty repair work is getting done. There's also the challenge of how to handle customer trade-ins. (Since Tesla isn't set up to resell used cars of all makes/models, they wind up just selling all the trade-ins at auto auctions. That means they're less competitive giving people a fair price for a trade.) And lastly, it means new purchasers don't have a way to look over or test drive their car before purchasing it.

    Since Ford has an established dealer network, they're in a good position on having plenty of convenient locations to get their vehicles serviced after the sale. But I can see some friction if they sell all their EVs direct and everything else the traditional way. That means a given Ford dealer would want to try to convince as many people as possible NOT to get one of their EVs. And while they might be obligated to service them -- I could see their mechanics having a negative attitude towards them as "vehicles hurting the long-term success of the shop employing us".

    • First lesson in buying car:

      There are three things: buying a new car, selling your current car, and financing the new car.

      All three are separate and distinct things. Do not mix them up. Dealers want to mix all the three up and start with "the four square sheet".

      Go in with a bank loan pre-approved. Take the dealer financing only if there is an advantage.

      Sell the car separately. Talk only about the total sale price of the new car, and till that is settled do not talk about trade in or loan.

      • This is true, yet for the vast majority of people, all 3 of these things need to happen around the same time. And this is really one of the reasons buying from a "car dealer" adds convenience.

        I've sold cars to people in individual sales before, and sure, you get more money out of one that way than on any trade-in. But it's not as simple as just looking at the dollar amount. When you do the sale yourself, you have to manage the risk of someone writing you a bad check and the (small, but still possible) risk

    • Tesla struggles because despite the cost savings of selling direct to customers? There's still the very real need for service centers capable of servicing a Tesla promptly and providing solutions for loaner vehicles or other transportation options while warranty repair work is getting done.

      Tesla struggles with this because they're trying to get their mouth around the whole giant super burrito at once. They want all the repair revenues. A typical car company would not only have dealers for that, but they would also publish repair information and provide replacement parts at what you hope are reasonable prices, and for most brands they generally are. Most of them do that through the dealer networks, too, and the dealer is picking up most of the parts profit as well. But the point is, third part

  • by nospam007 ( 722110 ) * on Thursday June 02, 2022 @04:45PM (#62588138)

    It's not a wife, it's a car.

  • by MBGMorden ( 803437 ) on Thursday June 02, 2022 @05:01PM (#62588192)

    Personally the whole price haggling thing is one of the most awkward and annoying parts of buying a car, and the dealership network and model of selling cars is one of the most inefficient relics of the last century still operating.

    Last car I bought I actually pretty much picked out online anyways. I showed up at the dealer already knowing that they had the one I wanted in stock (even had to convince the sales person to find it since it wasn't one of the tricked out expensive models they had out front). It would be a lot easier if I could have just configured it how I wanted to begin with and then waited for it to arrive at a local pickup center. Then I could have even gotten the color I wanted (rather then settling for silver - AGAIN).

  • by drinkypoo ( 153816 ) <drink@hyperlogos.org> on Thursday June 02, 2022 @05:14PM (#62588234) Homepage Journal

    I've dealt with some decent dealers, but the majority of them add little to no value, and most of them charge outrageous parts prices. Online parts have forced some of them to become more reasonable; a few big-time mainstream dealers of almost every marque have gone into the low-markup parts business and that's helped a whole lot too, and they are appreciated but extremely in the minority. Most of their involvement is trying to bleed you dry, and the rest is trying to provide substandard service at full price. As we all know EVs aren't going to need much service by comparison, so there's really not going to be any chance of the dealers staying afloat unless they can gouge the living shit out of customers. And no marque could survive if every dealer did that.

    Ford dealers are far from the worst culprits, though. It's the Mercedes dealers I can't wait to permanently see the back side of. They're some snooty mofos as a rule, and far too proud of their parts.

  • by kulaga ( 159303 ) on Thursday June 02, 2022 @06:34PM (#62588450)

    I bought a Mach-e and can't wait for the dealership model to disappear. I frequent the mach-e forums and there are tons of stories of dealer's pushing bogus add-ons (nitrogen tires, glass protection, wheel insurance, etc.) or marking cars up thousands of dollars above MSRP. I had to try quite a few dealerships before I found one that wasn't playing dishonest games with price gouging. Search for a Mach-e on dealer websites, you will be lucky to find one at MSRP most are listed at 5-20k over!!

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