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Meta Announces Paid Subscriptions Offering Extra Verification, Promotion, Protection, Support (fb.com) 98

Long-time Slashdot reader destinyland writes: Meta announced a new $11.99-a-month subscription service on Sunday (or $14.99-a-month for Android and iOS). For your money you mainly get the privilege of authenticating your own account with a government ID, so that it can then display the official "verified" badge. (Accounts must have a prior posting history, with account holders verified to be at least 18 years old.)

Meta promises they won't change already-verified Facebook and Instagram accounts — at least, not "as we test and learn." But they immediately follow that sentence by warning that in the longer-term they're "evolving the meaning" of verification, aiming to making everyone want to subscribe. Meta calls this "expanding access."

Paying subscribers will also get:

— Protection from account impersonation (at a higher level that's apparently not made available to non-paying members), including "proactive account monitoring".

— "Help when you need it with access to a real person for common account issues."

— Exclusive "stickers" for Facebook and Instagram Stories and Facebook Reels, plus 100 free Facebook "stars" each month "so you can show your support for other creators."


But most importantly, Meta is also promising to grant "increased visibility and reach" to paying members, promising "prominence" in parts of the service (including search, recommendations, and in comments). Although a footnote warns this may vary — depending on what you're trying to post about — and all content "will be treated according to our existing guidelines for recommendations on Instagram or Facebook and our Content Guidelines."

George Takei once calculated roughly 80% of your friends never see the things you post on Facebook. But now Facebook is deliberately evolving into a two-tiered system where some will always be relegated to less-likely-to-be-seen status, always outshined by wealthier friends with $144 a year to spend on upgrading their Facebook accounts.

The internet already has a two-tiered system for news, where the best news articles are only available to those with the funds to climb over multiple paywalls. But now even the lower tier of discourse — all that non-journalistic content floating around Facebook — will transform from a pool of burbling anger and misinformation into something worse. It's like Facebook's algorithm went from promoting just the most divisive content to promoting content from whoever most desires to foist their ideas onto other people. This may not end well.

Is it just me, or does this seem like a desperate grab for money?

— They're monetizing Meta's inability to stop account impersonators.

— Their announcement admits that "access to account support" remains a top request of their creators. Yet paying members are apparently more likely to get it than non-paying members. Maybe that can be their new marketing slogan. "Help when you need it — sold separately."

— This is happening. It becomes available for purchase this week on Instagram or Facebook in Australia and New Zealand.

This discussion has been archived. No new comments can be posted.

Meta Announces Paid Subscriptions Offering Extra Verification, Promotion, Protection, Support

Comments Filter:
  • by SuperKendall ( 25149 ) on Sunday February 19, 2023 @11:39PM (#63307299)

    But now Facebook is deliberately evolving into a two-tiered system where some will always be relegated to less-likely-to-be-seen status, always outshined by wealthier friends with $144 a year to spend on upgrading their Facebook accounts.

    Here's a hint, wealthier people do not buy nonsense like this. If anyone is buying this fake clout it's poorer people craving enhanced recognition.

    Heck the wealthier people are probably off doing something else altogether rather than spending time on Facebook!

    • by Rosco P. Coltrane ( 209368 ) on Sunday February 19, 2023 @11:49PM (#63307313)

      Wealthy people will pay for this if the extra brand recognition or public exposure makes them even wealthier.

      For all the others, it's not poor people who will sign up, it's stupid people.

      • by St.Creed ( 853824 ) on Monday February 20, 2023 @02:51AM (#63307549)

        In other words, the crypto bros and other shady investment types wil use this as a weapon ("verified!"). The rest won't touch it, apart from the naive.

      • by sd4f ( 1891894 )

        I can think of friends who probably will pay up. They're the sort of people who have to advertise their lives on social media in order to be seen by their peers. They're the sort of people who absolutely lap up all the timelines, memories, anniversaries, all that sort of stuff that FB for instance throws at people.

        My thoughts are that if the free tier would get more advertising, and less likes and comments from their friends, then they'll probably pay up to keep getting their bit of joy every time someone e

      • it's stupid people

        Of which many are poor.

    • by Powercntrl ( 458442 ) on Monday February 20, 2023 @12:49AM (#63307409) Homepage

      Here's a hint, wealthier people do not buy nonsense like this.

      Oh boy, you clearly haven't visited a theme park recently. There's two-tier parking pricing, paid ride reservations (express / fast passes to wait in a shorter queue), hell, I don't think it'll be long before they start charging for premium seats on the monorail. People who have money burning a hole in their pocket love spending a few extra bucks to feel superior to the rest of the plebs.

      • I flew with Ryanair last month and was given "priority boarding" because I paid for a seat with extra leg room.

        When they called "priority boarding" it was more than half the passengers who stood up.

        (and after standing in the '"priority" queue for half an hour they let us through a door then made us stand like sardines in a drafty tin corridor for 45 minutes (in winter) before the aircraft was ready)

        • by sd4f ( 1891894 )

          Ryanair calls it priority but rather it's more about optimising boarding. Priority boarding is for those who have extra hand luggage, they go in sooner, so that they get a bit more time to place their luggage in empty overhead lockers. Non-priority doesn't get extra carry on luggage, so they should be quicker to get in the plane and go to their seat.

          This is all because airports sort of demand that air lines run a tight schedule on how long boarding goes for, so Ryanair is trying to speed up the boarding pro

      • Oh boy, you clearly haven't visited a theme park recently. There's two-tier parking pricing, paid ride reservations

        I have used those systems before - that's a totally different case.

        The park express pass pricing is about preserving time. I don't use it always, but I do use it in cases when it will save me a lot of time for something I really want to ride.

        Also the pricing is such that you use it behind an already gated system of expensive park tickets, so the price of an express pass is not out of reach for

      • No theme park upgrades give you real value, shorter walk times, less lines to get to attractions ,etc. Its not the same experience with and without the upgrades. There is a bit of a sunk cost also going on, you've already spent hundreds on tickets, but 15 more and you don't have to wait as long and get to have more fun? That's a no brainer. Hell I'd pay twice as much on a ticket if the wait times were half as long and the park was half as crowded. This is just a bullshit sandwich with extra mayo.
    • by fazig ( 2909523 )
      Says one of the notorious Apple shills of Slashdot.
      The irony.
    • I would have paid years ago if they offered an add free option, and promised not use data. I'm thinking like 2007 or so when I used facebook and they weren't intrinsically evil. I don't care what they give me for a subscription fee, I'm not buying. I don't fundamentally trust them to do what ever it is they say they are doing. Like sure oculus might be cool, but meta/facebook is lame as hell not worthy of any funds coming from me. This is the equivalent of wearing a special edition maga hat with blood dia
    • Elon Musk being a chronic Twitter user might have something to say about spending all that time on social media.

    • "If anyone is buying this fake clout it's poorer people craving enhanced recognition." Might turn out to be pretty good business then, judging by the number of $3000 handbags bought by people renting a $1200 apartment and driving an $5000 car.
      • people who make a living at clout-related enterprises would probably be happy to pony up. They aren't talking to us plebes anymore than Adobe is advertising cloud creative suite to people who like to read PDFs. Relax.
  • by Rosco P. Coltrane ( 209368 ) on Sunday February 19, 2023 @11:46PM (#63307307)

    Why gee, sign me up right this second! I always thought Facebook didn't have enough of my private information. Now I can be fully deanonymized for a mere $12 a month!

    • And just when we thought that Facebook was as obnoxious as it could be.
    • Why gee, sign me up right this second! I always thought Facebook didn't have enough of my private information. Now I can be fully deanonymized for a mere $12 a month!

      Yup ! Cheeper than going to a medical doctor's office.

      FB has all the same groping without the "turn your head and cough" routine.

  • I bet this will be as popular as the new Twitter Blue!

    • Well, Facebook has one thing going for it: they're not run by Elon Musk. They are run by Fuckerberg though, so they have their own challenges too.

      • They are run by Fuckerberg though, so they have their own challenges too.

        Nah, Zuck is just a regular guy who likes hanging out his back yard smoking meats [youtube.com]. He's totally not a reptile in a human suit.

      • by fazig ( 2909523 )
        It's a thing alright. I'm not sure if it's a "going for it" thing though within the grander scheme.
  • LOL! (Score:5, Insightful)

    by Sebby ( 238625 ) on Sunday February 19, 2023 @11:51PM (#63307315)

    Privacy Rapist now wants you to pay them to rape your privacy. Good one Zuck!

    Oh fuck, they're serious?

    • by shanen ( 462549 )

      If you're going to use profanity you need more Funny.

      Why didn't you close with "Phuck Zuck and the horse he rode in on"?

      Part of the advantage of my pro-freedom anti-greedom tax proposal (of a progressive tax on profits linked to market share) is that it would force the books more open. Where are those profits coming from? As you wrote, everyone suspects Facebook's profits are from various form of privacy rapine, but...

  • by ickleberry ( 864871 ) <web@pineapple.vg> on Sunday February 19, 2023 @11:51PM (#63307317) Homepage
    What kind of a muppet would actually pay to go on Facebook? When the recession hits people will be laughing at the mere concept of it. Actually, I don't think I'll wait till the recession to start laughing
    • Probably the sort of people who are trying to con other people and want a badge to prove they're "legit".

    • by U0K ( 6195040 )
      People with more money than sense. People who care about status symbols. Closet aristocrats who believe that paying some extra money is setting them apart from the plebeians.
    • People posting on facebook are doing so in order to have the post seen, for whatever reason they may want that. If the cost is not significant TO THEM, then why not pay. As an individual its a simple choice but overall a "pay to play" approach to social media will continue to enhance the influence of those with money.
    • What kind of a muppet would actually pay to go on Facebook?

      What kind of a nerd would actually pay to go on Slashdot?

      From Slashdot Subscriptions page [slashdot.org]:

      Please Note: Buying or gifting of a new subscription is not available at the moment. We apologize for the inconvenience. This downtime though does not effect your current active subscription in any way. We will keep you posted on the latest

      Slashdot Subscriptions [slashdot.org] disappeared from Slashdot FAQ [slashdot.org]. It is still possible to navigate to that page by clicking 'Next' on About Slashdot [slashdot.org].

      Subscribing is strictly optional. The Subscriptions benefits include:
      - You get an asterisk appended to your user ID for all comments you post while you're a subscriber.
      - You can see each story 10-20 minutes before it goes "live.".
      - Getting rid of ads on the page. 1000 ad free pages for $5.
      - You can add up to 400 friends and foes, instead of being limited to 200.
      - You can get a message sent to you when people change their relationship to you (friend or foe).
      - More choices when writing a journal entry.
      - You get a "More Comments" link on your user page and on other users' pages.
      - Your personal index feed, linked from the bottom of the homepage, will be customized for your homepage preferences.

  • by Sebby ( 238625 ) on Sunday February 19, 2023 @11:52PM (#63307321)

    No tracking, profiling or ads of any kind. Ever.

    • They're taking a page out of Apple's book.

      "They're charging me, that means they care about my privacy."

      With how deep Meta's brand is in the shitter, they're reaching for anything. Might as well cop from the masters of the Reality Distortion Field. Repeat it thousands of times online and people will start believing.

    • I would pay for verified proof that they had completely and permanently deleted the account I made when I was young(er) and stupid(er).

      Every time I try to delete my account, I get a bullshit message saying they have "detected a problem" and need my phone number to proceed. Fuck you facebook, you didn't need my phone number to sign up, no fucking way are you getting it now.

      • by MrKaos ( 858439 )

        Every time I try to delete my account, I get a bullshit message saying they have "detected a problem" and need my phone number to proceed.

        BC: Hello
        FB: Hello, we heard that you were attempting to delete your facebook account and we wanted to talk to you about that
        BC: How did you get this number, I never gave it to you.
        FB: Never mind about that, we promise to never misuse your information
        BC: You're calling me now using my information without consent
        FB: The owner of the information consent to our use of it
        BC: I am the owner of that information
        FB: That is a matter of opinion, and not relevant, we are not misusing the information.
        BC: WT

  • by Waccoon ( 1186667 ) on Sunday February 19, 2023 @11:54PM (#63307325)

    Recently, I got into a big argument with a website operator regarding their ad policy for subscriptions. Basically, the site currently shows 8 ads per page view. If you subscribe and pay for an account, you still see 8 ads per page view, but they are somehow "gooder" ads or some BS. They don't reduce the ads, they just... er... give you different ones, I guess?

    I don't have a problem with paying a subscription fee, but for heaven's sake, please give me a good reason to do so. Paying for the sake of saying, "I paid for something" isn't going to fly. Even these MBA assholes should understand that no business is sustainable unless it offers users some kind of value. Making people pay so they don't get buried by the algorithm will just drive the masses away, and then the remaining content creators will have no audience at all.

    • I don't have a problem with paying a subscription fee, but for heaven's sake, please give me a good reason to do so.

      An adult site which shall remain nameless recently started offering the ability to block all of their ads if you buy their NFT. Sure, you're getting something out of it, but... well... you have to buy a damn NFT. That's like selling your soul to the devil.

      Actually, I don't even think Satan is quite evil enough to deal in NFTs.

    • Even these MBA assholes should understand that no business is sustainable unless it offers users some kind of value.

      You grossly overrate them.

  • If your account is generating enough content to be making Meta advertising revenue for this to be worth paying for, it seems like the "impersonation protection" and "real support" would be free just to keep the ad revenue flowing...

    But hey, those exclusive stickers!
    • by zuki ( 845560 )
      That's kind of what I thought as well. Rewarding those who get you the traffic and eyeballs makes the most sense.
  • by dohzer ( 867770 ) on Monday February 20, 2023 @12:09AM (#63307347)

    Let me guess... only those who subscribe will have legs.

  • I wasn't expecting something like this to happen until after the government passed some sort of data privacy act. I guess Facebook wants to have the billing system up and running for when that day comes rolling around. Either that, or Meta really did lose a whole lot of monetization potential when Apple yanked the rug out from under them with those privacy features Apple added to iOS.

    George Takei once calculated roughly 80% of your friends never see the things you post on Facebook.

    Oh my!

    Well, the joke's on Facebook, I hardly ever post anything on there anyway. I have an account mostly to keep up with

  • by Otis B. Dilroy III ( 2110816 ) on Monday February 20, 2023 @12:33AM (#63307381)
    Bur still no privacy at any price.
  • Losers (Score:5, Informative)

    by reanjr ( 588767 ) on Monday February 20, 2023 @12:36AM (#63307387) Homepage

    What kind of loser pays to have their FB posts promoted?

  • Should it not be farcebook paying its users some of what it gets by using their data to generate cash ?

  • And worth every penny
    • Does anyone remember that for many years Facebook's sign in page said "It's free and always will be"? That aged well.

  • Hurting for money are we Facebook? Privacy raping not paying the VR bills? Thank Christ I've never used Facebook.
  • from relatives of people who died laughing.
  • by eneville ( 745111 ) on Monday February 20, 2023 @02:35AM (#63307535) Homepage

    Now the eyeballs are encouraged to pay for adverts. They're getting you on the way in and the way out.

    Fecebook used to be about connecting friends, but now it seems to make it harder to stay in contact.

    Would be easier to go back to email. It has a more personal touch anyway.

  • by sir_smashalot_3rd ( 8248420 ) on Monday February 20, 2023 @02:41AM (#63307537)
    10 years ago everyone I knew was on facebook and posting a few times at least every week. Now no one cares about it anymore. I logged on a month ago for the first time in a year and it has become a barren desert with loads of adds, spam articles and once in every 10 page-downs a message from the same lunatic with conspiracy nonsense that hardly got a single like, let alone an actual reaction. And not a single teenager I know has an account. If that is the trend everywhere facebook is already dead. I don't think that paid accounts are going to change anything.
    • by mr_rarr ( 636892 )

      I asked my high school kids is they know anyone at school that uses Facebook.

      They started to laugh at me. They said no, Facebook is for old people .

  • by ukoda ( 537183 )
    Facebook is an infinite time sink, perfect for bored people. I have a life so seldom visit. Shit like this just pushes me closer to the day I close my account.

    I'm sure they will make a shit load of money but not nearly as much as they are hoping and it will likely accelerate the number of people giving up on them.
  • At least it will be easy to see who the true morons are with the 'stickers'.

    Will need a sticker blocker script.

  • >> "Is it just me, or does this seem like a desperate grab for money?" Rest assured, it's not just you... A verified account may warrant a one-time fee for the verification itself, but not a subscription because there is no cost over time. It's the perfect money machine: you work once and get paid forever.

  • This explains a lot. I run a charity event and getting facebook to change details on our page in the last 6 months has become basically impossible.

  • by The Evil Atheist ( 2484676 ) on Monday February 20, 2023 @04:59AM (#63307687)
    They said the quiet part out loud.

    Nice personal data you have there. Shame if something were to happen to it. Better pay us to protect you from the fact that we told you to give us your data.
  • by VeryFluffyBunny ( 5037285 ) on Monday February 20, 2023 @05:02AM (#63307695)
    I refuse to even consider paying Facebook to privacy rape me unless they include NFTs in their pay-for-the-privilege status offerings.
  • This price of $12/15 a month may be bearable (I think it isn't) for some "first world" countries, Facebook is a global social network, for the vast majority of the world it is way too much, Facebook doesn't provide enough value to justify it. If the network becomes practically useless without a subscription (as in, almost nobody see your posts, you see only paid posts), most people will simply leave. Where will they go? I cannot say, even there is no good alternative, one will arise.

    Everybody jumped on Face

  • Big tech losers of the world unite! So, one loser copies from another loser some bad practices, while they're both in their downward spiral. Fun stuff. So, who's going to be the next opportunist gazillionaire given the gap that Facebook/Twitter are creating?
  • Meanwhile over on Twitter, Elon is going to change it so only subscribers can use SMS 2FA, everyone else will have to use the app.

    There is literally no fucking way I'm accepting a Twitter app on my phone. I don't trust any of these packs of chucklefucks that much, not Twitter, not Facebook, not any of 'em.

  • First Mark wanted your personal data. Now he wants your money. This wonâ(TM)t end well for Facebook
  • Meta/FB should be paying users instead of charging just for the fact they are using al your personal info they have gathered w/o our consent !!!
  • So now, me not having a FB account, I should be worried that scam account of my name would emerge, and it will be there publishing ansty stuff until I pay?
    Great business model.

    • You hit the nail on the head. This will be of most interest to people suffering impersonation attacks. Kinda sucks to monetize people who are being victimized. Tons of ordinary people suffer impersonation--consider small streamers, or even school teachers with mischievous students. That should be handled freely. Maybe more regulation is in order.
  • Suddenly Elon looks like a genius
  • ...shame if anything happened to it...
  • You know what? if a paid account would allow me to get rid of all those sponsored posts and ads and get them to stop trying to track and sell my data (because the $144 a year is worth FAR MORE to them then what they would get from selling that on me - maybe I'd consider it

    I happily pay for the higher tier of Hulu to skip all ads people will pay more than you can make off advertising to them to skip the ads - sadly, these companies don't get that or they don't want it they want your subscription AND to sell

  • ... so that it can harvest my personal information better? That official "verified" badge sounds more like an official "stupidity" badge than anything else.
  • Where have I heard that before?

    "That's a real nice user profile ya got there. Be a shame if anything happened to it."

    "Yeah, a real tragedy..."

  • There is a big difference between saying people can have something for a cost, and finding people who are willing to pay that cost.
    If it came down to pay or go away....it will be "so long for all the fish"

    Turns out, the people I know and want to keep in touch with all have this technology called ...umm..email

    This ALL about falling revenue and desperation in trying to find a way to prop it up.
    At maximum I would use facebook for 5 minutes a day just to see what friends/family are doing.
    I have things
  • I joined Facebook back when it only allowed college students with .edu email addresses. (and my usage has declined steadily ever since.)

    But I think that introducing the concept of charging users for social media as a service is actually a good thing for the health of the internet and society in general.

    Anything tech platforms can do to reduce reliance on advertising revenue should make for a better product. Actually offering a customer service department!? What a concept.

    So much of what made Facebook and In

  • Suck it Mark!
  • Is that the message you want to get across?
  • Just as the banks can collect money from both the consumer who uses their credit card and the merchant who accepts it, Facebook will now be able to suck money in two directions. They collect your information and sell it to advertisers and God-knows-who-else. Then you pay them and verify that the information they are scraping from your Facebook page is valid. It's a great business model if anyone is stupid enough to pay them.

  • They check if you are who you say you are at the start. How is that something that needs work as time goes on?

    If it doesn't require work as time goes by, why am I paying you for it beyond initially?

    Bad robot.

  • If this subscription included dropping advertising, it might be worth it.
  • ... downfall and end of meta.

  • "PRICE is what you pay. VALUE is what you get" - Warren Buffett (b. 1930)

After all is said and done, a hell of a lot more is said than done.

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