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Threads Hits 175 Million Users After a Year (theverge.com) 35

Ahead of its one-year anniversary, Meta CEO Mark Zuckerberg announced that Threads has reached more than 175 million monthly active users. The Verge reports: Back when it arrived in the App Store on July 5th, 2023, Musk was taking a wrecking ball to the service formerly called Twitter and goading Zuckerberg into a literal cage match that never happened. A year later, Threads is still growing at a steady clip -- albeit not as quickly as its huge launch -- while Musk hasn't shared comparable metrics for X since he took over.

As with any social network, and especially for Threads, monthly users only tell part of the growth story. It's telling that, unlike Facebook, WhatsApp, and Instagram, Meta hasn't shared daily user numbers yet. That omission suggests Threads is still getting a lot of flyby traffic from people who have yet to become regular users. I've heard from Meta employees in recent months that much of the app's growth is still coming from it being promoted inside Instagram. Both apps share the same account system, which isn't expected to change.

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Threads Hits 175 Million Users After a Year

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  • active (Score:4, Insightful)

    by phantomfive ( 622387 ) on Wednesday July 03, 2024 @07:57PM (#64599515) Journal
    Are they really active? Facebook keeps trying to guilt me into opening a threads account.
    • Is anyone important on it? Is there an @apple? @microsoft? @potus? @ford? @nieldegrassetyson? It seems to me X has just about everyone on it and in very official communications. So many statements and PR firms use X to communicate. Equally as important: what am I missing with an X account, that I might gain with a threads account? I dont think X is the end all be all of networks either. They still suspend and ban people for content that is not explicitly illegal; which is a shame. You should be able to pos
      • Re: active (Score:5, Interesting)

        by RazorSharp ( 1418697 ) on Wednesday July 03, 2024 @11:05PM (#64599733)

        They still suspend and ban people for content that is not explicitly illegal; which is a shame. You should be able to post anything that isnt against the law without fear of being banned or suspended.

        Why? Social media sites are literally places of discord. No one has perfectly solved the problem of moderation but it's pretty clear that the desire for a place where "anything legal goes" is a tiny niche, at best. While Twitter has gravitated closer to the standard you propose, it has only harmed them and fully embracing it would undoubtedly be ruinous.

        There's a great episode of It's Always Sunny in Philadelphia where the gang decides to make their bar all about freedom. At first it's a wild success—anything goes! But they quickly realize some rules are necessary to keep things legal. But then the creeps and weirdos learn about the no rules freedom thing and they all show up, freaking out all the other patrons until the bar is left with nothing but creeps and weirdos. Making matters worse, the creeps and weirdos don't even buy drinks to sustain the bar!

        The gang realizes that rules are necessary not only for a bar to be successful, but for it to be an enjoyable place to be. A bouncer has to kick out the creeps and weirdos or they'll be the only ones left.

    • by antdude ( 79039 )

      Also in Instagram too. I said, no thanks.

  • by ironicsky ( 569792 ) on Wednesday July 03, 2024 @08:14PM (#64599537) Journal

    Like the Hawk Tua girl, Threads is forced down your throat, and still sucks.

    The only reason it has that many users is the "bait and switch on Facebook and Instagram stories that you can only comment if you sign up for the other app

  • Musk has made an absolute debacle of Twitter. I hope Threads eventually soundly trounces him.

    • How so? I think it’s better than ever.

      • by Tony Isaac ( 1301187 ) on Thursday July 04, 2024 @10:08AM (#64600501) Homepage

        The way Musk treated Twitter employees was nothing short of inhuman. "You're going to have to work long hours and long weeks, and be totally dedicated to this company, or else get out!" Put another way, "You need to be totally dedicated to enhancing my personal wealth, your own families and ambitions and lives don't matter." Three quarters of the employees were fired or left. If your own employees don't believe in you, why should customers or users?

  • Its Zuck, a few people he pays, and a shit ton of bots. No doubt.

  • Threads from Meta, just Say NO !!!
  • "Users", yes. Meaning people having a tantrum about Musk, going to sign up with some competing Thread-a-don service, felling all warm and fuzzy inside, bragging about it (probably on X, lol), then going back to what they were doing before, mostly.

"Mach was the greatest intellectual fraud in the last ten years." "What about X?" "I said `intellectual'." ;login, 9/1990

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