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Graphics Software

Adobe Made Its Painting App Completely Free To Take On Procreate 15

Adobe's Fresco painting app is now free for everyone, in an attempt to lure illustrators to join its creative software suite. The Verge reports: Fresco is essentially Adobe's answer to apps like Procreate and Clip Studio Paint, which all provide a variety of tools for both digital art and simulating real-world materials like sketching pencils and watercolor paints. Adobe Fresco is designed for touch and stylus-supported devices, and is available on iPad, iPhone, and Windows PCs. The app already had a free-to-use tier, but premium features like access to the full Adobe Fonts library, a much wider brush selection, and the ability to import custom brushes previously required a $9.99 annual subscription. That's pretty affordable for an Adobe subscription, but still couldn't compete with Procreate's $12.99 one-time purchase model.

Starting today, all of Fresco's premium features are no longer locked behind a paywall. The app first launched in 2019 and isn't particularly well-known compared to more established Adobe apps like Photoshop and Illustrator that feature more complex, professional design tools. Fresco still has some interesting features of its own, like reflective and rotation symmetry (which mirror artwork as you draw) and the ability to quickly animate drawings with motion presets like "bounce" and "breathe."

Adobe Made Its Painting App Completely Free To Take On Procreate

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  • I use it for vector drawings for illustrations/cartoons for my grandchildren. I'll have to check and see if they've added any way to import vector stuff, or export in an easier to deal with format than PDF.
  • If it's only free as in beer, it's not completely free.

    • If it's only free as in beer, it's not completely free.

      Given Adobe's history, it's also only "free as in beer" for as long as it takes to rope in enough suckers who end up relying on it in a big way and have a lot of time and effort invested. Then the rental charges will begin.

      Anybody who's not already hopelessly in hock to Adobe's extortion rac... er, ecosystem, would be a fool to swallow this bait.

      • I'm a heavy user of graphic design products and, for me, 15 years ago, Adobe Photoshop and Illustrator were essential. No more.

        Other folks have released comparable products for much, much cheaper prices (or free) and much less hassle. In many ways these products are better than Adobe's. All they have now is their cross-product ecosystem and their AI, neither of which I care about.

        Because of these things I don't see myself buying (or renting) an adobe product ever again.

  • by silentbozo ( 542534 ) on Wednesday October 23, 2024 @07:15PM (#64888815) Journal

    One question is - are you able to save in standard, commonly accessible file formats, or is the file format proprietary? Because if it is proprietary, one common way of forcing people to upgrade to a newer version (which may no longer be 'free") is to change the file format and make it incompatible with the older version. Microsoft Word anybody? Even SketchUp eventually removed the ability to save files in an older compatibility format, putting another nail in the "free" desktop version that existed before Alphabet sold it to Trimble.

    Given that the rest of the Adobe ecosystem long ago transitioned to subscription format, it's pretty clear that they primary goal is to get people on that subscription treadmill.

    • One question is - are you able to save in standard, commonly accessible file formats, or is the file format proprietary? Because if it is proprietary, one common way of forcing people to upgrade to a newer version (which may no longer be 'free") is to change the file format and make it incompatible with the older version. Microsoft Word anybody? Even SketchUp eventually removed the ability to save files in an older compatibility format, putting another nail in the "free" desktop version that existed before Alphabet sold it to Trimble.

      Given that the rest of the Adobe ecosystem long ago transitioned to subscription format, it's pretty clear that they primary goal is to get people on that subscription treadmill.

      I agree with everything that you said, except for that last phrase. I propose we all start calling it a "rental treadmill". You see, when I cancel a magazine subscription, I still get to keep and read the old magazines. When I stop paying companies like Adobe, I no longer have access to the products of my own work and creativity.

      "Subscription" sounds both innocuous and fair, and neither term applies to companies like Adobe. "Rental" makes it clear that when you stop paying, you'll be evicted. We need to sto

  • Whatever, Adobe. You've irritated so many.
    • Whatever, Adobe. You've irritated so many.

      Indeed. It took me a *while* to figure out how to disable the tools, crap and background Cloud services in Reader -- using the Windows registry (sigh).

  • Adobe..go away (Score:4, Insightful)

    by sit1963nz ( 934837 ) on Wednesday October 23, 2024 @07:35PM (#64888851)
    As soon as you get people "hooked" the prices start to climb. This is all about competition removal so you can dominate another product area.

    We had already seen this with other adobe products at work, the price just rapidly got jacked up, so the majority of users got swapped to a competing product and we will NOT be going back to Adobe.
  • Adobe will only make it free for as long as it takes to become the market leader. Once their competitors lose market share and Adobe's software and file formats become the industry standard, they'll roll it into their subscription model and charge as much as it can get away with.

  • Was thinking I would install the app just because I like free things. It still has a free and premium plan baked into the app. My free account says it includes just the basics and to subscribe to access premium Adobe Fonts, increased cloud storage, and Photoshop on the iPad.

    The subscription is $12.49 a month with one free month. Not sure if this is just a location issue or if adobe is saying one thing and soing another...
    • To add to this the app store description of the new version makes it clear that only the brushes are now unlocked and makes no mention of the fonts.

      https://helpx.adobe.com/fresco... [adobe.com]
      Transform your creativity with free access to game-changing brushes in Fresco
      Access thousands of previously premium and innovative brushes in Fresco for free. Plus, import your own brushes.
      Select + Add brushes in the Pixel brushes panel and then select Discover new brushes to access the brush collection.

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