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AI Google

Gmail Rolls Out AI-Powered Search (x.com) 23

Google is introducing an AI-powered update to Gmail search that prioritizes "most relevant" results based on recency, frequent contacts, and most-clicked emails. The feature aims to help users more efficiently locate specific messages in crowded inboxes. The update is rolling out globally to personal Google accounts, with business accounts to follow at an unspecified date. Users will have the option to toggle between the new AI-powered "most relevant" search and the traditional reverse chronological "most recent" view.

Gmail Rolls Out AI-Powered Search

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  • by ihavesaxwithcollies ( 10441708 ) on Thursday March 20, 2025 @05:31PM (#65248359)

    that prioritizes "most relevant" results based on recency, frequent contacts, and most-clicked emails.

    Why can't you do that without AI? Why do you need "AI" to do that?

    Pretty soon they're going to push an AI cash register that uses AI for plus and minus to figure out the total.

    • Here's why.

      Some kinds of searches are really difficult, with legacy search technology. Sometimes, the words you are looking for are too common, leading to thousands of irrelevant results. For example, search for "meeting with Doug about trip planning" might return all kinds of irrelevant meetings where Doug was one of the participants. Or "what hotel did we stay in in Miami" might not find anything because the address of the hotel was a suburb of Miami. AI is pretty good at finding what you're looking for,

      • Re: (Score:2, Insightful)

        by SEGT ( 880610 )
        Are you an AI? Based on your response I'm seriously wondering. If I was for some reason going to look back at an email from 'doug' about planning a trip, I would search for emails with doug, then sort by date, and because I have a brain, I would remember the time frame that this occurred. I would find the email in seconds. Literally seconds. The hotel I stayed at in Miami? I would use my brain and just remember it, or, again, just remember the time frame, and perform a keyword search on my email, sorting vi
        • Actually, yes, I am an AI, how did you know!

          You can nit-pick the examples, I came up with them on short order. Most people aren't as good at composing search terms as you are, or coming up with a logical search strategy. Picture your great aunt who can barely use a remote control. For these kinds of people, AI search is a godsend.

          • by AmiMoJo ( 196126 )

            I can do complex search terms, but I use them so rarely in Gmail that I tend to forget what they are. I don't really need AI, just some reminders and hints, but if the AI works I'll take it.

    • Why can't you do that without AI? Why do you need "AI" to do that?

      Because current/potential shareholders like seeing AI... in the quarterly prospectus?

  • Thanks, reverse chronological is not just adequate, it's the most relevant.
    The 3rd AI Winter can't arrive soon enough.

  • Let's all just hope that the "search" engine is better at returning relevant results better than I run into looking for things on the Amazon marketplace.

  • Use AI to stop spam and automatically unsubscribe people from predatory and pointless marketing emails and the problem of crowded inboxes will go away. 95% of peoples inboxes is spam. The other 5% is purchase receipts.

    • Re:Crowded Inboxes (Score:5, Interesting)

      by Tony Isaac ( 1301187 ) on Thursday March 20, 2025 @06:37PM (#65248465) Homepage

      Trust me, you don't want to send unsubscribe notices to all those spammers. What you really did by sending the unsubscribe notices, was confirm to the spammer that your email address is actually in use. They'll just send you more, they already don't care that you don't want their spam.

      • Of course. What you're saying is common knowledge these days. But if everyone was sending unsubscribe requests automatically, en-masse, from the built-in automatic filter in your inbox, their "unsibscribe cliked" ping would become a useless piece of information.

  • Google is training AI on your emails, possibly also using the results to model you.
  • Right now, when I search in Gmail, it returns synonyms and different spellings. The phone search is especially useless. I have to quote words half the time to find what I'm seeking. Enshitification.

  • by mlheur ( 212082 ) on Thursday March 20, 2025 @06:36PM (#65248461)

    Gmail search fails to display any emails when one searches for subject:("something with | a pipe") even when right-clicking an existing message and selecting 'find messages with this subject'.

    It's baffling how a company whose name is synonymous with the verb "to search" can fall so hard at searching through email.

  • Just what nobody asked for!

  • Does anyone else see the trend?

    - AI access your files
    - AI accesses your search history
    - AI accesses your email
    - AI accesses your contacts?
    - AI accesses your calendar?

    Pretty soon:
    Google: Find all _insert reason that violates policy here_ and suspend their accounts.
    FBI: Read the federal law and find me all criminal activity, flagging their accounts. Include anything suspicious that you are uncertain about. Sort by their ability to pay for an attorney. (Since CiSA/CISPA made them able to access the
    • Of course you'd have to automate it. The sheer number of people to troll through requires it. Couldn't be done by hand.
      Digital version of the Stasi?
  • and you will like it.

    Implicit in using this feature is that you trust Google to provide you unadulterated results.
    Don't use Gmail.

If I'd known computer science was going to be like this, I'd never have given up being a rock 'n' roll star. -- G. Hirst

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