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Google

Gmail's New 'Manage Subscriptions' Tool Will Help Declutter Your Inbox (techcrunch.com) 29

An anonymous reader quotes a report from TechCrunch: Google announced on Tuesday that it's launching a new Gmail feature that is designed to help users easily manage their subscriptions and declutter their inboxes. The new "Manage subscriptions" tool is rolling out on the web, Android, and iOS in select countries. With the new feature, users can view and manage their subscription emails in one place and quickly unsubscribe from the ones they no longer want to receive.

Users can view their active subscriptions, organized by the most frequent senders, alongside the number of emails they've sent in the past few weeks. Clicking on a sender provides a direct view of all emails from them. If a user decides to unsubscribe, Gmail will send an unsubscribe request to the sender on their behalf. "It can be easy to feel overwhelmed by the sheer volume of subscription emails clogging your inbox: Daily deal alerts that are basically spam, weekly newsletters from blogs you no longer read, promotional emails from retailers you haven't shopped in years can quickly pile up," Chris Doan, Gmail's Director of Product, wrote in a blog post.

Users can access the new feature by clicking the navigation bar in the top-left corner of their Gmail inbox and then selecting "Manage subscriptions." [...] Google says the new feature will begin rolling out on the web starting Tuesday, with Android and iOS users starting to receive it on July 14 and July 21, respectively. It may take up to 15 days from the start of the rollout for the feature to reach every user, the company says. The Manage subscriptions feature is available to all Google Workspace customers, Workspace Individual Subscribers, and users with personal Google accounts.

Gmail's New 'Manage Subscriptions' Tool Will Help Declutter Your Inbox

Comments Filter:
  • Why are all the "related links" for this story about EVs and such?

  • by RitchCraft ( 6454710 ) on Tuesday July 08, 2025 @08:15PM (#65506534)

    It's been my experience and observation that when you unsubscribe from an email two or more spam emails will take their place, just like Hydra.

    • Don’t unsubscribe, mark it as junk. And if it gives you the option to block the sender, do it.

      Gmail has such an inconsistent behaviour here it’s unbelievable - how the web ui works is very different to the apps.

      Gmail also is terrible at spotting obvious spam, and im regularly marking actual spam as such.

    • Then your experience is that your email inbox is full of dodgy fake companies.

      In my experience 99% of the emails with an unsubscribe button are from companies I've dealt with directly, and if they send another email after unsubscribing then they leave themselves open to getting legally fucked.

      Only click unsubscribe links from companies you recognise. They are legally obliged to follow them. Scammers are not.

  • by Luthair ( 847766 ) on Tuesday July 08, 2025 @08:19PM (#65506542)
    People talk about Inbox Zero, I'm more in the Inbox Unread camp.
  • It can be easy to feel overwhelmed by the sheer volume of subscription emails clogging your inbox: Daily deal alerts that are basically spam, weekly newsletters from blogs you no longer read, promotional emails from retailers you haven't shopped in years can quickly pile up," Chris Doan, Gmail's Director of Product, wrote in a blog post.

    I literally can't remember the last time I got the kind of crap he's taking about.

    Not saying it doesn't happen to people, but sounds more like (a) a solution in search of a problem and (b) another avenue for Google to (legitimately) scan peoples' email.

    • by znrt ( 2424692 )

      I literally can't remember the last time I got the kind of crap he's taking about.

      it would seem that a sizeable portion of people just don't know about basic digital/online hygiene habits.

      Not saying it doesn't happen to people, but sounds more like (a) a solution in search of a problem and (b) another avenue for Google to (legitimately) scan peoples'
      email.

      i'm sure google has realized long ago that people lack this sanitary education, and they're trying to do something about it and/or tapping into that opportunity. one approach would be education. i don't know about this product but my guess is that rather than providing information, resources and raising awareness it's more intended to work as a tool to just so people can avoid some superficial side-effe

      • You obviously have another subscription. To the f-word.
        • by znrt ( 2424692 )

          no, this was a one-off. i don't really use it that often, but in this case i just wanted to convey how [f-word goes here]ed up this "subscribe to anything" mentality is. i hope i got the point across, excuses for bothering you. otoh, for [f-word goes here]s sake, it's just a word, and actually a quite expressive and useful one. maybe you anglo saxons and evangelics could grow the [f-word goes here] up? :-)

  • What I really want (Score:3, Interesting)

    by registrations_suck ( 1075251 ) on Tuesday July 08, 2025 @09:49PM (#65506638)

    What I really want is the ability to select one or more emails and push a "blacklist" button that will delete those emails and add the senders to my email server's blacklist, so I never have to hear from those fuckers again.

    On a related note....legit suppliers don't help themselves by spamming the fuck out of their customers. It just inspires people to not order from them anymore, if at all possible.

    Amazon actually does pretty good in this regard. The spam I get from them is minimal, and acceptable. Other companies? Sometimes I get 5 spams a day! Minutes apart! Honestly, do they really think that behavior is going to inspire me to order more shit from them?

    • ...legit suppliers don't help themselves by spamming the fuck out of their customers. It just inspires people to not order from them anymore, if at all possible.

      It just inspires thoughtful, aware people to not order from them anymore. There are obviously plenty of people who aren't thoughtful or aware - otherwise the spamming wouldn't work and the legit suppliers would stop spamming.

    • legit suppliers don't help themselves by spamming the fuck out of their customers.

      Actually, they sometimes do if you scale down to small local businesses. Those passionate owners don't necessarily have PR departments (or common sense, or knowledge of PII laws) to instruct them otherwise and they will send you emails, sometimes many. I consider they are oblivious rather than malicious, but they are still legit businesses sending spam. Granted a lot of those now use social media for spamming their potential clientele, but email is still very much a thing for many.

      The life hack is to refuse

      • Why the fuck would anyone provide an email address for an in person purchase?

        Do they give out their phone number to people they don't want calls from too?

    • What I really want is the ability to select one or more emails and push a "blacklist" button that will delete those emails and add the senders to my email server's blacklist, so I never have to hear from those fuckers again.

      You can already do that in the GMail mobile app.

  • by fahrbot-bot ( 874524 ) on Tuesday July 08, 2025 @09:51PM (#65506644)

    The "Google announced" blog at the beginning of TFS puts a banner along the bottom of the page (literally) saying:

    Let's stay in touch. get the latest news from Google in your inbox. [Subscribe] [No thanks]

  • My inbox is already "decluttered" because I don't randomly subscribe to newsletters I don't want.

    Maybe a lot of people still need this, because they can't read what they click on, and that makes me sad.

  • > Will it consider spam a subscription?
    I've never understood the reasoning behind offering an unsubscribe alternative when trying to mark an email as spam.

    > How about email where there's no unsubscribe link?

    > Whilst they're at it, how about an option to block noreply emails?
      - "Hi, we talk, you listen without replying" - uhh, no.

  • I don't want to unsubscribe to this or that.

    I want to give natural language filters like "I never want to see a political email again, from anyone"

    Or maybe "If they make it sound urgent but it's not urgent at all, don't show it to me and remind me a week before the actual deadline if it's at all important".

    As others have said, unsubscribe links often do not work and it's probably all the Gmail feature will use.

  • I've had an ongoing project to declutter my inbox by unsubscribing from two or three mailing lists each day, and deleting any old emails from them at the same time. The new tool makes this process several times faster. Love it.
  • I read, just yesterday, that the US Federal Appeals Court found that the FECâ(TM)s act forcing companies to simplify the unsubscription process invalid.

    The act was to intended to permit users to unsubscribe using the same mechanism as used to subscribe. And, it prevented users from having to jump through phone calls and other complex actions. IANAL and it was late when I read it, but it seemed to read that we shall continue to be screwed until new legislation can be passed plugging whatever hole they

  • by nightflameauto ( 6607976 ) on Wednesday July 09, 2025 @09:22AM (#65507140)

    I don't understand how they've managed to create a feature that isn't focused on shoving AI down our throats. Is Google OK? Should we send for their mother or call a doctor?

  • I have a rule that deletes all email sent to me. This gives me a 30 day window if I mess up this second part.

    The second part is any domain I expect and want email from gets white listed from this rule. So far it's perfect.

  • So I pay for a domain etc with Gmail and they recently raised my monthly rate because they added Gemini to it. Never mind that the first thing I did was turn that off. I don't want it. I don't want the energy being spent on it. I don't want to pay for it. I don't want to subsidize others who do use it. But I do have to pay for it because Google says so.

    Tired of the "add features you don't want, pay more anyway" business model.

"What if" is a trademark of Hewlett Packard, so stop using it in your sentences without permission, or risk being sued.

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