OnePlus Is Quietly Steering Customers Toward OPPO Products (androidauthority.com) 32
OnePlus is directing customers in some European markets toward OPPO devices, with its German website presenting OPPO as the natural upgrade path for existing users. The regional handoff adds to "months of speculation that the smartphone brand is slowly being folded into its parent company," reports Android Authority. From the report: The banner, seen on OnePlus' German website, tells visitors seeking "the experience you trust" that OPPO offers the same speed, performance, and compatibility that OnePlus users have come to expect. It hosts devices ranging from earbuds and tablets to OPPO's latest foldables, with each button taking users straight to OPPO's website. Particularly revealing is the wording. Instead of pushing future OnePlus hardware, the company focuses on the fact that OPPO's products are built on the hardware and software that users already know, while promising seamless compatibility with current OnePlus devices. In other words, if you're up for your next upgrade, OnePlus seems to be saying OPPO has what you're looking for right now.
Reports in the past several months have said OnePlus has been scaling back operations in several global markets. Previous restructuring reportedly included cutting headcount, a more focused regional strategy, and greater dependence on OPPO's infrastructure. The two brands have been sharing engineering resources, software development, and supply chains for years now, particularly as OxygenOS and ColorOS have begun to look more and more alike.
Interestingly, the change appears to be regional. OPPO already has a retail footprint in Germany, so the handoff is fairly straightforward. In the United States, however, things are very different, where OPPO does not officially sell smartphones. That means American OnePlus customers aren't getting the same messaging, mostly because there isn't an OPPO lineup waiting to step in.
Reports in the past several months have said OnePlus has been scaling back operations in several global markets. Previous restructuring reportedly included cutting headcount, a more focused regional strategy, and greater dependence on OPPO's infrastructure. The two brands have been sharing engineering resources, software development, and supply chains for years now, particularly as OxygenOS and ColorOS have begun to look more and more alike.
Interestingly, the change appears to be regional. OPPO already has a retail footprint in Germany, so the handoff is fairly straightforward. In the United States, however, things are very different, where OPPO does not officially sell smartphones. That means American OnePlus customers aren't getting the same messaging, mostly because there isn't an OPPO lineup waiting to step in.
U.S. Users? (Score:2)
This article is all about the German market. But Oppo/OnePlus sells in the U.S. as well. My question is, why choose Oppo/OnePlus? Do they offer anything more than the Samsungs? The price certainly doesn't look all that different.
Re:U.S. Users? (Score:4, Interesting)
So OnePlus is getting pushed out of the market and looking for roundabout ways back in.
This is part and parcel of how America runs it's empire so it's likely the next admin will do the same. It's over of the few nonpartisan things going on right now with the current administration. So OnePlus can't just wait it out.
Re: U.S. Users? (Score:2)
I don't think this is trying to get back into the US market. OnePlus is banned because it's part of a Chinese corporation. OPPO is... that corporation. It's not going to confuse any regulator who found something to complain about with OnePlus. This is more likely a mundane tactic of being liked in Europe for phones and wanting to expand that reputation to the parts of the organization that sell other consumer electronics.
Satisfactory smartphones? (Score:4, Interesting)
I've had two of each and I would say that the Oppos have outperformed the Samsungs while costing less. I know someone else who had several Samsungs but then switched to a Pixel of some sort. I could go down the list of problems with Samsung, but there are also problems with Oppo, so I would say it's mostly a matter of degree of satisfaction in this imperfect world. I've owned a bunch of other brands of smartphones over the years with various levels of satisfaction and dissatisfaction. Two Taiwan brands come to mind as near the top for dissatisfaction. There are still improvements, but I feel like most of the big improvements were a long time ago...
In terms of brand-linked satisfaction, I think I would actually have given the prize to Huawei before they were disqualified... I bought about ten Huawei devices of various sorts over the years, but I'm down to one last survivor and do not anticipate searching for or buying another Huawei in the future. In point of fact, I bought this last Huawei in a kind of fire sale and in hopes of higher compatibility with old data.
Re: Satisfactory smartphones? (Score:2)
Yep. My OnePlus 7t pro lasted far longer than any other phone I've had (Samsungs, old Google G2, that old slide phone with the qwerty keyboard who's name I've forgotten). It's made me a convert so I stuck with the brand instead of switching to a Pixel.
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Slide phone with qwerty keyboard? You've reminded me of a Sharp thing I had, but it would be a real stretch to call it a smartphone. Some kind of MS OS for small devices, but I can't remember which flag Microsoft was waving at that time...
Re: U.S. Users? (Score:2)
I'm on my second OnePlus. I got the 7t pro when TMobile was offering it in the states after having several Samsungs and just being over what garbage phones they are. The 7t pro just bricked itself back in Feb after being a mostly solid phone for six years. The battery life was starting to show signs of age middle of last year and I was hoping to eke out another year, but unfortunately that wouldn't come to pass. My only seriously complaint was that the biometrics on it never really worked and the one I got
Re: U.S. Users? (Score:2)
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I've got a Oneplus tab 2 and I love it. When my Galaxy Tab3 died I picked it up for quit a bit cheaper than a comparable Samsung. I really like the active stylus.
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Whats a polesmoker?
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yeah, this definitely looks like something you see at Dollar General: https://www.oppo.com/in/smartp... [oppo.com]
Could you be more ignorant?
Re:Context??? (Score:4)
That has got to be the worst "We're reinventing scrolling!111!!!" website I've seen in a long time, and I've seen some pretty shitty ones. What the fuck is wrong with web designers? Do they know people are scrolling to read things, not watch some bastard child of a flash-animation and a lines assignment set by a teacher as discipline?
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Oh, the marketing site is pure drivel. But the hardware isn't.
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And you need to lie as an anonymous coward for unknown reasons.
Oppo updates ColorOS 6 times a year (bi-monthly) with their latest version running the latest Android 16.
OnePlus has also updated their OS regularly for their phones.
Re:Context??? (Score:4, Informative)
The fucking summary is pretty clear that they are smartphone brands. Try reading.
Also, you might be shocked to learn that there are smartphone manufacturers that don't sell products in the US (Oppo) but do sell tens if not hundreds of millions of units throughout Europe and Asia.
Lazy fuck. Literally takes you longer to post this stupidity than to just do a google search and educate yourself.
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That was quite a rant. You put quite a bit of time into defending your brand. U mad that a phone with .5% market share doesn’t get more recognition?
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I don't, nor have I ever owned an Oppo phone. But I'm also not an ignorant idiot that wants someone else to answer their question for them, that they can easily answer themselves in less time than to ask. This is a site for people that have enough curiosity to be able to do that much, and quite frankly should expect to be mocked if they are so incurious as to not be able to type "oppo phones" into Google.
At some point, if someone is curious enough, they need to learn to answer their own god damn questions
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What makes this an American website? Seems pretty well traveled by folks from most English speaking nations. I, myself, have only visited the states.
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What makes this an American website?
They can't make anything as big as a Cowboy Neal in Europe. Only France is big enough to hold one, but French people aren't going to admit to reading American garbage newsvertainment.
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What the fuck is a Oneplus or Oppo?
Let's figure it out together:
Apparently, Oneplus is a syntax error.
Parent company? (Score:2)
Wikipedia lists OnePlus as a subsidiary of Oppo. "According to Chinese public records, OnePlus' only institutional Investor is Oppo Electronics"
With Carl Pei defecting to found 'Nothing', aren't OpenPlus more or less a generic Android handset?