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AI United States Politics

How US Campaigns Are Already Using AI to Try to Sway Voters (msn.com) 61

39 U.S. congressional candidates "reported paying for an OpenAI subscription this election cycle," writes the Washington Post, citing campaign finance disclosures.

This means the campaigns "are using the technology to court voters — despite limits imposed by leading AI companies to protect elections from the technology's risks." Two [candidates] said explicitly in filings that they had used the subscription for advertising, even though the company's policies prohibit candidates from using their tools to generate ads. Another candidate disclosed using AI to draft and personalize political messages or create synthetic media, though they did not specify which software they were using... Around 30 political action committees and parties have reported payments to OpenAI, with the Republican National Committee ranking as the company's largest political spender at roughly $9,700, the analysis found... Political consultants say the disclosures understate how many candidates are using ChatGPT and other AI tools to craft messages for voters... "For the most part, people are using it to write their emails, write their ad copy, write their scripts," [according to Eric Wilson, a Republican digital strategist who has advised campaigns on AI]. "But no one is going to go around saying, 'I'm using AI.'"

The lack of transparency from campaigns reflects a paradox facing politicians: Generative AI is growing ubiquitous, and candidates could be at a disadvantage if they're not using the tools. But voters are less likely to trust messages they know were generated with AI, studies have found, making campaigns loath to disclose using it. Political consultants expect that as Election Day approaches, more campaigns will outsource AI-generated ads and materials to super PACs, much as they do now with negative ads. Katie Harbath, CEO of the tech policy consulting firm Anchor Change and a former Meta executive, said there are many parallels between negative campaign ads and AI: Voters say they find such ads distasteful, but politicians keep using them because they work. "Typically, you would give some more negative stuff and more risky stuff to those [outside] entities," said Harbath, author of the upcoming book "Disrupting Politics: A Front Row Seat to the Collision of Technology and Democracy".... "You're starting to see the tension on the left about using it, where they're saying, 'If the right is using it, why aren't we?" Harbath said. "It can be a huge disadvantage if you're not using this in voter-facing materials...."

AI companies have developed policies to prevent targeted disinformation. But a Post analysis found that OpenAI unevenly enforces its restrictions, making it possible for campaigns to circumvent its election rules. In late July and early August, The Post prompted ChatGPT to generate targeted campaign messages. When asked to craft fundraising text messages targeting moms on behalf of a female veteran running for office, ChatGPT produced multiple tailored texts in an apparent violation of company policies. But when given the same prompt this week, the chatbot declined to produce the messages. "I can help with general campaign fundraising language, but I can't draft political persuasion or fundraising messages specifically targeted at a demographic group such as moms," the app responded. The chatbot also inconsistently enforced rules that prohibit campaigns from using its tools to write emails to voters. In tests this week, the chatbot at times complied and wrote an email soliciting donations on behalf of a specific candidate. But given the same prompt later on the same day, it denied the request...

Wilson, the Republican political consultant, said OpenAI should get more feedback from political consultants and campaigns on its policies, because the rules can at times seem arbitrary or contradictory. It doesn't make sense, for example, that a campaign can use ChatGPT to develop its policy on early-childhood education but not to create a social media post promoting that policy, he said. Political consultants are primarily using AI for internal tasks, a survey earlier this year from the American Association of Political Consultants found. Fifty-seven percent of the consultants surveyed reported using AI for their work on a daily basis, up from 34 percent a year earlier.

"So far, election-related deepfakes have been quickly debunked or gained little traction in U.S. elections," the article acknowledges.

"More than 30 states have created a patchwork of laws limiting how politicians can use deepfakes in campaigns, but states often have limited resources to enforce the laws, and some have been challenged as unconstitutional."

How US Campaigns Are Already Using AI to Try to Sway Voters

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  • by Anonymous Coward

    When these bobble-heads just vote YES or NO according to their party executive and outsource their thinking to a language model why do we need congress(wo)men?

    • by Anonymous Coward

      When these bobble-heads just vote YES or NO according to their party executive and outsource their thinking to a language model why do we need congress(wo)men?

      Usually they still at least make an attempt to convince others that they are thinking on their own and their actions are linked to values.
      It wasn't true then either of course but the blatant honesty about it is a fairly recent thing.

      It's how they lead by example to their voter base all while also giving the gift of the mental gymnastics needed to for them to think they are doing good and so don't need to question anything.

      While I'm certainly guilty of past joking around that software couldn't do a worse job

    • "Do your own research" decodes as "With a bit of Internet doodling you can find infinite evidence for any idiotic thing you want to believe." People believe what they want to believe on the worst kind of steroids.

      About a third of the way through Regime Change by Haberman and Swan. "Abandon all hope ye who enter America." The democratic republic is already broken beyond all recognition. FUBAR, too?

  • by gweihir ( 88907 ) on Saturday September 05, 2026 @09:49PM (#66325308)

    The problems caused are getting worse and worse.

    • You can't make an omelette without breaking some eggs.

      *shrug*

      (In this case though, you find bits of shells everywhere you look, there are random drops of yellow on the bench, the electric stove and the sink, a pile of used bowls and plates with dried egg on them, the non-stick pan is stuck diagonally under the water tap with deep fork scratches and some burned, formerly organic, pieces of carbon are floating in a puddle, while you slip on some nondescript white gelatinous substance that is coating the fl

  • by memory_register ( 6248354 ) on Saturday September 05, 2026 @10:11PM (#66325330)

    It is easy to make fun of this or consider how ham fisted this will probably be at first, but this is a real problem.

    Most people get the vast majority of their news from social media and engage in political conversation, almost exclusively on social media. I would not be surprised to discover that candidates were renting out entire blocks of a data center and running thousands or even millions of agents that were constantly engaging in political speech on their behalf.

    • by gweihir ( 88907 ) on Saturday September 05, 2026 @10:20PM (#66325346)

      Agreed, this is a real problem. And I have noticed that many people seem to be unable to recognize well-made slop. We also have this large segment of voters that have no fact-checking ability whatsoever and often very problematics morals on top of that.

    • Agreed, but they would have to contract it out, there's no competence for that on the average staff. Logically this might be handled at the party level, especially in the case of Republicans, who have been very successful with unified messaging.

    • by jenningsthecat ( 1525947 ) on Saturday September 05, 2026 @10:24PM (#66325354)

      I would not be surprised to discover that candidates were renting out entire blocks of a data center and running thousands or even millions of agents that were constantly engaging in political speech on their behalf.

      As long as there's a balance between Left and Right - and let's face it, the Middle is no longer consequential in the US except as a demographic to be won over - then is this development really a problem? I too find it distasteful as hell. But if both sides of the political spectrum use it in equal amounts and with equal skill, is it really likely to be a net advantage to either side?

      Of course, I'm ignoring the environmental and health consequences of all those server farms. And given that the people who run the AI companies are predominantly Fascist-leaning right-wingers - or pretend Libertarians who are also Fascist-leaning - maybe this is a really bad development.

    • AI watermarking is the new spam filter. [youtube.com]

      Uncle Spam needs you! Are you over 18 and under 30? Do you wish you had been around during the glorious spam wars of the 2000s? Can you code or know someone who can code? Do you understand browser plugins, HTTP requests, DNS or Android? Then join the slop war effort today! (*)

      (*) Real girls will pin achievement medals on your chest (**)

      (**) subject to availability

  • ROI? (Score:5, Insightful)

    by msauve ( 701917 ) on Saturday September 05, 2026 @10:18PM (#66325342)
    >payments to OpenAI, with the Republican National Committee ranking as the company's largest political spender at roughly $9,700, the analysis found.

    For some reason, I don't think $10K is going to be much help in paying for the billions being spent on AI data centers.
  • by rsilvergun ( 571051 ) on Saturday September 05, 2026 @10:25PM (#66325358)
    Out of the Democrat party post-mortem after the 2024 election but we did get one interesting tidbit. The party recognized that they had been taken advantage of by skeezy political consultants that were taking their money and not really doing anything. For the Democrats that's a huge problem because they have a fraction of the amount of money the Republican party has since they don't get limitless billionaire cash despite what you might have heard. So having a good chunk of their money stolen was a huge deal. The Republicans have the same problem but they don't really care because they have so much more money. Depending on the race somewhere between 5 and 10 times as much.

    I bring it up because I really hope that they don't waste their damn money on AI slop bullshit that people hate.
    • I bring it up because I really hope that they don't waste their damn money on AI slop bullshit that people hate.

      Political ads were slop even before AI. I doubt this moves the needle. At least AI will probably remember the Oxford comma. [imgur.com]

      • I'm talking about effectiveness. The Democrats could easily be taken advantage of again. Instead of getting ads that are effective they could get ads that are useless garbage. You may not be affected by political ads but other people are. And political candidates who are on your side need effective advertisement or they lose and then the people who are on your side lose and the people who are against you win.
    • by Bruce66423 ( 1678196 ) on Sunday September 06, 2026 @08:42AM (#66325652)

      Party Total Expenditure (in billions)

      Democratic $6.7
      Republican $7.6

      Not 'a fraction'

      Source: FEC
      https://www.fec.gov/updates/st... [fec.gov]

      • It's like you're an 8-year-old or something. No the Republicans do not report all of their monetary expenditures. And they don't have to because we changed the laws. The Numbers you were quoting are utter and complete bullshit.

        The federal elections commission is not going to track how much money is actually spent because we broke that when citizens United happened. And there has been a dozen other cases that have made things worse that you haven't heard about because you're politically unaware.

        The R
  • It shouldn't be that hard to sway a country with a majority of people dumber than a bag of rocks.
    -This advertisement was brought to you by the American Education System.

  • Write their ads... (Score:5, Interesting)

    by gurps_npc ( 621217 ) on Saturday September 05, 2026 @11:19PM (#66325404) Homepage

    If some fool thinks an AI written ad will be better than a well written human ad, they will lose the election. I have listen to so much AI slop it is so very very competent without being excellent.

    The AI YouTube videos as carefully designed to stretch out the video as long as physically possible without actually telling you the thing they keep promising to tell you that it makes this extremely long run on sentence look like it is a short, brief, concise one word answer you get from children when you ask them how their day went.

    The best Ads hit hard on specific issues. AI may eventually be able to do such a thing. But the current state of the art leaves much to be desired.

  • by Ender_Wiggin ( 180793 ) on Saturday September 05, 2026 @11:55PM (#66325438)

    Last year campaigns used AI to make anti-Mamdani campaign ads making him say that he loves crime, and that black people were robbing stores because he would let them out of jail.

    They're doing even more of them now, Netanyahu is running AI-generated commercials showing Mamdani and Erdogan crying that Netanyahu is bombing Iran.

    This really should be illegal. It's using likeness for some pretty twisted ends.

  • by clambake ( 37702 ) on Sunday September 06, 2026 @12:30AM (#66325448) Homepage

    Two [candidates] said explicitly in filings that they had used the subscription for advertising, even though the company's policies prohibit candidates from using their tools to generate ads

    If the AI companies want to guarantee their AI does not get used, they could add text to their EULA that says all data discovered to be connected with political campaigns or super-PACs will be made public and searchable, including contact and payment information. Boom, nobody would touch it.

    They won't, of course, because they secretly LOVE the idea of pollical campaigns using their tools, but man, wouldn't it be cool if we have heroes instead of villains in the AI space?

  • AI is viewed very negatively in general by the public. When there is zero action and there is a view that the all of the politicization are in on it, that when you get a "fuck you" candidate. They are often labeled as populist in the US. In Germany it was something else. I think we are headed toward some political upheaval folks.

  • by NotEmmanuelGoldstein ( 6423622 ) on Sunday September 06, 2026 @04:50AM (#66325586)
    Correction: The right is using [negative campaign ads], why aren't we telling the truth?

    The Democratic Party is also in this dilemma, although hiring right-wing ad-men is a big part of the cause. Since adverts depend on puffery, manipulating assumptions and blatant dishonesty, ad-men prefer the political party that imitates them, the most.

    The Republican Party and Fox News have the misinformation and defamation down to a precise art, they don't need expensive AI to make their propaganda machine work.

    As the article implies, US voters respond to trigger words like; "communist", "conscientious objector", "war hero", "gun rights", "small government', "states' rights", "think of the children", "illegal immigrants", "national deficit", "job security", "tough on crime", "welfare queens" and "cares". They don't ask what the party's policy will support or change. Trump 45 used personalized messages to suggest GOP policies aligned with the voter's interests.

  • by Alain Williams ( 2972 ) <addw@phcomp.co.uk> on Sunday September 06, 2026 @04:56AM (#66325592) Homepage

    Israel is training AI chatbots how to talk about Gaza [dropsitenews.com] so that when people query what is happening it casts doubt on the genocide that it is doing in Palestine. This is even more dangerous as people might start to believe Israel's lies.

  • Do they have enough AI tokens to make Mitch McConnell seem more lively - or alive? :-)

  • But I was hoping for a laugh where desperately needed.

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