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Christmas Cheer Technology Science

The Best Of What's New 2007 66

BlaineZilla pointed us to one of the earliest annual 'best of' roundups: Popular Science's Best of What's New awards. The winner this year is a nanosolar powersheet that may someday change the way we think about renewable energy. Other winners include the corot satellite, a project aimed at searching out habitable planets in other solar systems, and the world's most advanced bionic hand.
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The Best Of What's New 2007

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  • Re:when ? (Score:2, Interesting)

    by lostraven ( 928812 ) on Sunday November 18, 2007 @05:16PM (#21400505) Homepage
    Not sure of the "when", but their website states...

    Please sign up here to be notified of our upcoming public product launch
    www.nanosolar.com [nanosolar.com]

    MY question is about the practical side of it. How do
    install it? If you cut it to size, how do you "seal" the
    end where you cut it? How do you connect each length to
    the grid of the apparatus to be powered? Guess we'll find
    out soon enough.
  • I too am skeptical (Score:1, Interesting)

    by Anonymous Coward on Sunday November 18, 2007 @05:43PM (#21400711)
    http://en.wikipedia.org/wiki/Copper_indium_gallium_selenide [wikipedia.org]

    Many companies and researchers are working on CIGS photovoltaic technology. The fact that this particular company uses the word 'nano' makes me worry even more.

    Lots of people working on the technology means that any really easy solutions don't exist. Nobody is claiming that the technology is more than half as efficient as conventional technology. The fact that this company uses marketing terminology to describe their project makes them look like they're selling vapor ware.

    The popular press has been sucked in many times before. The two cases that come first to mind are: 1 - Oil from turkey guts and other agricultural waste. 2 - Air powered cars. Both of these produced a product and both have fallen well short of economical mass use.

    I, for one, will welcome our solar powered overlords when and if they get here; not a moment sooner.
  • by Animaether ( 411575 ) on Sunday November 18, 2007 @07:21PM (#21401475) Journal
    There's several reasons for this...

    First and foremost... you want to be first with your list of what was best of the year. If a rival publishes theirs first, everybody will be talking about it already. By the time you publish yours, less people are going to be interested in it - and those who are, will be comparing your list to their list; which has a subtle but very important difference from people comparing their list to your list. Granted - if your list is, in content, much better than the others' then next year people may wait for your list rather than going to the other's list. But given the extremely broad scope and subjectiveness of the list involved here (Best of What's New in 2007 - in anything? woo.), you're not likely to be able to get that.. so being first is very important. Expect next year's to be released around the same date, with a likelihood of being released -sooner-.

    Then there's psychology - yes, of course, "The Best of 2007" can, quite technically, only be decided On January 1st, 2008. But if you release a list of "The Best of 2007" in 2008, psychology says that people will go "why would I want what was best last year? I want to know what's best -now-, and now is 2008".. despite the ludicrousness of such thoughts, there you go. So instead, you release your list early.. say at the beginning of December. The only thing to keep in mind is that your list should, then, be the list of "The Best of December 2006-November 2007" - but "The Best of 2007" is a much more attractive title. Typically, lists -do- include the time that was skipped from the last, though.

    Now, of course, there are ways you can just take that all way too far. The automotive industry is infamous for this. For example, it's not uncommon to see a "Car of the Year 2007" ad in March of 2007. In Europe it's so insane that the Car of the Year 2008 is, and has been, decided for quite some time now. This year's Car of the Year (2007) was decided back in December of 2006. This, again, harks back to psychology.. people don't want to drive the "Car of Yesteryear".. they want to drive the "Car of the Year" where "the Year" is the one they're currently in. That said, as I mentioned, they're infamous for it and it wouldn't be the first time I've heard it be the butt-end of some impromptu jokes as such a commercial drops by inbetween a movie.
    If publications don't stop themselves soon, they'll end up the same fate.

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