techwrench was one of several readers to send word that Microsoft has officially announced Windows 7 will be generally available on October 22nd. They also mentioned the Windows 7 Upgrade Option Program: "This program enables participating retailers and OEMs to offer a special deal to upgrade to Windows 7 for customers purchasing a qualifying PC. I'll be doing another blog post about this program with a date and more details when we get closer to availability. Obviously, Release To Manufacturing (RTM) is an important milestone on the path to GA. We anticipate that we'll be able to make the RTM code for Windows 7 available to our partners sometime in the 2nd half of July. We also expect to be able to make RTM code for Windows Server 2008 R2 available to our partners in this time frame as well."