An anonymous reader writes "This controversial post by Adobe's Kas Thomas asks if splash screens are just a sign of program bloat and callous disregard for users. It suggests that big programs should launch instantly (or appear to), perhaps by running against an instance in the cloud while the local instance finishes loading. Users of cell phones and tablets are accustomed to apps being instantly available. This is the new standard for performance, the author argues. Nothing short of it will do, any more."