sandbagger writes "It looks like technical writers won't be unemployed any time soon. According to a recent study reported on by the LA Times, 11% of Americans thought HTML was a sexually-transmitted disease. The study, by coupon site VoucherCloud, involved 2,392 men and women 18 years of age or older. 27% thought 'gigabyte' was a South American insect, and 23% thought MP3 was a Star Wars robot. The participants were not told that the study was specifically looking into their knowledge of tech terms. They were presented with both tech and non-tech terms and were asked to choose from three possible definitions. 18% identified 'Blu-ray' as a marine animal, and 15% thought 'software' was comfortable clothing."