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'Cory Doctorow Has a Plan To Wipe Away the Enshittification of Tech' (theregister.com) 206

In an interview with The Register, author and activist Cory Doctorow offers potential solutions to stop "enshittification," an age-old phenomenon that has become endemic in the tech industry. It's when a platform that was once highly regarded and user-friendly gradually deteriorates in quality, becoming less appealing and more monetized over time. Then, it dies. Here's an excerpt from the interview, conducted by The Register's Iain Thomson: [...] Doctorow explained that the reasons for enshittification are complex, and not necessarily directly malicious -- but a product of the current business environment and the state of regulation. He thinks the way to flush enshittification is enforcing effective competition. "We need to have prohibition and regulation that prohibits the capital markets from funding predatory pricing," he explained. "It's very hard to enter the market when people are selling things below cost. We need to prohibit predatory acquisitions. Look at Facebook: buying Instagram, and Mark Zuckerberg sending an email saying we're buying Instagram because people don't like Facebook and they're moving to Instagram, and we just don't want them to have anywhere else to go."

The frustrating part of this is that the laws needed to break up the big tech monopolies that allow enshittification, and encourage competition, are already on the books. Doctorow lamented those laws haven't been enforced. In the US, the Clayton Act, the Federal Trade Act, and the Sherman Act are all valid, but have either not been enforced or are being questioned in the courts. However, in the last few years that appears to be changing. Recent actions by increasingly muscular regulatory agencies like the FTC and FCC are starting to move against the big tech monopolies, as well as in other industry sectors. What's more, Doctorow pointed out, these are not just springing from the Democratic administration but are being actively supported by an increasing number of Republicans. He cited Lina Khan, appointed as chair of the FTC in part thanks to the support of Republican politicians seeking change (although the GOP now regularly criticizes her positions).

The sheer size of the largest tech companies certainly gives them an advantage in cases like these, Doctorow opined, noting that we've seen this in action more than 20 years ago. "Think back to the Napster era, and compare tech and entertainment. Entertainment was very concentrated into about seven big firms and they had total unity and message discipline," Doctorow recalled. "Tech was a couple of hundred firms, and they were much larger -- like an order of magnitude larger in aggregate than entertainment. But their messages were all over the place, and they were contradicting each other. And so they just lost, and they lost very badly."
Doctorow discusses the detrimental effects of mega-companies on innovation and security, noting how growth strategies focused on raising costs and reducing value can lead to vulnerabilities and employee demoralization. "Remember when tech workers dreamed of working for a big company before striking out on their own to put that big company out of business? Then that dream shrank to working for a few years, quitting and doing a fake startup to get hired back by your old boss in the world's most inefficient way to get a raise," he told the Def Con crowd last August. "Next it shrank even further. You're working for a tech giant your whole life but you get free kombucha and massages. And now that dream is over and all that's left is work with a tech giant until they fire your ass -- like those 12,000 Googlers who got fired six months after a stock buyback that would have paid their salaries for the next 27 years. We deserve better than this."

Additionally, Doctorow emphasizes the growing movement toward labor organizing in the tech industry, which could be a pivotal factor in reversing the trend of enshittification. "We're so much closer to tech unionization than we were just a few years ago. Yeah, it's still nascent, and yes, it's easy to double small numbers, but the strength is doubling very quickly and in a very heartening way," Doctorow told The Register. "We're really at a turning point. And some of it is coming from the kind of solidarity like you see with warehouse workers and tech workers."

Ultimately, Doctorow argues it should be possible to reintroduce a more competitive and innovative tech industry environment, where the interests of users, employees, and investors are better balanced.
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'Cory Doctorow Has a Plan To Wipe Away the Enshittification of Tech'

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  • Step 1 (Score:4, Funny)

    by cusco ( 717999 ) <brian.bixby@gmail . c om> on Wednesday January 31, 2024 @06:44PM (#64204604)

    Step 1: Never again ask Cory Doctorow his opinion about anything.

    • Re:Step 1 (Score:5, Insightful)

      by geekmux ( 1040042 ) on Wednesday January 31, 2024 @06:55PM (#64204634)

      Step 1: Never again ask Cory Doctorow his opinion about anything.

      Feel free to inform the rest of us as to how he’s dead wrong, that tech is doing awesome, and how mass layoffs are fake news. I’ll get my popcorn.

      • Re: Step 1 (Score:5, Insightful)

        by drinkypoo ( 153816 ) <drink@hyperlogos.org> on Wednesday January 31, 2024 @07:54PM (#64204766) Homepage Journal

        He's right, but he doesn't have a plan, so that part is wrong. He only has a fantasy.

        • Those that created the enshitification of tech started out with a fantasy too. Then they turned that shit into reality by destroying the definition of monopoly. All it would take is enforcing anti-monopoly laws to bring mega-corp power and influence down considerably. That requires enforcement of current law. Not exactly a concept buried in fantasy.

          • That requires enforcement of current law. Not exactly a concept buried in fantasy.

            With these packed courts? Yes, yes it is.

            • Re: Step 1 (Score:5, Interesting)

              by Shadow of Eternity ( 795165 ) on Thursday February 01, 2024 @05:22AM (#64205420)

              I'm going to continue our trend of uncomfortably agreeing with each other, but pivot a bit and say the Democratic/Republican "fight" over this is a sham. Neither party wants to give up having a handful of ultra-powerful oligarchs who control access to information and conversations for literally half the human race, they just want to be sure they're getting enough of that pie.

              So Democrats and Republicans take turns whipping up a frenzy about the other side... but it's always in order to move towards greater centralization. There's a reason nobody's broken up the AWS monopoly, or the payment processor duopoly, or the Google/Facebook duopoly, but a less-rigged twitter has now suddenly magically become public enemy number 1.

              It's the same reason every time someone starts a genuine competitor to one of those it's either bought out, crushed legislatively, or demonized to the point they can simply be locked out of society.

        • by mspohr ( 589790 ) on Thursday February 01, 2024 @12:47AM (#64205240)

          The frustrating part of this is that the laws needed to break up the big tech monopolies that allow enshittification, and encourage competition, are already on the books.

          Doctorow lamented those laws haven't been enforced. In the US, the Clayton Act, the Federal Trade Act, and the Sherman Act are all valid, but have either not been enforced or are being questioned in the courts.

        • Re: (Score:2, Interesting)

          by AmiMoJo ( 196126 )

          The EU is doing what he suggests, but not on quite the scale he wants.

          Take Apple as an example. Remember when you had to pay Apple to certify your peripheral to work with the iPod/iPhone? The EU forced them to adopt USB C, and now most generic USB devices work.

          iMessage is going the same way. Apple is being forced by the EU to open it up to interoperability, removing a barrier to others entering the market. People who need iMessage to communicate with friends and family can now choose better phones that suit

          • Re: Step 1 (Score:5, Interesting)

            by cmseagle ( 1195671 ) on Thursday February 01, 2024 @09:12AM (#64205578)

            People who need iMessage to communicate with friends and family...

            The crux of the argument, in my view, is whether these people actually exist. Who truly needs iMessage to communicate? I can see how you might prefer to use iMessage, but I don't buy the arguments that it's so critical and irreplacable that it warrants regulation to open it up to non-Apple devices.

      • by RedK ( 112790 )

        > how mass layoffs are fake news

        Tech was doing better before mass hiring.

        Hence, mass lay offs will fix Tech's massive "incompetent wave" problem.

    • Re:Step 1 (Score:5, Insightful)

      by big-giant-head ( 148077 ) on Wednesday January 31, 2024 @07:58PM (#64204782)

      How so ?? So far the current system works great for existing billionaires , but who else? what new massive tech companies have come into existence since Facebook, Google, Amazon etc ? Answer ZERO. They can squash all competition because congress refuses to enforce anti monopoly laws already on the books. I've been in the industry longer than you've been alive. What he says is, for the most part, true.

      • How so ?? So far the current system works great for existing billionaires , but who else? what new massive tech companies have come into existence since Facebook, Google, Amazon etc ? Answer ZERO. They can squash all competition because congress refuses to enforce anti monopoly laws already on the books. I've been in the industry longer than you've been alive. What he says is, for the most part, true.

        Define 'massive' and 'new' in this context.

        Google is newer than Amazon. Facebook is newer than Google. Neither were crushed in their infancy. None of them were crushed by older tech companies such as Microsoft, Apple, Oracle, IBM, Adobe or Intel. Intel did not crush infant competition and is now struggling against AMD, Nvidia, TSMC. Twitter, Instragram, Pinterest, Reddit, Youtube, TikTok and Snapchat all were founded after the mighty Facebook. Paypal didn't kill Stripe. None of them jumped on the wav

        • Re:Step 1 (Score:5, Informative)

          by Shadow of Eternity ( 795165 ) on Thursday February 01, 2024 @05:27AM (#64205426)

          Intel isn't struggling against AMD or Nvidia, they're still sitting at 70% market share. Facebook, Google, and Twitter were a collusive oligopoly. Google bought youtube, Facebook bought Instagram, TikTok is a freaking state actor.

          You're trying to argue that casinos are fair by pointing at the people who temporarily beat the house.

      • by RedK ( 112790 )

        Literally all the companies you named rose to fame in the last 20 years.

        Kinda proving the opposite of what you were saying.

        Amazon came out of nowhere and basically RKO'ed the king of mail order, Sears. Today Sears is gone and Amazon is a billion dollar giant that's diversified into online retail, streaming, and cloud hosting.

        • Here is how platforms die: first, they are good to their users; then they abuse their users to make things better for their business customers; finally, they abuse those business customers to claw back all the value for themselves. Then, they die.

        • Amazon didn't RKO anything. Sears committed suicide by refusing to get into e-commerce and deliberately sabotaging their own company from the inside with policies so idiotic and self-destructive you wouldn't believe they were real. Amazon walked into a complete vacuum and then jumped straight into monopolistic practices.

  • Alternatives (Score:5, Insightful)

    by Baron_Yam ( 643147 ) on Wednesday January 31, 2024 @06:51PM (#64204624)

    Unions are a problem. No unions ends up being a worse problem.

    Whoever has the most power will exploit their fellow humans with it. Unions tend to even the sides at the bargaining table.

  • by iAmWaySmarterThanYou ( 10095012 ) on Wednesday January 31, 2024 @06:54PM (#64204626)

    I don't know why tech unionization is in the summary in an article about lack of competition.

    Enforce the laws we already have to prevent anti-competitive buyouts and a lot of this would go away.

    Founders and investors would go in knowing they'd have to succeed for real or lose their ass. They'd look at more long term business plans rather than short term grow grow grow grow dump it plans.

    I can't even remember how many times I was on either side of an interview at a startup and the other person brought up "exit strategy".

    • LOL. The only person who would think that is the solution is someone who has not looked at how anti-trust law is built up in the USA. The laws are incredibly weak, built upon case law that has been often ruled in favour of companies even in the highest courts.

      If you think the only problem is that laws aren't being enforced, you're not very smart... ironically.

    • Re: (Score:3, Informative)

      I don't know why tech unionization is in the summary in an article about lack of competition.

      The article isn't about lack of competition - it's about enshittification. It's right there in the title.

      Lack of competition is a major cause of enshittification, and perhaps the biggest factor; hence the emphasis on competition. But lack of push-back power on the employee side is also a significant contributor to enshittification - that's why unionization is covered as well.

    • by jonwil ( 467024 )

      Its not just tech, lack of competition (and unwillingness to stop mergers that reduce competition) is a factor in many industries.

      The massive Kroger-Albertsons supermarket merger in the US is a perfect example of a merger that is absolutely anti-competitive and should not be allowed to go ahead but unlike tech, no-one who matters really wants to talk about how bad that merger is.

      Or the talk about a possible merger between Paramount and Warner Bros, that absolutely should not be allowed to go ahead given how

  • Cory Doctorow should read up on Lina Kahn [wikipedia.org] and her work at the FTC.
  • by alispguru ( 72689 ) <bob@bane.me@com> on Wednesday January 31, 2024 @06:58PM (#64204644) Journal

    Doctrow says as much in the article:

    It's very hard to enter the market when people are selling things below cost.

    That is exactly how a LOT of tech middleman companies got started - offer a service below cost, funded by VC money, with the assumption that profits from the service will go up with volume and customer lock-in. Uber, Lyft, all the food delivery services started out like that.

    What happens is that consumers get subsidized initially, and get a false idea of the real cost of new services. When prices inevitably go up, that's seen as enshitification when it's more like the law of gravity - what goes down must eventually go up.

    This will continue to happen even if we rein in predatory acquisition by big firms.

    • Isn't that literally the whole concept of government, you cant compete in a fair market, so the government provides "incentives" and "welfare"?

      Maybe the government is just afraid, that its no longer in control, especially when anyone can download an AI smarter than every congresscritter.

      • by taustin ( 171655 )

        My shoes are smarter than every congresscritter.

      • Isn't that literally the whole concept of government, you cant compete in a fair market, so the government provides "incentives" and "welfare"?

        Where does that bullshit come from? Seriously, who said that?

    • by jacks smirking reven ( 909048 ) on Wednesday January 31, 2024 @07:30PM (#64204706)

      That is exactly how a LOT of tech middleman companies got started - offer a service below cost, funded by VC money, with the assumption that profits from the service will go up with volume and customer lock-in. Uber, Lyft, all the food delivery services started out like that.

      Yeah but his whole premise in the article is "maybe they shouldn't be allowed to do that" which is valid. Your sentence here makes the upfront assumption that this business practice is good by it's outcomes when his argument is no, by the outcomes we just end up with mega corps and shitty over monetized services.

      Like I believe Uber has never turned a profit or has only a handful of times, it just bleeds money to hold it's position and stave off competitors, maybe that's not a good thing.

    • That is exactly how a LOT of tech middleman companies got started - offer a service below cost, funded by VC money, with the assumption that profits from the service will go up with volume and customer lock-in. Uber, Lyft, all the food delivery services started out like that.

      Most of them are still like that, many of them will never turn a profit. That said, I don't consider that bad, so long as I am not an investor. As a consumer if I can buy things below cost till the company tanks that is a net positive to me.

    • That's the thing, though, VC money is hard to come by these days. First, VCs don't think that you have a market. People are fucking broke, they don't have money for some new vanity item you're offering, and offering a vital service is pretty much covered.

      And then there's the second part: The companies that offer stuff below cost have deep pockets. Very, very deep pockets. We're talking billions that they can throw at destroying you. What VC would risk billions to muscle into a market where all he could do i

  • To Cory Doctorow, this represents an insight worthy of monetizing. How it has any relation to tech is baffling.

    1. Observe unbridled capitalism
    2. Coin a moronic term associated with it
    3. Profit

    • That's pretty much the George Carlin business model. Observe that the world has some horrible problems that are unlikely to be easily solved, and make money getting people to listen to you bitch about them while they nod their heads and go "he's right."

  • Shitification

    1. Embed ads into office software

  • Missing the problem (Score:4, Interesting)

    by Powercntrl ( 458442 ) on Wednesday January 31, 2024 @07:29PM (#64204702) Homepage

    It's when a platform that was once highly regarded and user-friendly gradually deteriorates in quality, becoming less appealing and more monetized over time. Then, it dies.

    Yeah, that's the circle of life on the internet; it's supposed to work like that. The problem is the "dying" part doesn't always happen and then you've got "enshitified" businesses which plod along with their mediocre products/services until the heat death of the universe. If you've ever been inside a Walmart or dealt with a "too big to fail" bank, you'll immediately recognize this phenomenon isn't limited to tech companies.

    Mr. somewhat successful sci-fi author hints at it but doesn't come straight out and say it: the problem simply endemic to capitalism. Once you've acquired enough money, its nearly impossible to fail completely even if most of your ventures turn into utter money-losing disasters. Disney is a great example - they can put out a series of bad films and a resort hotel experience which completely flops, burn a ton of money launching a streaming service, and it's all hardly a blip on their balance sheets because the profitable portions of their business empire are still raking it in.

    If Doctorow thinks he can fix this situation, he's welcome to go into politics and give it the ol' college try. He wouldn't be the first, and he's certainly not the last.

    • As any visitor to a country where there is only monopoly suppliers owned by the state will tell you, in the absence of competition the service is even worse, because the workers and management have no reason to fear losing their jobs.

    • Yeah, that's the circle of life on the internet; it's supposed to work like that.

      No, it isn't. It is enshittification, and it is not unavoidable.

      There are websites and other services that didn't sell their user's eyeballs to advertisers, and then bled the advertisers dry until the users went elsewhere.

      For example: E-mail is older than the internet, and it still works the same way it always has, despite numerous attempts to put postage stamps on them.

      HTTP has the 402 Payment Required error code that was never used. At the time it was widely expected that paid services like WELL will be

  • Would we be hearing about Cory if Cory had nothing to sell?

  • He is not wrong (Score:5, Insightful)

    by gweihir ( 88907 ) on Wednesday January 31, 2024 @09:18PM (#64204934)

    The problem is capitalism with no scaling limits. Mega-corps (and the super-rich) do their part to promote enshittification and they really can do something else. So why are we tolerating them? They contribute massively less than a larger number of smaller companies formed from the same employees would. And the super-rich? They are just a problem, nothing else.

    I think we need real limits on corporate sizes and wealth and on personal wealth. Without them, capitalism stops working.

    • They contribute massively less than a larger number of smaller companies formed from the same employees would.

      How do you define contribution?

      This is also demonstrably false when it comes to capital-intensive industries. Divide TSMC's 70,000 employees into 700, 100-person small businesses and see how they get on in their efforts stand up artisanal chip fabs. They'll contribute less both in terms of tax (they aren't going to make any money) and industrial output.

  • That's adorable.

  • by OneOfMany07 ( 4921667 ) on Wednesday January 31, 2024 @10:33PM (#64205062)

    Don't like what it produces change it.

    • That's the plan

    • You know what is also capitalism? Not addressing safety concerns in food and cars since paying off victims of said is cheaper than actually making things safer.

      I would rather have regulations that make things better for everyone than to allow unrestrained capitalism polluting and poisoning their way to profit for a few.

  • Reminds me of Neal Stephenson books.
  • by fyngyrz ( 762201 ) on Thursday February 01, 2024 @11:02AM (#64205794) Homepage Journal

    Legislation forbidding subscription-only applications would also be a good way to go.

    If an operation wants to offer subscriptions, fine. As long as it also offers a reasonably priced, "one-time buy-and-its-yours" option.

    I don't buy subscription-only software. Fortunately — at least thus far — there's nothing out there I couldn't either write or find a replacement for.

    My computers last a long time. When I upgrade machines (which is usually because I'm enthralled with the newer tech, either hardware or software that depends on the newer OS, not because the older hardware has failed), I stick with the same OS, which in turn has been pretty good (though not perfect, which is probably impossible) about making sure that existing applications written to older versions of the OS continue to work.

    The entire idea that application X requires continuous validation/payment or it'll quit working or worse, fail to read its data files, is anathema to me.

  • by whitroth ( 9367 ) <whitroth@5-BOHRcent.us minus physicist> on Thursday February 01, 2024 @02:09PM (#64206258) Homepage

    Ghu, what a load of non-techie losers posting in this thread.

    Let's see, we're M$$$, people know and are familiar with this software... but sales are slowing, because most folks that want it bought it. I know, we'll add features less than 10% of them will ever need, and change the interface, and then we can sell them new copies as Improved!!!

    Oh, and we'll add more eye candy, and who cares if that interferes with actually *using* the software, it Looks K3WL!

    And that's what he's really talking about, and you morons are saying, no, no, here, big company, take our money.

Air pollution is really making us pay through the nose.

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