Reverse Gear writes "The New York Times has an interesting article about how different kinds of fringe benefits are starting to count more in the fight for the best brains in Silicon Valley. The article mainly focuses on Google's high-tech shuttle-bus system, which is quite extensive, covering a majority of the San Fransisco Bay area. The article quotes a transportation expert opining that Google's may be the largest such private system anywhere. One-quarter of the headquarters employees are now using it. A Google software engineer said: 'They could either charge for the food or cut it altogether... If they cut the shuttle, it would be a disaster.'"