siliconbits writes "Analyst firm In-stat has calculated that well over 10 billion social networking and online world accounts have been created by the end of 2010 with nearly half of them (4.5 billion) still active. The growth of free social networking websites like Facebook or Twitter can be credited for the exponential rise in the number of so-called SNOW accounts. Where before, virtual worlds were the realm of paid-for subscription-based gaming services like World of Warcraft, the pervasiveness and ease of access of the newcomers means that more people are creating accounts online than ever before."
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