An anonymous reader writes By now, everyone not living in total isolation knows that HBO has announced plans to offer content streaming in 2015 with no TV subscription requirements. Many wonder what took HBO so long to make this transition. Some speculate that the growing unpopularity of ISP giants has shifted bargaining power in HBO's favor. Others say that it's purely maths; there are more cord-cutters and more people willing to shell out money for specific content, as evidenced by Netflix surpassing HBO in earnings this year "despite Netflix having a smaller customer base". Whatever the reason, all are expecting this development to induce "more content providers to make their shows more readily available online".