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Twitter Social Networks

Twitter Algorithms Amplify Right-leaning Political Content More Than Left-leaning, Company Says Citing Own Research (protocol.com) 137

Twitter is publicly sharing research findings today that show that the platform's algorithms amplify tweets from right-wing politicians and content from right-leaning news outlets more than people and content from the political left. From a report: The research did not identify whether or not the algorithms that run Twitter's Home feed are actually biased toward conservative political content, because the conclusions only show bias in amplification, not what caused it. Rumman Chowdhury, the head of Twitter's machine learning, ethics, transparency and accountability team, called it "the what, not the why" in an interview with Protocol. "We can see that it is happening. We are not entirely sure why it is happening. To be clear, some of it could be user-driven, people's actions on the platform, we are not sure what it is. It's just important that we share this information," Chowdhury said. The META team plans to conduct what she called a "root-cause analysis" to try to discover the "why," and that analysis will likely include creating testable hypotheses about how people use the platform that could help show whether it's the way users interact with Twitter or the algorithm itself that is causing this uneven amplification. Twitter didn't define for itself what news outlets and politicians are "right-leaning" or belong to right-wing political parties, instead using definitions from other researchers outside the company. The study looked at millions of tweets from politicians across seven countries and hundreds of millions of tweets of links from news outlets, not tweets from the outlets themselves.
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Twitter Algorithms Amplify Right-leaning Political Content More Than Left-leaning, Company Says Citing Own Research

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  • not really news (Score:2, Insightful)

    by Anonymous Coward

    This has been known by intelligent persons for ages now.

    • Re: (Score:3, Insightful)

      by jobslave ( 6255040 )
      Facebook too. For all the bitching the alt-right clueless crew have been doing about FB, Twitter, et al "censorship", it's really these platforms which have given them a platform to shout from. Without them, Trump very likely would have not even made the ticket, let alone "win" (electoral college only)
      • Re:not really news (Score:5, Insightful)

        by Kisai ( 213879 ) on Thursday October 21, 2021 @04:11PM (#61915365)

        Bingo.

        Right-wing nutters complain about censorship, when in fact the platforms have been giving them all the attention. Once they get actually censored/blocked/muted, they complain because their audience evaporates and moves onto the next nutter.

        Left-wing nutters also complain about censorship, but they complain about being shadow-banned (eg the algorithm buries them), which to be fair, left-wing conspiracy trash and right-wing conspiracy trash are completely different kinds of warmongering.

        Left-wings villains are "Chaotic Good" while Right-wing villains are "Lawful Evil". Essentially everything that involves saving the environment requires sacrifices of quality-of-life, and that's largely why they don't gain much traction unless the less-nutty left-wing (Lawful Good) actually make it policy. Right-wing "Lawful Evil" nutters, are only selfish. So that's why the algorithm elevates and amplifies it, because "greed is good" in their minds, and any policy that puts money back into their pockets (eg canceling social safety nets) to let the private companies operate (deregulation), is good to them. Sometimes even left-wing people get caught up in this amplification by sub-tweeting "how evil this person/company is"

        But let's point out one thing that is obvious to everyone. Outrage and Hate drive algorithms. Microsoft learned this the hard way with "Tay", that machine learning will learn the "worst" of us and show us the black mirror.

        • Re:not really news (Score:4, Informative)

          by Moryath ( 553296 ) on Thursday October 21, 2021 @04:25PM (#61915409)

          It's worse than that. Twitter, like Facebook, bends the fuck over backwards NOT to enforce the rules against right-wing bigotry (white supremacists, neo-nazis, and the like).

          In fact, they openly admitted they COULD ban the nazis... but it would mean banning most right-wing politicians [businessinsider.com] because the two categories have a venn diagram of a single circle.

          • by theCoder ( 23772 )

            Nice article. Did you read it? Even the headline says that such an algorithm to ban nazis COULD also affect "some GOP politicians". Not that the Venn diagram is a single circle.

            Going into the article, a developer familiar with the AI work at Twitter indicated that such a change "could result in some innocent accounts being flagged by accident, which may not be an acceptable trade-off." [ quote from the article, not from the developer ]

            So basically, Twitter might be worried that such a feature would be 10

          • lol, aptly demonstrated who the real evil is here. The Left - the only side that talks about banning words and ideas. I don’t care how much stupid bulls hit the “Right” says (quotes because those are often your own personal groupings), the left clearly has the most stupid thought process of all, education levels be damned.
        • I regularly see right wing memes posted on Facebook that say something like "Please share this before Facebook bans it!" For example, "Please share this before it's banned: I Love Jesus" I mean seriously? People are spreading the idea of rampant banning, because they want to portray themselves as a persecuted people. Like a minority except in the majority. Liberals are suppressing good law abiding and Jesus loving people! White males are the most persecuted people on the planet! Yada yada yada.

        • I am from the wrong side of the pond to have a deep understanding of the nutters at both extreme of your policital spectrum (to us Europeans, it looks like being somewhere between hard right, and batshit inside ultra far right conspiracy theorists), but still:

          Twitter also seems to be a little bit less censoring than most other platform (they are one of the last "generalist" platform that tolerate sex-workers chatting there).
          So chances are the extremist are a little bit slower to getting kicked out, as you p

    • by NFN_NLN ( 633283 )

      1. Promote a right leaning posts.
      2. Ban/censor anyone that supports it in the comments.
      3. Turn the comment section it a hate filled echo chamber.
      4. Pull their suspenders and with an Steve Urkel voice ask... "Did I do that?"
      5. Go to step 1 and repeat.

      They'll keep coming back everyday.

  • what this says is that either Twitter users find rightwing content more interesting or noteworthy (either in the good or in the bad way) or that righwing content creators are better at being interesting/noteworthy than their counterparts on the other side.

    Or it's all russian troll farms.

    Or Jack Dorsey and Vijaya Gadde are secret Republicans.

    • Re: (Score:1, Troll)

      by beepsky ( 6008348 )
      I would bet it's user driven. If there's one thing the morons who use Twitter like, it's being outraged about things and turning an off hand comment by someone like Trump into an entire manifesto of "evil".
      • by MightyMartian ( 840721 ) on Thursday October 21, 2021 @06:02PM (#61915737) Journal

        This. Conservatives have mastered outrage. In fact, I don't think Conservatism, in the classic sense of the word, actually exists any more. It has become an ecosystem dominated by rage, self pity, persecution complex and a seemingly bottomless well of vitriol and histrionics. Essentially modern conservatism is one big endless moral panic.

    • by ArchieBunker ( 132337 ) on Thursday October 21, 2021 @03:49PM (#61915245)

      Or you could read the research paper. https://cdn.cms-twdigitalasset... [cms-twdigitalassets.com]

    • it's users and likely the reaction users make to self-confirming input relative to their politically leanings.

    • Re: (Score:3, Insightful)

      by doconnor ( 134648 )

      Rightwing users find rightwing content more interesting or noteworthy because they are more inclined to support who they see as authorities then leftwing users.

      Cite: The Authoritarians [theauthoritarians.org]

    • Gosh the people who are in the business of manufacturing "news" to sell ads are better at getting page views than people trying to report the actual news. Not a surprise. A slow news day doesn't sell ads, also a clear and accurate reporting of the news is a great way to completely kill follow-up page views and ad revenue. This report is just one more way that it is clear that having algorithms that optimize for "engagement" is creating all sorts of collateral damage. The sad thing is that the victims he
    • I read this as Right Wing Viewpoints are more extreme (different from the norm) than left wing viewpoints.
    • by Teun ( 17872 )
      Follow the money = adverts.
      Right wing users must be more likely to click on advertisements thus making money for the platforms.
      That's the only thing that counts, not eyeballs but clicks.
    • Or the people who creating content that infuriates the most people get the most retweets? I mean, in the day the Trump tweets were retweeted far and wide, not because of their brilliance but because of the "omg you won't believe the shit he said this time!" factor...

      Twitter is not really a popularity contest.

  • This is like Big Tabacco saying saying that cigarettes don't cause lung cancer, Shaggy saying it wasn't him, or Amber Heard saying that she didn't shit the bed.

    • This is like Big Tabacco saying saying that cigarettes don't cause lung cancer, ...

      Technically... cigarettes don't cause lung cancer, smoking them does.

    • by Anonymous Coward

      This is like Big Tabacco saying saying that cigarettes don't cause lung cancer,

      Yeah, but "Big Tabacco" had plenty of research which told them that cigarettes actually do cause cancer. This is that equivalent research which Facebook ("Big Surveillance") also has and is hiding.

      • Yes, but they didn't release that research publicly. Instead they released the research that showed cigarettes are healthy or at least cause no ill effect.

  • by martynhare ( 7125343 ) on Thursday October 21, 2021 @03:44PM (#61915227)
    Anyone remember the early 00s where up and coming Internet services, which were all running at a loss, tilted towards defending the vulnerable? Well people supported them and profits were realised. Now it is time for us early adopters to pay the piper, as these services all press forth to support the mainstream users who simply do not share our nerdy values.
    • Anyone remember the early 00s where up and coming Internet services, which were all running at a loss, tilted towards defending the vulnerable

      No, I don't remember that at all.

      • You just need to move into the reality that poster exists in, instead of this icky one that doesn't give the results he wants.

  • Koch and his many organizations are dedicated to reinforcing the right wing. The Russians trolls find it easier to attract the right wing. The Republicans are a long way from Lincoln's "A house divided against itself shall not stand."
  • Left is boring. (Score:5, Interesting)

    by richieb ( 3277 ) <richieb@gmai l . com> on Thursday October 21, 2021 @03:58PM (#61915297) Homepage Journal
    Left leaning ideas are boring. Climate change, income inequality, healthcare for all. Right leaning ideas are entertaining. Like a circus full of crazies. There is Q, there are Jewish space lasers, there are hidden pedophile gangs in basement of pizza places.
    • it's that they're kinda depressing. The right wing tells you everything will be fine if we just roll back the clock to some period of time when things were Great Again. The Right Wing also tells you that if you just follow the social order and stick to the hierarchy everything will work out.

      The left tells you the world is a fucked up place and that we forever have to strive to keep it running. We're also *never* satisfied (that's the "progress" in "progressive") so we're kind of kill joys. When blacks g
      • by doom ( 14564 )

        we debunk B.S. quickly

        Uh, dude: nuclear power? On nuclear power the American left was played like a musical instrument by the fossil fuel industry, and that's evidently something too painful to face.

        Granted, on most issues, the left has been doing way better in recent decades, and the right has gone totally batshit crazy (just when I think they can't do any worse they prove me wrong...).

        (And it's perhaps not strictly relevant, but back when I was a teenager in the 70s there was *a lot* of crazines

        • Uh, dude: nuclear power? On nuclear power the American left was played like a musical instrument by the fossil fuel industry, and that's evidently something too painful to face.

          On nuclear power the right has been played by the nuclear power industry, which convinced them that it was a good idea even though the market has spoken and soundly rejected it.

      • But the big thing is that when one of us starts acting crazy and grifting (ala Gwyneth Paltrow's Goop) instead of running with it and forming a happy little community around the grift we tear into it for being psuedo scientific and harmful. e.g. we debunk B.S. quickly, and that means the ability of it to spread, in particular on social media, is limited. That in turn limits the all important "engagement".

        Still waiting for BLM to be denounced by the left for their grifting. The presumed beneficiaries have already started complaining about being forgotten and when the officers build a real estate empire during their tenure, something is fishy.

  • by NicBenjamin ( 2124018 ) on Thursday October 21, 2021 @03:59PM (#61915303)

    All of these social media sites have so many inter-locking algorithms, which interact in extremely complex and hard-to-predict ways, so this could be a very very complex problem. Some of them are amenable to being fixed by algorithmic tweaks. Others are not.

    Examples:
    Twitter has a character limit. If Angry Anglo-Saxon English takes less characters than Intersectional Analysis, then you would expect Anglo-Saxon-Anger to do very well on twitter. Moreover, Conservatism mostly wants things to stay the same. "NO" fits into 280 characters with 278 to spare. Making the case that a) the current healthcare system sucks, b) it must be changed, and c) my specific version of change is superior to the others? That's not 280 characters.

    Progressive messages come from many different groups, with many points of view, who are capable of ignoring each-other. If a small group of conservatives amplifies every message that leans right, and the Income Inequality People aren't amplifying the Global Warming people; one would expect the right to do better in terms of engagement even tho the small group of conservatives is small.

    • Very similar to what has long been called a "bumper sticker mentality." For that matter, it's the essence of populism - simple stories and ideas that make you feel good by reinforcing your biases. (Found in the dictionary under "Ronald Regan").

      I think we were collectively assuming friction-free communication would increase information flow and knowledge; turns out it amplifies memes at least as well. I suppose an analysis of the content of email chain letters 20 years ago would have found the same.

      • I think we were collectively assuming friction-free communication would increase information flow and knowledge

        Not all of us. E. M. Forster painted a pretty bleak picture of friction free communication/social media in 1909. 100 years proved him to be a very good judge of human nature.

    • by Mal-2 ( 675116 )

      There's one past to long for (and even that gets badly distorted), but many possible futures. Liberals suffer from market fragmentation.

  • by rsilvergun ( 571051 ) on Thursday October 21, 2021 @04:08PM (#61915357)
    the left by hobbyists. So the right is going to be more successful in amplifying their voices. Right wing politics also tends to trade in fear while left wing leans on hope and futurism. That means the right wing is gonna play better with doom scrollers.

    Finally, and this comes from one of the big fake news sites a while back, if you try spreading a left wing conspiracy it gets debunked before it goes viral and you don't make any money from adverts. On the right wing side of things... well just go look at your uncle's Twitter feed.
    • the left [is staffed] by hobbyists.

      That is the the biggest example of motivated reasoning I've ever seen.

      • who are actual politicians. You've got a handful making a meager living off YouTube and Pateron donations and Vaush. None of them have the backing of any millionaires let alone billionaires because... well... they're advocating to make it impossible to be that wealthy because money is power and the left doesn't like any one individual having that much power. For some reason the right wing is OK with a boot on their neck as long as it's a privately owned boot.
        • Name some professional leftists who are actual politicians

          Unless you think Bernie Sanders is not a leftist?

          • You're right, but look, there's a bare handful of them when you can only come up with one useful example off the top of your head. Most of those who claim to be leftists are centrists, whether we're talking about politicians or voters.

    • by sinij ( 911942 )
      No, the left are quasi-religious zealots leads by charlatans. While not many people understand that SJW and its various mutations are godless neo-religion, they do intuitively understand when others preach bullshit at them.
      • that comes with excellent Karma with posts like that? Did you buy and/or hack your /. Id?

        Also, a religion requires a belief in the supernatural as well as custom, dogma, etc. None of which the left has. Our lack of dogma is a bit of a weakness, as we're quick to falling into disagreement where as the right wing, because it's run from the top/down in a strict hierarchy (with billionaires at the top) can do things like enforce Reagan's 11th commandment. This doesn't make the Right Wing correct, just stron
    • the left by hobbyists. So the right is going to be more successful in amplifying their voices. Right wing politics also tends to trade in fear while left wing leans on hope and futurism. That means the right wing is gonna play better with doom scrollers.

      What a load of shit. For four years under Trump, we heard nothing *BUT* fear from the left every single day. "Trump is going to start WWIII. Trump is going to attack North Korea. Trump is going to declare martial law." Now that he is out of office, 50% of 2021 CNN coverage is "the boogeyman is coming back any day now, just you wait and see." Even General CRT Milley was willing to commit treason with the Chinese military out of the fear he swallowed from the left. With such a weak kneed, scared Joint

  • That's because folks like Rep Ocasio-Cortez post things mostly related to policy and they're not all that exciting. Guys like Rep Jim Jordan post ridiculous inflammatory nonsense. One of these gets more engagement - which is what drives Twitter's algorithms - than the other.
    • by Mal-2 ( 675116 )

      AOC could have probably made more of a big deal about playing Among Us. Side benefit, Sykkuno would have been revealed for the asshole he is a year sooner than actually happened.

  • Comment removed based on user account deletion
  • by guruevi ( 827432 ) on Thursday October 21, 2021 @04:43PM (#61915479)

    The left-wing has an outsized presence on said media, so all the attention is divided across hundreds of blue checkmarks making it harder to amplify a particular message. Not only that, but since the Twitter is base is primarily left-wing (you can find stats that say it's something like 60/40 for the users and 80/20 for the 'influencers' in favor of Democrats), the only engagement the left wingers see is a relatively low-yield positive.

    The right-wing doesn't have nearly as much presence, between the direct and indirect suppression and the simple fact most don't care about talking in the wind to an overwhelmingly left-wing user base so whatever they do present has a following of both fans and anti-fans that amplify everything they say.

    As has been demonstrated by people on YouTube, it doesn't matter whether you click like or dislike, the algorithm sees any interaction as an engagement and the more divergent the engagement (up and down simultaneously) it is designed to generate more traffic because, as with headlines, it's "spicy" that drives the eyeballs.

  • If your Twitter feed is based on who you follow, then how is this significant? If I'm not following (I actually actively block) any right-wing political figures, then how does this work?

  • by Gabest ( 852807 ) on Thursday October 21, 2021 @04:50PM (#61915513)

    It's called "vocal minority", not specific to right wing, it applies to everything.

  • A product controlled and developed by Jack Dorsey must OBVIOUSLY be promoting right wing ideals.

    Does anyone really even parse what they're saying anymore?

  • > Twitter Algorithms Amplify Right-leaning Political Content More Than Left-leaning, Company Says Citing Own Research

    You have got to be shitting me. Just take a look at who gets banned as compared to who gets left up. The Taliban is acceptable, but not the orange one ;]
  • "Amplify" in this context does not mean "promote", but that users in general find conservative content more engaging. Are you really surprised that this is true when SJWs are circling the cultural drain while endlessly purity testing each other? Like the first time you read someone seriously using "birthing people" you might have engaged in some rubbernecking, but the Nth time? Who wants to engage left-leaning political content when all the do is clutch pearls in-between undermining cohesion that enables so
    • by fafalone ( 633739 ) on Thursday October 21, 2021 @07:56PM (#61916037)
      You want to talk about the left undermining social cohesion with their 'not being a raging dickhead to trans people' movement after what the right continues to pull with vaccinations, masks, and lockdowns, not to mention every other shitty divisive bullshit of the Trump era? You're out of your god damn mind.
  • The mods are out abusing the system to label "disagree as "Troll" etc.

    Go look up Tim Pool interviewing Jack Dorsey on Rogan, especially the segment on deadnaming.

    It reveals both sides' biases.

    • by Anonymous Coward

      Wah my opinions are unpopular wah

  • Outside the USA, there is little to zero evidence of any "left leaning" individuals or activity in your country. Even your use of the word "liberal" to mean leftie is a part of it. The word liberal means moderate and unbiased. It identifies people who are neither Conservative or Socialist. If someone sees someone like that as being far to their left, as so much of your media does, they are saying that the middle ground is far to their left - or that they are far to the right of moderate!

    The question is,

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