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The Internet

One Argument Why Data Caps Are Not a Problem (fierce-network.com) 91

NoWayNoShapeNoForm writes: OpenVault believes that data caps on broadband are not a problem because most people do not exceed their existing data caps. OpenVault contends that people that do exceed their broadband data caps are simply being forgetful — leaving a streaming device on 24x7, or deploying unsecure WiFi access points, or reselling their service within an apartment building.

Yes, there may be some ISPs that have older networks that they have not upgraded. Or maybe they are unable to increase network capacity in "the middle mile" of their networks, but the Covid pandemic certainly encouraged many ISPs to upgrade their networks and capacity while many ISPs that had broadband data caps ended that feature.

Perhaps the biggest problem, according to OpenVault, is that most broadband users do not really have any idea how much bandwidth they "consume" every month. If Internet access is a service that people want to treat as a "utility", then you have to ask, Would they keep the water running after finishing their shower?

In the article Ookla's VP of Smart Communities adds that "Scrolling through social media feeds for hours can 'push' hundreds of videos to the user, many of which may be of no interest — they just start running." So the main driver for usage-based billing wasn't to increase revenue, OpenVault CEO Mark Trudeau tells the site, but to "balance the network a little more..." (Though he then also adds that sometimes a subscriber could also be reselling broadband service in their apartment building, "And that's not even legal.")

"If one or two customers on a given node is causing issues for 300 others, where those 300 are not getting the service that they paid for, then that's a problem right?" he said.

Having said that, the article also points out that "Many major fiber providers, like AT&T, Frontier, Google Fiber and Verizon Fios, don't have data caps at all."

One Argument Why Data Caps Are Not a Problem

Comments Filter:
  • Fuck off (Score:5, Insightful)

    by locater16 ( 2326718 ) on Saturday October 26, 2024 @06:36PM (#64896409)
    Get this corporate mouthpiece bullshit off /.
    • Re: (Score:3, Insightful)

      Seriously that "just asking questions" vibe of that non-headline is infuriating.

      It's bad if someone is getting paid for this, and worse if someone is so incompetent as to do it for free.

      • by mysidia ( 191772 )

        Yes.. Why are we asking the data cap software company their opinion on data caps? Their product has no purpose if Broadband providers simply invest the money in the network instead of spending an arm and a lag instead of on software and services designed to mitigate the lack of capacity.

        • With no data caps every web page would be gigabytes of jabbascript.

          • by mysidia ( 191772 )

            With no data caps every web page would be gigabytes of jabbascript.

            They already are.

            Actually page loading speed is what limits webpage sizes. Web developers could not care less about your data allowance.

    • Get this corporate mouthpiece bullshit off /.

      Really? Is it so hard to believe that people can be segmented into tiers representing their natural usage and pay accordingly?

      The real argument is whether or not the tiers offered represent these natural levels.

      • Optic Fiber 1g broadband, unlimited data, for 9 bucks a month. Tiers are related to maximum throughput (1gbit, 500mbit, 300 mbit), and the difference between them is a couple bucks.

        In a former Communist country in Eastern Europe.

        You have no excuse.

    • Get this corporate mouthpiece bullshit off /.

      Lets hear all about your internet co-op.....

  • by gweihir ( 88907 ) on Saturday October 26, 2024 @06:37PM (#64896411)

    Also, if, supposedly, most people do not exceed their data-cap, why does it even make economic sense to implement them at considerable effort and cost?

    • Data caps aren't exactly hard to implement. My router will let me do it for anything on my LAN with a fairly easy config setting. I think the only reason they exist is to upsell consumers to an unlimited plan.

      They are rather pointless though. Even if someone were pirating as much content as their connection would allow, there's no way that they could consume it anywhere near as fast as they could acquire it. Once upon a time there may have been concerns about that, but the pipes got fatter, the compressi
    • Like a lot of stuff in a typical EULA, it's an extra stick to beat the consumer with if they need a beating. Most people do not exceed the data cap and in most cases the network is able to cope well with traffic, but if there's a case of a subscriber using massive amounts of data on a somewhat oversold link, they can choose to enforce the data cap rather than make a potentially expensive investment just to accommodate traffic from that one user.
      • by fuzzyfuzzyfungus ( 1223518 ) on Saturday October 26, 2024 @07:32PM (#64896555) Journal
        It seems unlikely that data caps are primarily about protecting overloaded links at peak times: they do keep you from just running at advertised speeds at all times; but, were they the only mechanism at play, a heavy user could still be overloading the line for some days after the cap resets before they hit it again. Any congestion management you want to do(and aren't restricted from doing, it's not like there are SLAs here) you'd want to do significantly more quickly than that.

        It's possible that the psychological effect of a looming fine helps keep utilization down, especially among people who don't really know much about how much various things consume; but as an actual congestion management tool a meter of "X GB/month" is pretty poor: it counts traffic the same regardless of how heavily loaded the line is at the time, so does nothing to encourage off hours usage or backing off in response to signs of congestion; and, in the case of all but the most draconian caps or the most questionably supported nominal peak speeds, it generally won't stop one or more heavy users from hammering the line for days after whatever the reset date is.
    • by Anonymous Coward

      Suppose 100 people use a service. 99 of them use 1-5 units per day. The 100th uses 200 units per day. If you offered that service and units cost money to produce, you might consider implementing a cap of 10 units per day that wouldn't affect 99% of your users, and removes the one who costs you the most.

      I'm not in favour of caps generally, but I can see a circumstance in which they would make economic sense to a comany.

      • Re: (Score:2, Troll)

        by Graymalkin ( 13732 ) *

        Bandwidth is not oil or fresh water. No one is going to run out of it. It also has zero marginal cost so there's no cost to "produce it".

        As long as power is supplied a router will deliver bits. At ISP scales there's very little power difference between full utilization and partial utilization.

        • by gweihir ( 88907 )

          Indeed. Here (Europe), I pay for _bandwitdh_, not usage (both wired and mobile). Incidentally, bandwidth is also what the provider pays for. It makes no sense anymore to have data-caps. The only use-case is to squeeze money out of customers, i.e. market failure.

          • Do you pay for burstable bandwidth or sustained bandwidth? As I understand it, caps are meant to deter customers from misusing burstable bandwidth as if it were sustained bandwidth.

            • by gweihir ( 88907 )

              I pay "unmetered". That means they are not even legally allowed to measure with any level of detail how much I use as that could be considered personal data. And no, no "bursting" wired or mobile. Wired is 1 Gbps symmetrical, mobile goes up to 1Gbps depending on the cell. I could upgrade to 10Gbps at the same price, but then I would have to get new hardware. And I never noticed any network-caused wait times. It is always the server on the other side. It really has been a while that I saw slow Internet. Well

        • by jonsmirl ( 114798 ) on Saturday October 26, 2024 @08:11PM (#64896613) Homepage

          1TB is nothing when 4K TV is involved. I'm on FIOS and I just checked my devices. Our main TV 4K streamer is at 1TB just for that single device. Overall the house is at 2TB and the month isn't finished yet. 95% of the 2TB is streamed video. If the ISPs truly want to lower bandwidth demands they'd allow the streaming companies to set up more caching servers without charging them outrageous fees. To put this in perspective, if I ran my gigabit connection at capacity it could deliver about 300TB of data so I am only using 0.6% of my available bandwidth.

      • Except that's not how their cost structure works. Their line provides and costs based on peak units per second. If their line is provisioned for 150 units per second, it costs them fuck all extra and implies no requirement to increase if one guy is using 2000 units or 2m units all during times when total utilization isn't exceeding 150 units per second. If the line becomes saturated, then it makes sense to throttle people disproportionately contributing to it to keep everyone with a fair share. But not days
      • by mysidia ( 191772 )

        The 100th uses 200 units per day. If you offered that service and units cost money to produce, you might consider implementing a cap of 10 units per day

        Except computer networks do not work like that. With computer networks your cost is Peak units being used when the network is ccongested, and the infrastructure you had to build to support that peak. Units taken outside the congestion period do Not cost anything.

        This is why when cities have roadway congestion - they Don't create a "Miles driven" overa

    • if, supposedly, most people do not exceed their data-cap, why does it even make economic sense to implement them

      Their purpose is to deter people from exceeding them (and it seems to work).

      • by gweihir ( 88907 )

        The purpose of the limit is to be a limit? Seriously?

        ISPs these days pay for bandwidth in their upstream. They have always paid for bandwidth in their own networks. Bandwidth restrictions make sense. Data-caps do not.

        • The purpose of the limit is to be a limit? Seriously?

          I was wondering why you asked. It's pretty simple really.

          Bandwidth restrictions make sense. Data-caps do not.

          The data cap sets the moment where you get a bandwidth restriction. Such that you know in advance, and can plan for your usage.

          I have a fibre landline with "unlimited" and the ISP told me before signing that there is actually a reasonable limit, but they can't tell me what it is. I found it confusing. I totally prefer the function of my mobile phone where I have a data cap, I know how much it is from the start and I can find where I am within the limi

          • by gweihir ( 88907 )

            The purpose of the limit is to be a limit? Seriously?

            I was wondering why you asked. It's pretty simple really.

            If by that you mean "circular" and "meaningless", sure.

        • Bandwidth restrictions make sense. Data-caps do not.

          I think ISPs impose data caps as a proxy for the difference between burstable and sustained bandwidth. They must figure that nontechnical residential customers are less likely to understand burst billing than a cap.

          • by gweihir ( 88907 )

            That would make some sense. Of course, I have not seen "burstable" here in ages and it was rare even before.

      • No, their purpose is to extract more money from laying customers. Cap fees are like overdraft fees. They're made up to extract more money from paying customers, and oftentimes in a way that you won't know until the bill comes due.
    • Also, if, supposedly, most people do not exceed their data-cap, why does it even make economic sense to implement them at considerable effort and cost?

      Because most people is not everyone. There are enough spoilers outside of everyone that will over consume and ruin it for everyone.

      • by gweihir ( 88907 )

        Not anymore. You need pretty historic and creaky infrastructure for that to make sense. Well, Internet-wise much of the US seems to be the 3rd world, so that may be the case.

  • Quid pro quo. (Score:5, Interesting)

    by devslash0 ( 4203435 ) on Saturday October 26, 2024 @06:42PM (#64896425)

    Sure. Let's treat broadband as an utility as long as those who send data over my connection do not send me ads, TV commercials, trackers, session-recording addons and similar crap. Quid pro quo. Deal?

  • Why not just slow people way down when they get above whatever arbitrary threshold the company picks? Seems like that would discourage the people who actually intend to abuse the system while not punishing the rest - including the "forgetful".

  • by fahrbot-bot ( 874524 ) on Saturday October 26, 2024 @06:50PM (#64896465)

    "If one or two customers on a given node is causing issues for 300 others, where those 300 are not getting the service that they paid for, then that's a problem right?" he said.

    Ya, the node isn't capable enough. But the company would have to invest money to fix it...

    • Kind of like overbooking a flight by the airlines, then the potential passengers must deal with the repercussions.

      Why aren't 'sales/purchases' considered a contract?

    • There are a gazillion ISPs out there running ancient TCP software, and we get to suffer from it. I wrote about it at https://cacm.acm.org/practice/... [acm.org] For a really short explanation, there's a 5-minute video there.

      And yes, Hanlon's razor applies: never attribute to malice that which is adequately explained by stupidity...

    • by drnb ( 2434720 )

      "If one or two customers on a given node is causing issues for 300 others, where those 300 are not getting the service that they paid for, then that's a problem right?" he said.

      Ya, the node isn't capable enough. But the company would have to invest money to fix it...

      Which means raising the rates on the 298 to service the 2 over consuming. Or just have a two tiers. One the 298 fit in and one the 2 over consumers fit in, charge according.

  • Data caps are a way for ISPs to lie about bandwidth, and prevent them from running into issues when the cut corners and drastically under-provision.

    • Absolutely this. That this guy is spewing nonsense is proven by this: "Having said that, the article also points out that "Many major fiber providers, like AT&T, Frontier, Google Fiber and Verizon Fios, don't have data caps at all." I guess those four are just operating as charities and eating the tremendous expense associated with customers using too much bandwidth.
    • This, this, and this.
    • by dvice ( 6309704 )

      I agree. And there is a very easy solution to this problem.
      ISP can simply sell two kinds of connections.
      - Unlimited one, with higher price
      - One with data caps, with lower price.

      Or if they are really unable to provide the unlimited one, then just sell all connections with data caps, but say so clearly in the adds and when signing the contract.

  • just wait for cable co's to see TV drop and then the caps will come down to make up for the loss of $

  • US-ians have data cap on residential broadband? I thought they were a thing only on mobile...

  • by Arrogant-Bastard ( 141720 ) on Saturday October 26, 2024 @07:29PM (#64896549)
    It's shilling by a lying corporate weasel who knows nothing about network engineering and is attempting to cover for greedy behavior by incumbent ISP monopolies/duopolies who under-provision their networks and over-charge for them.

    As someone who does know about network engineering (after 40+ years I ought to), I can tell you that it costs more to implement data caps than not. Why? Because they have to be put in place, mechanisms built to implement them, accounting and billing set up to handle them, customer support set up to deal with the fallout, etc. It's not just a technical measure that exists in vacuum, it incurs a lot of cascading costs including significant human time. It's easier and cheaper to just add capacity -- and it gets easier and cheaper every year.

    So why do ISPs do this? Artificial scarcity and plausible deniability. It's an excuse for exorbitant pricing and network congestion. And this dirtbag is playing right along with them.
    • It's shilling by a lying corporate weasel who knows nothing about network engineering and is attempting to cover for greedy behavior by incumbent ISP monopolies/duopolies

      Well yeah, that is literally his job, although he would describe it in a more positive light.

    • I agree they're a shill, and there is added work/effort to support data caps...

      But big companies already support the ability now. Incremental work is likely small compared to the added profits.

      I'd look at this like tax preparation though. It's extra work that someone who won't be doing it decided everybody else must perform. It has no or little real value to the people doing the work. And somehow society decided it's normal/OK.

    • not just a technical measure that exists in vacuum, it incurs a lot of cascading costs including significant human time. It's easier and cheaper to just add capacity -- and it gets easier and cheaper every year.

      Data caps, create revenue streams. They also do not incur capital expenses that would otherwise dig into the executive bonus coffers.

      Increasing capacity, will incur cost. And might result in increased revenue.

      Not really a dilemma for the executives making that decision.

    • As someone who does know about network engineering (after 40+ years I ought to), I can tell you that it costs more to implement data caps than not.

      Ok but this is really a question for accounting, not engineering. Engineers aren't very good at accounting, that's why you almost never hear them talking about things like technical debt.

      • Some engineers aren't very good at accounting -- most often, novices.

        I'm not a novice.

        But even an engineer who has no concept of accounting should be able to reason through this. Let me give you a partial outline, and this only covers perhaps 10% of what's required to implement data caps.

        - You need to monitor usage on a per-customer basis.
        - You need to keep track of that usage, so now you need a database. And let's note: it's not just one data point per user, it's going to be hundreds or more d
    • It's shilling by a lying corporate weasel who knows nothing about network engineering and is attempting to cover for greedy behavior by incumbent ISP monopolies/duopolies who under-provision their networks and over-charge for them.

      Is it? Do you find it hard to believe that people can be segmented into tiers representing their natural usage and pay accordingly?

      The real argument is whether or not the tiers offered represent these natural levels.

  • by Gravis Zero ( 934156 ) on Saturday October 26, 2024 @07:51PM (#64896587)

    per wikipedia:

    OpenVault LLC provides network management, policy control, data integration, and business analytics software as a service that is designed to help communication service providers (CSPs) achieve revenue and operational goals.

    So the guys that sell software to nickle-and-dime customers don't think data caps are a problem? Astounding! /s

    • by sjames ( 1099 )

      And there it is, the hidden agenda. Their sales go down if ISPs simplify their network management by committing to no caps.

  • Meaning that the 1.2 TB cap common on certain isps can be reached in 3 hours. That means only 0.4% of your connection's maximum potential can be used before you are capped. This is why gigabit connections should make data caps obsolete, as most people only use the max potential for short term bursts like downloading a game and then then only using a small trickle for general web browsing.
    • Meaning that the 1.2 TB cap common on certain isps can be reached in 3 hours.

      And for many that 1.2 TB of data is more than they consume in a month. Not all users are the same. Hence tiers make sense. Pay for what you need without.

    • Meaning that the 1.2 TB cap common on certain isps can be reached in 3 hours.

      Yes, I can fill my car's gas tank, punch a whole in it, and start a fire. Consuming all that fuel in 3 hours. Or I can not set the car on fire and have the fuel last a week.

  • by King_TJ ( 85913 ) on Saturday October 26, 2024 @08:29PM (#64896643) Journal

    Look -- I'd find it acceptable for an ISP to throttle a really high speed connection after you exceeded a large enough monthly quota. But by that, I mean such things as "1Gbit download speeds cut in half to 512MB/sec" until the next billing period.

    That would help alleviate the claimed excess traffic generated by forgetful people who leave some streaming video going non-stop while they're out of town for 2 weeks or ?

    But these greedy bastards always have proposals that start charging you excessive "per GB" type fees once you go over their arbitrary limits, or they just effectively cut off your broadband until you pay for another month at full price (regardless of if this happened only a few days into the last billing period). Ridiculous levels of throttling also amount to cutting off your service, since it becomes unusable if your broadband speeds drop to the point you can't have more than one device doing things at a time or your remote work via VPN or remote terminal server connections gets impacted.)

    On top of that? It's like someone else already posted -- where the limits they set are absurdly low. A 1 or even 2TB cap is not going to do, especially when people want to start streaming 2 hour long movies in 4K resolution, increasingly have a lot of data backed up in the cloud with services like Microsoft OneDrive or Apple iCloud, and when you can't even use many devices you buy without a broadband connection. (EG. My Bambu Labs 3D printers default to uploading each print to their cloud server to be sent to the printer from there. It's nice in the sense I get remote control of my print job from anywhere via my smartphone. But a detailed print can easily be hundreds of megabytes in size, and I own 5 printers right now that I keep fairly busy with projects since selling these prints is a side gig for me on weekends.) I rely on a fast and reliable broadband connection for my day job in I.T. too, remoting in to machines all day long to provide remote support or sysadmin tasks. My kid and I like to play online games too.) It's not gonna fly that because we binge watched some streaming shows and then she listened to a lot of streaming music in the form of YouTube videos, a data cap wound up exceeded before the month was up, preventing all these other things from working right.

  • Fuck off, ISP man
  • Somehow the thing that incurs fees in this article is not "the problem". Instead "the problem" is just the same 15+ year old BS about bandwidth scarcity that is every day even more untrue than it was the day previous.
  • "We cannot manage the network to prevent that person hurting 300 other people, so we're just going to charge them extra." Sounds closer to reality.

    And I'm confused, was that statement by OpenVault too (that Google says create broadband management tools)? This summary mentioned Ookla as the source.

    I can't remember what Ookla does beyond my landline across internet device that they recently stopped supporting [bought forever ago... was likely to happen eventually].

  • How retarded do you need to be to come up with this nonsense?!
  • Scrolling through social media feeds for hours can 'push' hundreds of videos to the user,

    I just turn off DRM. And now the advertisers are afraid that I might seal their precious ad copy. So they pop up a warning "This video cannot be viewed without DRM".

    Great! Job done.

  • That is same as saying: nobody scored a goal, so goalkeeper is not necessary and does not matter. Yes, that's why nobody got a goal, goalkeeper was there! People try not to reach the limits, cause then they will have to pay a lot more. We are not that stupid.
  • Yeah, those videos just start. Nobody's fault, apparently. As they used to say on SNL, "I hate when that happens." It's too bad nobody knows how to prevent videos from running by themselves. Think of all the bandwidth we could save! Must be that darn AI.
  • When I had metered service; I got really good at ad blocking and filtering; but I also just dumped visiting a lot of ad heavy properties all together.

    Not only did this save a ton bandwidth; 10s of gigs per month based on the counters (which I could then use for important things like work, without worry). It kept devices viable that the instant I turned some of those filters back off and went back to some sites I used to use in the past with their massive ad bloat, choked.

    We need to STRONGLY dis-incentivize

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