Who Is John Ternus, the New Apple CEO? (techcrunch.com) 47
John Ternus has officially taken over as Apple CEO after 15 years under Tim Cook, stepping up from his role as senior vice president of hardware engineering. A 25-year Apple veteran who helped oversee products including AirPods, Apple Watch, Vision Pro, Apple silicon, and the new MacBook Neo, Ternus now inherits the challenge of pushing Apple forward in AI while Cook stays on as executive chairman. TechCrunch reports: Ternus has worked at Apple for nearly half of his life -- now 51 years old, he has been with the company for 25 years. He joined Apple's product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021. [...] Ternus previously reported to Cook, who he considers a mentor, and led all of hardware engineering at Apple. That's a pretty big deal for a company that's known for ubiquitous hardware like the iPhone and the MacBook. [...] Ternus' earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor. "At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw ... and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25," Ternus recalled in his commencement speech. "I distinctly remember stepping back for a minute and thinking, 'What the hell am I doing? Is this normal?'"
As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder's attention to craftsmanship. "[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful," Ternus said. "It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here."
From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple's transition from Intel chips to its own proprietary Apple silicon. Most recently, Ternus was involved in the production of the MacBook Neo, Apple's new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device. "We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up ... leveraging both the technologies we'd been developing like Apple silicon, but also the kind of expertise that we've developed over many, many years of building Macs, and building phones, and building iPads, and all of these things," Ternus told Tom's Guide.
As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder's attention to craftsmanship. "[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful," Ternus said. "It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here."
From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple's transition from Intel chips to its own proprietary Apple silicon. Most recently, Ternus was involved in the production of the MacBook Neo, Apple's new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device. "We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up ... leveraging both the technologies we'd been developing like Apple silicon, but also the kind of expertise that we've developed over many, many years of building Macs, and building phones, and building iPads, and all of these things," Ternus told Tom's Guide.
Who is John Apple? (Score:5, Funny)
He's the new Tim Apple.
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Fear
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Yep:
https://www.reuters.com/world/... [reuters.com]
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I look forward to those new higher prices that he knows we're going to love.
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Tell you what you do, you write to Apple and tell them to ignore the memory chip price increases; tell them they'll have to eat those increases themselves. I'm sure they'll listen to you.
Re:Welcome (Score:4, Insightful)
Tell you what you do, you write to Apple and tell them to ignore the memory chip price increases; tell them they'll have to eat those increases themselves. I'm sure they'll listen to you.
Of all computer companies, Apple is probably the first one that actually could eat those memory price increases. They've sold extra memory at a ball-busting premium for a long time now. They could claim that was forward thinking so that they could balance coming shortages without having to slam it directly into their customer's face and make it a huge marketing win. Note that I said 'could.' Because we all know they won't.
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to a certain extent I would look away and continue to pay the ever increasing prices, if they could somehow continue to keep deep AI integration as entirely optional within their products.
Re:Welcome (Score:5, Funny)
Trump will call him Johnny Appleseed
Most importantly (Score:2, Insightful)
Will he have the balls to tell Trump to fuck off with his Lake America man-child bullshit ?
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No, he's scared of upsetting the king. The only people who do speak out against the cult are retiring or have terms ending.
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Him pulling a Jim Jones would be hilarious.
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Him pulling a Jim Jones would be hilarious.
JD Vance did recently say he's OK if his actions and the actions of the current administration bring about the end times because he considers that doing God's work or some such bullshit. They're closer to Jim Jones than they are Jesus, that's for damned sure.
Engineer just imports data from USGS (Score:5, Informative)
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Will he have the balls to tell Trump to fuck off with his Lake America man-child bullshit ?
Apparently, no. Apple Maps Renames Lake Ontario ‘Lake America’ After Trump Order [bloomberg.com]
September 1, 2026 at 8:11 PM UTC
Apple Inc. renamed Lake Ontario “Lake America” on its maps service, following a similar move by Alphabet Inc.’s Google, in the wake of an order from US President Donald Trump. ... The modification was made for users in the US, with the Canadian version of Apple Maps continuing to show the Lake Ontario name and international versions showing both names.
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It's hard to tell whether they are doing it out of fear, or if they genuinely believe in Trump's Cultural Revolution.
Probably both.
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As I said in the Google article, how about fear out of being wrong? Maps and navigation rely on an authoritative source of information. In the USA locale that's the GNIS and the GNIS has it listed as Lake America. Trump may be a pathetic little manbitch and his renaming of the lake childish, but we don't want individual corporations deciding what to name things.
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Oh interesting, did GNIS also rename all the street signs, trail signs, business names, etc, etc?
Seems like *they* are the ones who are causing confusion.
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The GNIS is a database, one that doesn't include business in any way. It's up to the state to manage the renaming of official signage. As of right now, those street and trail signs are wrong, officially so. The business names however are right, they have no relation or requirement to follow any official naming convention.
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Fear. Big tech executives know he's as easy to manipulate - and as spiteful - as a toddler. So they'll swallow their pride if staying on his good side protects their bottom line. Remember all them lined up like pretty ducks in a row at his inauguration? Remember when Cook handed Trump that gaudy-ass 24k gold Apple trophy?
That shit isn't normal, but they know what they're dealing with.
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Why not show both names in the US as well? Is Apple REALLY that afraid of the Trump administration?
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Why did Trump not rename all lakes up there to "Lake Amerika"?
Would that be to confusing?
He also could rename both oceans to "American Ocean".
Simple. And be done with it.
Makes it more simple for me, too ... don't have to memorize so many names.
I could sail from Lake Amerika to Lake Amerika.
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I hope not, he'll be fired rather quick. It's his job to ensure Apple is in the best possible position to make money in the USA and that means sucking Trump's tiny pecker is part of his job description.
Corporations don't care about your ethics, and the only politics they play is what is best for themselves.
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Corporations don't care about your ethics
They absolutely do care about your ethics ... if they think they can make a buck off you by doing so.
MapQuest is picking up tons of users by "caring" about peoples ethics (and not changing established geography to suit the Orange One's whim).
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MapQuest is picking up tons of users by "caring" about peoples ethics
Actually there's no evidence of that. The only thing we've seen is MapQuest briefly going to the top rating for an app in a single measurement period. The only thing we can conclude is a bunch of people have tried it recently. Time will tell if this actually translates into any meaningful long term user gain.
This isn't bad mind you, it's clever to use a media shitstorm to get people to try your app thanks to the news cycle amplifying it, and I hope it works out for them. But I'll reserve judgement for anoth
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MapQuest is picking up tons of users by "caring" about peoples ethics
Actually there's no evidence of that. The only thing we've seen is MapQuest briefly going to the top rating for an app in a single measurement period. The only thing we can conclude is a bunch of people have tried it recently. Time will tell if this actually translates into any meaningful long term user gain.
This isn't bad mind you, it's clever to use a media shitstorm to get people to try your app thanks to the news cycle amplifying it, and I hope it works out for them. But I'll reserve judgement for another couple of months before I would safely declare that MapQuest picked up any new users.
It's also entirely possible that Mapquest has a much longer refresh period before updating their naming list from GNIS and any users trying it because of the media blitz will end up disappointed when they do their monthly refresh, or however long their wait is before updating.
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Pretty long then, it still shows "Gulf of Mexico" 20 months later.
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Will he have the balls to tell Trump to fuck off with his Lake America man-child bullshit ?
As an engineer, he's probably smart enough to know that's not his problem.
Re:A conservative nomination (Score:4, Insightful)
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I'm surprised the new head of Apple is a straight white man.
Apple probably did want another gay man as CEO. Try as they might though, they just couldn't find anyone else within their ranks who didn't immediately throw up in their mouth at the thought of sucking up to Trump.
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So, do you fantasize about African-Americans often? Do you want help? Or are you merely looking to get connections into that community? Since you also seem to be interested one's sexual orientation, I'd advise you to reveal. yours BEFORE you try to make your connections. Errr...maybe you are under Hegseth's sway and ODing on testosterone so that anything on two legs looks yummy.
What about John Apple? (Score:2)
Congratulations (Score:1)
Resident Alien :o (Score:2)
It's like (Score:2)
fastners factors (Score:1)