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To Ballmer, Grabbing iPad's Market Is 'Job One Urgency' 764

Barence writes "Microsoft's Steve Ballmer has vented his frustration at the success of the iPad and said developing a Windows alternative is 'job one urgency.' 'Apple has done an interesting job of putting together a synthesis and putting a product out, and in which they've... they sold certainly more than I'd like them to sell, let me just be clear about that,' Ballmer told analysts. The Microsoft boss said the company plans to deliver a range of tablet formats in the next year, some based on Intel's next-gen Oak Trail processor. 'It is job one urgency around here. Nobody is sleeping at the switch. And so we are working with those partners, not just to deliver something, but to deliver products that people really want to go buy.'" In Microsoft's vision, slates will run a derivative of Windows 7.
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To Ballmer, Grabbing iPad's Market Is 'Job One Urgency'

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  • Anger. (Score:4, Insightful)

    by slaxative ( 1867220 ) on Friday July 30, 2010 @10:13AM (#33083300)
    Shocking news. Microsoft exec upset by the success of a member of the competition.
    • Re:Anger. (Score:5, Funny)

      by rubycodez ( 864176 ) on Friday July 30, 2010 @10:14AM (#33083316)

      Shocking news. Microsoft exec upset by the success of a member of the competition that Microsoft cannot buy out

      • Re:Anger. (Score:4, Interesting)

        by Anonymous Coward on Friday July 30, 2010 @10:53AM (#33084076)

        Can you imagine what it must be like to glance upon a small child delighted with a shiny bauble or piece of candy; and then feel the insane urge to take it? To revel in the misery left in the wake of your theft; jealousy and elation forming an overwhelming melange as you escape the scene?

        This is what it feels like to be Steve Ballmer. And it has been a long, long time since he was last able to take a piece of candy from a child.

        • Re:Anger. (Score:4, Insightful)

          by h4rm0ny ( 722443 ) on Friday July 30, 2010 @11:47AM (#33085108) Journal

          Can you imagine what it's like to be a small child, seeing Steve Jobs hold a piece of candy in front of you, to hold it before you and tell you how great its going to be, how it's everything you could possibly want. And then lick his tongue all over it just before giving it to you? This is what it feels like to be someone who reallly wants a nice, tablet form-factor device without a sodding keyboard attached to it, and then find that the only one that is pretty much decent is locked down and made into a device for consuming games and media.

          Microsoft are going to make a tablet? About fucking time. I want to take notes on it with a stylus, not wave my fingers over the screen going 'oooo, I can make pictures big'. I want to be able stuff a USB stick in the side of it and put directories of data on it, not sync it to a fucking iTunes program running on an entirely separate computer (because, amongst other things, my Gentoo box really loves running iTunes). The iPad is pricey, pre-licked candy. Until someone else opens a sweetshop and starts selling their own candy, the only way you're getting any is with Steve Job's drool over it. Bring on the rivals, I say.
          • Re: (Score:3, Informative)

            I would like to be the fourth person to whole-heartedly agree, and the first person to wonder why the hell you aren't modded up higher.

            (Seriously, that's the thing that's turned me off from Apple products -- how they'll make it so nice but then leave out so many basic features. Put an mp3 on my music player or a pdf on my smartphone? No, I need their fucking iTunes before I can move a goddamn file. Save a few stills from a video? No, I have to repeatedly navigate through the same lengthy directory sever

      • Re: (Score:3, Insightful)

        by Anonymous Coward

        Shocking news. Microsoft upset that someone is succeeding by innovating rather than generating bloatware / buying out competition.

        • Re:Anger. (Score:4, Insightful)

          by BrokenHalo ( 565198 ) on Friday July 30, 2010 @12:05PM (#33085424)
          If inflating an iPod Touch (or iPhone for that matter) to the extent that the device no longer fits in your pocket is innovation, then I guess that's fine.

          I'll wait as long as I have to to get a proper tablet computer that isn't just a media consumption device. My laptop isn't that heavy.
          • If inflating an iPod Touch (or iPhone for that matter) to the extent that the device no longer fits in your pocket is innovation, then I guess that's fine.

            It is. I can now wear it around my neck, just like Flavor Flav does with his clock.

    • Re:Anger. (Score:5, Funny)

      by DurendalMac ( 736637 ) on Friday July 30, 2010 @10:15AM (#33083334)
      Chairs are flyin'.
    • Re:Anger. (Score:5, Funny)

      by QuantumRiff ( 120817 ) on Friday July 30, 2010 @10:31AM (#33083664)

      Shocking news: Microsoft working on a project very similar to one developed by Apple.

      • by Artifice_Eternity ( 306661 ) on Friday July 30, 2010 @10:40AM (#33083840) Homepage

        Ballmer seems incapable of directing his company to do anything innovative. It's like he only sees a product category as valid when it's already been defined by someone else.

        Apple defined a new category of tablet device with the iPad. Now Ballmer has MS chasing after it madly. But meanwhile, he's killed innovative new products like Courier. Apparently what he wants is to create something that's essentially a clone of whatever Apple's come up with, rather than a genuinely new kind of product.

        This has been the Microsoft curse for decades, going back to the creation of Windows as a Macintosh knockoff. Yes, I know Apple didn't invent the GUI concepts used in Macintosh -- but they were the first to successfully make them into a commercial product. And MS wasn't interested until they saw that Apple was doing it.

        • by MikeV ( 7307 ) on Friday July 30, 2010 @11:51AM (#33085198)

          While sad, it's been a smart business tactic for Microsoft. Let someone else take the risk first and do the legwork, then if it works out, bomb the market with a copy - albeit usually inferior, but often much cheaper. Nearly, if not actually, everything Microsoft has comes to being that way. Sometimes it bombs, most times it succeeds with Microsoft laughing all the way to the bank, even tho their consumers end up often wishing they spent a little extra and bought Apple. Apple is about creating neat and new stuffs. Microsoft is about copying and leeching off anything that appears to be making money in the market. All IMHO, of course.

          • Re: (Score:3, Interesting)

            You say it like it's a bad thing. It is called the 'fast follower' strategy. Have someone else do the legwork, jump in while the market is still hot (and the margins are great) and get out when the market has matured and it's a race to the bottom (lowest price).
    • Re:Anger. (Score:5, Insightful)

      by rimcrazy ( 146022 ) on Friday July 30, 2010 @10:47AM (#33083956)

      They seriously don't get it. The very statement that it will be running a derivative of Win7 says that they are doomed from the start. Actually, not that Win7 is bad, on the contrary even as a MacFanBoy I like Win7 but it's not the right OS for a tablet platform. They keep trying to shoehorn the same thing to be a one OS meets all. They have no ability to step back and say what does the market need and what is the solution the users needs. All they seem to be able to do is ask "What is the problem and how can we solve it with Windows?". The concept of thinking outside the box simply does not exist in Redmond. Really sad as I'm sure at the worker level there are a ton of very smart, all be it ,very frustrated software engineers.

    • Re: (Score:3, Interesting)

      by nomadic ( 141991 )
      Shocking news. Microsoft exec upset by the success of a member of the competition.

      It's actually kind of surprising, usually company execs aren't quite as blatant as that in expressing things like that. In fact, they almost never are. I find it refreshing.
  • I don't get it. (Score:5, Interesting)

    by XxtraLarGe ( 551297 ) on Friday July 30, 2010 @10:14AM (#33083310) Journal
    Microsoft, why don't you just write some QUALITY software for the iPad instead of trying to go head on in competition? That way, the more iPads Apple sells, the more software you sell. It's win-win.
    • Re:I don't get it. (Score:5, Insightful)

      by AtomicJake ( 795218 ) on Friday July 30, 2010 @10:24AM (#33083508)

      Microsoft, why don't you just write some QUALITY software for the iPad instead of trying to go head on in competition? That way, the more iPads Apple sells, the more software you sell. It's win-win.

      But we, the consumers would lose. Without a healthy competition, there is no pressure to lower prices. And, there is no pressure to innovate on the existing iPad for Apple. So, yes, I would love to see many tablets - some with an Apple OS, some with Windows, and some with Android. What could be better than having the choice?

      • Re:I don't get it. (Score:5, Insightful)

        by smcdow ( 114828 ) on Friday July 30, 2010 @11:12AM (#33084474) Homepage

        Without a healthy competition, there is no pressure to lower prices.

        Healthy competition? What healthy competition? It certainly won't be in the form of Micro-Soft's rush-job tablets.

    • Re:I don't get it. (Score:5, Insightful)

      by Scrameustache ( 459504 ) on Friday July 30, 2010 @10:25AM (#33083522) Homepage Journal

      Microsoft, why don't you just write some QUALITY software

      Because that goes against everything they stand for.

      That way, the more iPads Apple sells, the more software you sell. It's win-win.

      NO! There is no win-win: the other guy has to lose! They MUST lose! You're not a winner unless someone else is hurting.

    • Re:I don't get it. (Score:4, Interesting)

      by alexborges ( 313924 ) on Friday July 30, 2010 @10:35AM (#33083730)

      Brother, I must say that yes, you dont get it at all.

      IT competition is all about control and platform. Microsoft is worried of anything that gets enough market to constitute a viable investment for development firms because if those firms make more money of the ipad/iphone then investing in microsoft develpment platform is less atractive and, given enough time, can even kill or seriously hinder the windows platform income which is way, way, way, way much more than anybody is ever going to get out of any ipad/iphone app.

      And thats because, really, nobody can claim any kind of "moral" authority in that world (we foss guys are somehow different): if you ever make an app that makes that kind of money you can bet your ass Apple will kill it by copying it, extending it and including it in their base app set for the ipad.

      It has been this way since there has been any kind of competition in personal computing.

      • IT competition is all about control and platform. Microsoft is worried of anything that gets enough market to constitute a viable investment for development firms because if those firms make more money of the ipad/iphone then investing in microsoft develpment platform is less atractive and, given enough time, can even kill or seriously hinder the windows platform income which is way, way, way, way much more than anybody is ever going to get out of any ipad/iphone app.

        It's all about control. Ultimately, it all leads to money. But I believe it's short-sighted to put money as the immediate motivator.

        Control is about being the master of your own fate. There are few surprises when you control the platform. You know the long-term plan because it is your plan. You know when something crops up that may interfere with those plans. You know the alternative plans and the changes in direction before anyone else. You get to choose that change in a way that best benefits you a

    • Re:I don't get it. (Score:5, Interesting)

      by rev_sanchez ( 691443 ) on Friday July 30, 2010 @10:39AM (#33083802)
      In theory a Microsoft tablet could run most windows apps but in practice most of those don't work well on a tablet as every one of their previous tablet projects have shown so a tablet running strait Windows 7 is a bad idea. Maybe their Windows 7 Mobile will work better but what apps are they going to have for it? As for their other effort to build something that works well for a mobile platform, does anyone want a Zune app? You can pick from 24 and several of those are ad supported games no one cares about.

      It's really something to see how times have changed. 10 years ago the Mac user's lament was that the software options for their computers were too limited and now Microsoft is trying to launch hardware or OSs for new hardware into markets where Apple and Google have the mindshare nearly cornered between iTunes and the Android Marketplace.

      This is why Microsoft is becoming the stuff you use at work and Apple is slowly becoming the stuff you use everywhere else.
    • Re: (Score:3, Insightful)

      Microsoft, why don't you just write some QUALITY software for the iPad instead of trying to go head on in competition? That way, the more iPads Apple sells, the more software you sell.

      Yeah, Apple would never just invents pretenses on which to reject applications from vendors which are major competitors with Apple in other markets from the App Store. Which is why you can buy the native Google Voice app that Google built for the iPhone in the App Store.

    • The reason why is that Microsoft has had a taste of vertical integration and they like it. This is what Apple is doing and has perfected so it is no surprise Microsoft thinks they can as well. If Microsoft creates and controls a device, creates and controls a new hardware production, creates and controls the software platform, creates and controls technology specs, and creates and controls the only store users can buy apps then they can make so much more money than just selling software. Using simplified

  • D'oh. (Score:5, Insightful)

    by gorzek ( 647352 ) <gorzekNO@SPAMgmail.com> on Friday July 30, 2010 @10:15AM (#33083328) Homepage Journal

    Once again, Microsoft is late to the party and Ballmer's pissed. Hey, Steve, your company has never been a trendsetter! Deal with it.

    I'm no Apple fan, but a company that can create markets out of thin air for products everyone else assumed would fail has to be doing something right.

    • Re: (Score:3, Insightful)

      by openfrog ( 897716 )

      It is job one urgency around here. Nobody is sleeping at the switch.

      Nobody is sleeping at the switch... We just woke up in a panic... !

    • Re: (Score:3, Insightful)

      by Gadget_Guy ( 627405 ) *

      Once again, Microsoft is late to the party and Ballmer's pissed.

      Except that Microsoft has been developing software for the Tablet PC market since 2001. They incorporated this into the main build of Windows with Service Pack for of Windows XP. Rather than being late, they were too early so that the tablets were too big and heavy.

      Also, they assumed that people wanted the full Windows interface, which doesn't lend itself to the less precise controls of pen and finger input. They made that same mistake with Windows Mobile too. Back in the early PDA days, that was the reason

      • Re: (Score:3, Interesting)

        by jimicus ( 737525 )

        Ballmer is pissed not because Microsoft was late, but that they were never able to capture the user's imagination with their tablet technology. Apple got it right because they were able to see the mistakes that Microsoft made compared to their opposition at the time.

        Then he's going to be pissed for a long time to come unless he can do some serious turning of the Microsoft ship.

        As a company, Microsoft have had a lot of trouble dropping or substantially re-thinking a concept once they've got it. As soon as you say "general-purpose computer", the concept automatically becomes "with 17" screen, keyboard, mouse, being operated by someone who is competent to deal with more-or-less anything that they system can throw at them, running fairly independently of anyone else". Fr

  • by mini me ( 132455 ) on Friday July 30, 2010 @10:16AM (#33083352)

    The iPad is old news. Wired reported on the existence of the iPad [boingboing.net] way back in 1999. Why wasn't Microsoft working on their iPad-competior way back then? More importantly, why are they trying to play catch up now? Should they not be working on the next big thing?

  • Good luck with that. (Score:5, Informative)

    by MikeFM ( 12491 ) on Friday July 30, 2010 @10:17AM (#33083364) Homepage Journal

    Did you see their crappy looking Windows tablet mock-up? That's pretty much everything right there. Microsoft has no idea how to make a stable, secure, easy-to-use, attractive product. If it runs standard Windows apps it's just a tiny hard to use PC. If it doesn't then you may as well go with the better made iPad with it's huge lead in apps or even an Android based device. Their only hope is to offer a cheap device for people to dumb to know the difference - it works on the PC.

    • by characterZer0 ( 138196 ) on Friday July 30, 2010 @10:54AM (#33084088)

      Microsoft will be successful with it just like they were successful with netbooks. They came into the game late with an inferior product, but used their position to push the hardware manufacturers and retailers to sell XP netbooks instead of Linux netbooks.

  • I don't want... (Score:4, Insightful)

    by matt4077 ( 581118 ) on Friday July 30, 2010 @10:17AM (#33083370) Homepage
    I don't want a "range", developed with "partners". MS has repeated that mistake so often now, expecting different results every time. isn't there a witty saying that defines insanity this way?
    • Re: (Score:3, Insightful)

      Microsoft's penis envy is lame, old, and disingenuous to its share holders. Grabbing the iPad's market share is job one... pheh. Here's Apple buzz "I wonder what Jobs will do next?" Here's Microsoft's: "I wonder what Ballmer's excuse will be this time?" Rather than chasing after Apple, RIM, Adobe, .. Message to Ballmer: Try some of that. Do. Execute. Create. I N N O V A T E. Stop being lame. Ya big tard.

  • And yet (Score:5, Insightful)

    by Bertie ( 87778 ) on Friday July 30, 2010 @10:18AM (#33083394) Homepage

    They killed the genuinely interesting-looking Courier before it ever got anywhere near production.

    Can't think why the vultures are circling over Ballmer, can you?

    • Re:And yet (Score:5, Interesting)

      by AltairDusk ( 1757788 ) on Friday July 30, 2010 @10:34AM (#33083712)
      I wonder if killing Courier will go down in history as one of Microsoft's huge mistakes... I certainly wasn't happy to hear it was cancelled.
    • Re:And yet (Score:5, Insightful)

      by ultramk ( 470198 ) <ultramk@pacbeBOHRll.net minus physicist> on Friday July 30, 2010 @11:21AM (#33084648)

      The thing about Courier is that nobody ever saw it actually working: they just saw tech demos. In the tech demos, the stylus handwriting recognition was always perfect. Considering that we never once saw an on-screen keyboard in the demos, it appears that the handwriting recognition portion of the formula was crucial to the concept. What do you want to bet that it wasn't nearly as good as it was supposed to be? Can you say Newton? "Eat up Martha?"

      There was one other thing that made me think that perhaps it was less realistic than it first appeared: Battery life vs. weight. With both of those screens going all the time, that's two separate backlights sucking power. Either the weight would have to be a lot heavier than the iPad's (which is already heavier than I would like), or the battery life would be much worse.

      Remember: Lies, Damn lies, Statistics, and Tech Demos.

  • Playing catchup (Score:5, Insightful)

    by ckhorne ( 940312 ) on Friday July 30, 2010 @10:18AM (#33083396)

    This seems to be another "Johny come lately" attempt by Microsoft to catch up to Apple and Google. "Innovation" may be a big catchword these days by the large companies, but by making a competing project "job one urgency", it just underscore the fact that Microsoft is just trying to play a me-too game.

    I don't mind if Microsoft does well or not, but why do they actively choose not to actually innovate? Do they not understand that the success of search engines, phones, tablets, and everything else that they've been late to the market on is because...well, because they're late to the market.

    I simply don't understand why Microsoft doesn't get it. Innovating requires *new* ideas. Otherwise, they might as well be another Chinese second rate copy.

    • Re:Playing catchup (Score:5, Insightful)

      by al0ha ( 1262684 ) on Friday July 30, 2010 @10:37AM (#33083768) Journal
      Microsoft has been playing catch-up with Apple since the day the Apple II launched. The only reason Apple didn't continually trounce Microsoft was due the ouster of Steve Jobs in 1985. Apple's board thought they were the big brains, but as everyone found, it was Steve all along.
  • From an iPad owner (Score:5, Insightful)

    by Albanach ( 527650 ) on Friday July 30, 2010 @10:19AM (#33083402) Homepage

    I own an iPad. It's nice for what it is, a media consumption device.

    What amazes me though is the time it's taking for viable alternatives. It wasn't in any way a surprise that Apple launched this. It wasn't a surprise that this would be a new market segment - netbooks had already shown demand for lower cost highly portable computing devices.

    I purchased the iPad for a specific function and it does its job well. However, I can see plenty of areas it could be improved. We're still waiting on multi-tasking. It has no camera a gaping hole in what would otherwise be a great device for grandparents to use for web/email and skype). No flash does limit some sites, and Safari is just okay, certainly not a great browser - you have to pay to get a browser that supports tabs!

    The email client seems cumbersome, and from a business user perspective, Microsoft could really make a killing from a similar form factor but with outlook. Outlook is, after all, still king in the corporate world.

    The competition needs to get in gear before the iPad becomes as entrenched as the iPod.

  • Asleep at the Switch (Score:5, Interesting)

    by Mr. Flibble ( 12943 ) on Friday July 30, 2010 @10:19AM (#33083410) Homepage

    Microsoft has been asleep at the switch for a long long time.

    They chase every new product Apple comes out with, instead of actually innovating and putting a product out there that customers want. Sure, they do quite well in the operating system and Microsoft Office world, but outside that they do very little of any worth. The Xbox is only now profitable, and will probably never recoup the original costs.

    Ballmer wants to chase the sexy gadgets that Apple is putting out, but Microsoft's operating system is not sexy.

    Granted, there is a serious threat here, Microsoft has almost completely missed he mobile market both with phones and tablets. The irony being that Microsoft has already come out with a tablet operating system that has barely seen adoption, and the mobile OS market will only continue to grow.

    So, will Microsoft come out with a tablet that "people will really want to go and buy"? Maybe - if they licence the iPad 2.0

    Microsoft has become too bulky for meaningful development. Infighting between departments is crippling the ability for Microsoft to actually innovate. They will be relevant in the OS and Office Space for some time to come, but so far, Ballmer has not carved out that "third" tier of highly profitable business that he promised he would when he took the position.

  • Bill Gates (Score:5, Informative)

    by hey ( 83763 ) on Friday July 30, 2010 @10:19AM (#33083412) Journal

    Bill was into tablets for years
    http://www.google.com/images?q=Bill+Gates+tablet [google.com]

  • by 140Mandak262Jamuna ( 970587 ) on Friday July 30, 2010 @10:20AM (#33083438) Journal

    In Microsoft's vision, slates will run a derivative of Windows 7.

    Apple just put out something that is so well integrated and Microsoft decides to start with a derivative? OMG! Calculus MS101 fighting Calculus MS102! Is it normal or am I talking at a tangent here?

  • by Junior J. Junior III ( 192702 ) on Friday July 30, 2010 @10:20AM (#33083440) Homepage

    http://pixelatedgeek.com/2009/09/steve-ballmer-as-dk/ [pixelatedgeek.com]

    I really want someone to make a Donkey Kong rom hack with chairs instead of barrels and Ballmer instead of DK.

  • by Beryllium Sphere(tm) ( 193358 ) on Friday July 30, 2010 @10:22AM (#33083472) Journal

    >they sold certainly more than I'd like them to sell

    Not "we'd like to sell more", not "we'd like to supply their software and participate in their success like we did with AppleSoft Basic and Mac Office".

    This is competitiveness in its pathological form, where the point isn't to win but instead to make sure others lose.

  • by Kagato ( 116051 ) on Friday July 30, 2010 @10:26AM (#33083536)

    This is pretty much it for Steve Ballmer. They are playing a catch-up game with Apple (and others). They have had so many things just fizzle while he's been at the helm. Vista, Zune, Mobile, "Slates". It's obvious he's a business guy and not the forward thinking visionary the company needs. There's been a lot of Wallstreet chatter that Steve Ballmer's time to turn things around is very short.

    • Re: (Score:3, Interesting)

      Steve Ballmer == John Sculley. In a world parallel to Apple's in 1993 , once Bill Gates is done financing the eradication of malaria, he shows up at MS headquarters to hand Steve Ballmer a bunch of cardboard boxes and a Sharpie, and tells him to pack his office.
  • Innovation (Score:5, Interesting)

    by whisper_jeff ( 680366 ) on Friday July 30, 2010 @10:28AM (#33083594)
    I know it's become a cliche joke over the years but I find it amusing when a company will casually and regularly throw around the term "innovation" when they rarely are anything approaching innovative. Microsoft has become the poster-child of this movement. When was the last time that Microsoft lead the way into a new market segment? When was the last time that Microsoft truly innovated rather than following someone else's lead? I realize they've watched Apple leap into the tablet market with huge success only to recognize "I want me some of that!" but, seriously, could they have not done it themselves, years ago? They have the money to invest in R they have the brainpower to put together good stuff. But, their corporate culture (which has been discussed, ad naseum, here) absolutely stifles innovation. They have become a corporation that follows rather than leads. They have two markets (desktop OS and office suite software) where they established a lead and are going to be very slow to relinquish their leadership position but, in virtually every other market, they seem intent on watching what others do and follow the successful ones, after the fact.

    It really is a shame because I'm sure, if their braintrust was let loose to create without the petty corporate politics getting in the way, they could probably make some really cool shit but, until their corporate culture is slaughtered and replaced with a new one (in other words, Ballmer is replaced...), they seem intent on remaining a me-too company.
    • Re:Innovation (Score:5, Interesting)

      by Scrameustache ( 459504 ) on Friday July 30, 2010 @10:54AM (#33084090) Homepage Journal

      seriously, could they have not done it themselves, years ago?

      Seriously: No. Microsoft can't make something like an iPad because it goes against their way of life. They are trying to make products that will deliver what their corporate allies want, not what consumers want, and that's why they can make a Zune to squirt things at you but they can't make an iPhone.

      Apple fights its corporate partners to give its users the DRM-less files they want, Mircrosoft fights its users to give its corporate partners the "this file will autodestruct" DRM they want. It's an antithetic mindset.

  • by McNihil ( 612243 ) on Friday July 30, 2010 @10:29AM (#33083612)

    Way way too late Ballmer... Hint: for Microsoft to succeed in the new iPad space the wow factor needs to be so much higher to make an impact on the already infatuated crowd. Any investor and board member should just kick him out. Ballmer is not on top of things and will NEVER... I repeat NEVER be on top of things. Even Gates wasn't fully on top of things BUT he was at least in the same ballpark.

    • by John Whitley ( 6067 ) on Friday July 30, 2010 @11:04AM (#33084332) Homepage

      Even Gates wasn't fully on top of things BUT he was at least in the same ballpark.

      Note that MS under Gates' watch had successful (and ruthless) business practices to make sure that MS made heaping tons of money, even without being a major market innovator. It was often easier to let others innovate, then use a combination of financial might, second-mover advantage, and sometimes a bit 'o market leverage to move in and take over.

      I'm frankly a bit shocked at how much this news item echoes Ballmer's earlier pathetic whinging about iPod and then iPhone. It's unacceptable that a major corporate CEO should sound like such a broken record when the message being repeated is "failure!"

  • by Altus ( 1034 ) on Friday July 30, 2010 @10:48AM (#33083978) Homepage

    Urgency is not going to produce a quality product. According to Jobs the iPad was in development before the iPhone, they have been waiting for technology to catch up the the design. They have spent serious time and money on both hardware and software design.

    You don't turn around and make a high quality product in 6 months, sure you might already have the core of the OS ready to go, but to develop the UI and the applications and come up with a consistent user experience takes time and effort, lots of it. If MS rushes to release a tablet in 6 months it will not be good. It will not likely even be good enough. Sure the people who want to be different might buy it, much like they bought the zune, but making a quality, easy to use product does not happen overnight.

    My professional career has been spent creating high end, end user software with a specialization in user interface design and development. Most developers consider this to be something that gets tacked on at the end but it is not and the iPad (and any competitor to the iPad) is more about the UI than anything else and trust me, the UI matters more to most users than just about anything else.

  • by SkunkPussy ( 85271 ) on Friday July 30, 2010 @10:57AM (#33084168) Journal

    "In Microsoft's vision, slates will run a derivative of Windows 7."

    and therein lies the problem.

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